Unified communications: operator strategies for large enterprises

Author - Catherine Hammond

"Strong partnerships and the effective use of network assets will be crucial to operators’ success in the unified communications market."

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The large enterprise unified communications (UC) market is forecast to be worth USD15 billion in 2025 and represents an important revenue growth opportunity for operators. Many players are jostling to gain market share and operators must move quickly to adapt their portfolios in order to avoid losing out to new competitors.

This report provides:

  • recommendations for how operators can create a compelling UC portfolio that is distinctive from that of other market players
  • an assessment of the types of partnership strategies that will be most effective for delivering market share and value to operators
  • an overview of the additional services that operators should integrate with their core UC portfolios.

It draws on insight from more than 20 interviews with operators and UC vendors.


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