The customer engagement systems market grew by 0.3% worldwide in 2019, and this segment remains an area of strategic focus for CSPs. 
 

Key questions answered in the customer engagement market share report

• What was the overall size of the market (customer engagement software systems for the telecoms industry) and what drove this spending among CSPs?
• How did the spending vary across different sub-segments of the customer engagement market?
• Who are the major vendors and what is their share of revenue in the customer engagement systems market?
• What are the different drivers and growth rates of CSP spending on products, product-related services and professional services?

Who should read this report

• Vendor strategy teams that need to understand where growth is slowing and where it is increasing across different sub-segment categories.
• Product management teams responsible for feature functionality and geographical focus, and product marketing teams responsible for market-share growth.
• Market intelligence teams at vendors that want to understand how their competitors compare to each other.
• CSPs that are planning digital transformation journeys and want to ensure that their current vendors are staying up to date.

This report provides:

• detailed market share data for the monetisation platforms market overall, as well as four sub-segments:
• engagement platforms
• sales
• marketing
• customer service
• an Excel data spreadsheet of revenue and share for the top-six vendors in this segment, split by type and by region
• detailed profiles of 15 vendors in this market, and summaries of selected other players.

Company coverage

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