Travel in Turkey

Following a significant decline in inbound arrivals, with the de-escalation of political tensions and security threats, the travel industry continued to recover from its losses in 2018. Increasing inbound arrivals from Russia and Western Europe in general, Germany in particular, continued to have a positive impact on attractions, travel modes and lodging as a result of revitalised demand. Increasing inbound arrivals boosted value sales of lodging by raising the occupancy rate, leading to higher...

The Travel in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Activities (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


TRAVEL IN TURKEY

September 2018

LIST OF CONTENTS AND TABLES

Executive Summary
Increasing Inbound Arrivals Revitalise Travel, Leading To A Better Performance in 2018
Online Travel Continues To Record Strong Growth in 2018
Leading Companies Profit Margins Continue To Narrow
Digitalisation and Investments in New Technologies Support Company Performances
Dynamic Performance Expected Over the Forecast Period
SWOT
Summary 1 Destination Turkey: SWOT
Market Data
Table 1 Annual Leave: Volume 2013-2018
Table 2 Travellers by Age: Number of People 2013-2018
Table 3 Seasonality: Number of People 2013-2018
Table 4 Leisure Outbound Demographics: Number of Trips 2013-2018
Table 5 Other Transport Sales: Value 2013-2018
Table 6 Other Transport Online Sales: Value 2013-2018
Table 7 Forecast Other Transport Sales: Value 2018-2023
Table 8 Forecast Other Transport Online Sales: Value 2018-2023
Table 9 Activities: Value 2013-2018
Table 10 Forecast Activities: Value 2018-2023
Sources
Summary 2 Research Sources
Headlines
Prospects
Due To the Alleviation of Political Tensions and Security Risks, Inbound Arrivals From Germany Register Significant Growth
the Ministry of Culture and Tourism Targets An Increase in Marketing and Promotional Activities in Asian Source Markets
Exchange Rate Depreciation of Turkish Lira Against Foreign Currencies Increases the Appeal of Turkey As A Destination
Category Data
Table 11 Inbound Arrivals: Number of Trips 2013-2018
Table 12 Inbound Arrivals by Country: Number of Trips 2013-2018
Table 13 Inbound City Arrivals 2013-2018
Table 14 Inbound Receipts: Value 2013-2018
Table 15 Leisure Inbound Demographics: Number of Trips 2013-2018
Table 16 Forecast Inbound Arrivals: Number of Trips 2018-2023
Table 17 Forecast Inbound Arrivals by Country: Number of Trips 2018-2023
Table 18 Forecast Inbound Receipts: Value 2018-2023
Table 19 Domestic Trips by Destination: Number of Trips 2013-2018
Table 20 Domestic Business Trips by Travel Mode: Number of Trips 2013-2018
Table 21 Domestic Leisure Trips by Travel Mode: Number of Trips 2013-2018
Table 22 Domestic Expenditure: Value 2013-2018
Table 23 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2018-2023
Table 24 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2018-2023
Table 25 Forecast Domestic Expenditure: Value 2018-2023
Table 26 Outbound Departures: Number of Trips 2013-2018
Table 27 Outbound Departures by Destination: Number of Trips 2013-2018
Table 28 Outbound Expenditure: Value 2013-2018
Table 29 Forecast Outbound Departures: Number of Trips 2018-2023
Table 30 Forecast Outbound Departures by Destination: Number of Trips 2018-2023
Table 31 Forecast Outbound Expenditure: Value 2018-2023
Headlines
Prospects
Growing Consumer Preference for Air Travel and An Increasing Number of Destinations Continue To Have A Positive Impact on Airlines
Third Airport in Istanbul Is Set To Have A Significantly Positive Impact on the Performance of Airlines
Online Sales of Airlines Continue To Grow As A Result of the Proliferation of Online Travel Intermediaries That Focus on Airline Ticket Sales
Category Data
Table 32 Airlines Sales: Value 2013-2018
Table 33 Airlines Online Sales: Value 2013-2018
Table 34 Airlines: Passengers Carried 2013-2018
Table 35 Airlines NBO Company Shares: % Value 2014-2018
Table 36 Low Cost Carriers Airlines Brands by Key Performance Indicators 2018
Table 37 Scheduled Airlines Brands by Key Performance Indicators 2018
Table 38 Forecast Airlines Sales: Value 2018-2023
Table 39 Forecast Airlines Online Sales: Value 2018-2023
Headlines
Prospects
Increasing Consumer Preference for Car Rental Boosts Sales
Macroeconomic Deterioration Increases Operational Costs and Pushes Prices Upwards
Increasing Car Prices and Taxation Positively Affect the Performance of Car Rental
Category Data
Table 40 Car Rental Sales: Value 2013-2018
Table 41 Car Rental Online Sales: Value 2013-2018
Table 42 Structure of Car Rental Market 2013-2018
Table 43 Car Rental NBO Company Shares: % Value 2014-2018
Table 44 Car Rental Brands by Key Performance Indicators 2018
Table 45 Forecast Car Rental Sales: Value 2018-2023
Table 46 Forecast Car Rental Online Sales: Value 2018-2023
Headlines
Prospects
Increasing Inbound Arrivals Positively Affect the Performance of Lodging
Short-term Rentals Continues To Record A Strong Performance
New Investments in Smart Hotels Are Set To Increase Over the Forecast Period
Category Data
Table 47 Lodging Sales: Value 2013-2018
Table 48 Lodging Online Sales: Value 2013-2018
Table 49 Hotels Sales: Value 2013-2018
Table 50 Hotels Online Sales: Value 2013-2018
Table 51 Other Lodging Sales: Value 2013-2018
Table 52 Other Lodging Online Sales: Value 2013-2018
Table 53 Lodging Outlets: Units 2013-2018
Table 54 Lodging: Number of Rooms 2013-2018
Table 55 Lodging by Incoming vs Domestic: % Value 2013-2018
Table 56 Hotels NBO Company Shares: % Value 2014-2018
Table 57 Hotel Brands by Key Performance Indicators 2018
Table 58 Forecast Lodging Sales: Value 2018-2023
Table 59 Forecast Lodging Online Sales: Value 2018-2023
Table 60 Forecast Hotels Sales: Value 2018-2023
Table 61 Forecast Hotels Online Sales: Value 2018-2023
Table 62 Forecast Other Lodging Sales: Value 2018-2023
Table 63 Forecast Other Lodging Online Sales: Value 2018-2023
Table 64 Forecast Lodging Outlets: Units 2018-2023
Headlines
Prospects
Travel Intermediaries Continues To Record A Dynamic Performance As A Result of Successful Early Reservation Campaigns
Online Travel Sales Continue To Record Strong Growth Due To the Proliferation of Online Travel Agencies
Leading Intermediaries Successfully Target Changing Consumer Preferences
Category Data
Table 65 Travel Intermediaries Sales: Value 2013-2018
Table 66 Intermediaries Corporate Business Online Sales: Value 2013-2018
Table 67 Intermediaries Leisure Online Sales: Value 2013-2018
Table 68 Travel Intermediaries NBO Company Shares: % Value 2014-2018
Table 69 Online Travel Sales to Residents: Value 2013-2018
Table 70 Mobile Travel Sales to Residents: Value 2013-2018
Table 71 Forecast Travel Intermediaries Sales: Value 2018-2023
Table 72 Forecast Intermediaries Corporate Business Online Sales: Value 2018-2023
Table 73 Forecast Intermediaries Leisure Online Sales: Value 2018-2023
Table 74 Forecast Online Travel Sales to Residents: Value 2018-2023
Table 75 Forecast Mobile Travel Sales to Residents: Value 2018-2023













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