Global Strategy

Hyatt experienced a good operating performance in 2015-2016, with strong growth in its select service segment. In line with the companys strategy to create brand differentiation in 2016, Hyatt introduced the soft brand category, with its newly launched Unbound Collection. Hyatt aims to drive future growth by increasing its presence in emerging markets. The companys strong balance sheet also gives it a competitive advantage for potential acquisitions in an increasingly consolidated industry.

Euromonitor Internationals Hyatt Hotels Corp (World) Company Profile offers detailed strategic analysis of the companys business, examining its performance in the Travel market. The report examines company shares by region, financial performance, its marketing strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Activities, Booking, Flows, Lodging, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Hyatt Hotels Corp (World)
Euromonitor International
November 2016
Scope of the Report
Strategic Evaluation
Competitive Positioning
Category and Geographic Opportunities
Brand Strategy
Brand strategy
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