Mobile Apps in South America

Mobile Apps in South America

Summary

Mobile Apps in South America industry profile provides top-line qualitative and quantitative Summary information including: market size (value and volume 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the South America mobile apps market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights

The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.

The South American mobile apps market generated total revenues of $14.3bn in 2017, representing a compound annual growth rate (CAGR) of 12.4% between 2013 and 2017.

Market consumption volume increased with a CAGR of 15.9% between 2013 and 2017, to reach a total of 430.4 million applications in 2017.

The rising adoption of smartphones and mobile internet penetration in countries of the South American region has been the driving force that boosted demand for apps in the market. However, growth of the market in terms of value has been unstable due to fluctuating monetization rates induced by economic recession in the largest market of this region, Brazil.

Scope

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile apps market in South America
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile apps market in South America
- Leading company profiles reveal details of key mobile apps market players global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the South America mobile apps market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the South America mobile apps market by value in 2017?
- What will be the size of the South America mobile apps market in 2022?
- What factors are affecting the strength of competition in the South America mobile apps market?
- How has the market performed over the last five years?
- What are the main segments that make up South Americas mobile apps market?

Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 9
Market value 9
Market volume 10
Market Segmentation 11
Category segmentation 11
Geography segmentation 12
Market Outlook 13
Market value forecast 13
Market volume forecast 14
Five Forces Analysis 15
Summary 15
Buyer power 17
Supplier power 19
New entrants 20
Threat of substitutes 22
Degree of rivalry 23
Leading Companies 25
Alphabet Inc 25
Cheetah Mobile Inc. 29
Facebook, Inc. 32
Twitter, Inc. 35
Macroeconomic Indicators 37
Country data 37
Methodology 38
Industry associations 39
Related MarketLine research 39
Appendix 40
About MarketLine 40

List Of Tables

List of Tables
Table 1: South America mobile apps market value: $ billion, 2013-17(e)
Table 2: South America mobile apps market volume: thousand downloaded applications, 2013-17(e)
Table 3: South America mobile apps market category segmentation: $ billion, 2017(e)
Table 4: South America mobile apps market geography segmentation: $ billion, 2017(e)
Table 5: South America mobile apps market value forecast: $ billion, 2017-22
Table 6: South America mobile apps market volume forecast: thousand downloaded applications, 2017-22
Table 7: Alphabet Inc: key facts
Table 8: Alphabet Inc: key financials ($)
Table 9: Alphabet Inc: key financial ratios
Table 10: Cheetah Mobile Inc.: key facts
Table 11: Cheetah Mobile Inc.: key financials ($)
Table 12: Cheetah Mobile Inc.: key financials (CNY)
Table 13: Cheetah Mobile Inc.: key financial ratios
Table 14: Facebook, Inc.: key facts
Table 15: Facebook, Inc.: key financials ($)
Table 16: Facebook, Inc.: key financial ratios
Table 17: Twitter, Inc.: key facts
Table 18: Twitter, Inc.: key financials ($)
Table 19: Twitter, Inc.: key financial ratios
Table 20: South America exchange rate, 2013-17

List Of Figures

List of Figures
Figure 1: South America mobile apps market value: $ billion, 2013-17(e)
Figure 2: South America mobile apps market volume: thousand downloaded applications, 2013-17(e)
Figure 3: South America mobile apps market category segmentation: % share, by value, 2017(e)
Figure 4: South America mobile apps market geography segmentation: % share, by value, 2017(e)
Figure 5: South America mobile apps market value forecast: $ billion, 2017-22
Figure 6: South America mobile apps market volume forecast: thousand downloaded applications, 2017-22
Figure 7: Forces driving competition in the mobile apps market in South America, 2017
Figure 8: Drivers of buyer power in the mobile apps market in South America, 2017
Figure 9: Drivers of supplier power in the mobile apps market in South America, 2017
Figure 10: Factors influencing the likelihood of new entrants in the mobile apps market in South America, 2017
Figure 11: Factors influencing the threat of substitutes in the mobile apps market in South America, 2017
Figure 12: Drivers of degree of rivalry in the mobile apps market in South America, 2017
Figure 13: Alphabet Inc: revenues & profitability
Figure 14: Alphabet Inc: assets & liabilities
Figure 15: Cheetah Mobile Inc.: revenues & profitability
Figure 16: Cheetah Mobile Inc.: assets & liabilities
Figure 17: Facebook, Inc.: revenues & profitability
Figure 18: Facebook, Inc.: assets & liabilities
Figure 19: Twitter, Inc.: revenues & profitability
Figure 20: Twitter, Inc.: assets & liabilities

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