Mobile Apps in Hong Kong

Mobile Apps in Hong Kong

Summary

Mobile Apps in Hong Kong industry profile provides top-line qualitative and quantitative Summary information including: market size (value and volume 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Hong Kong mobile apps market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key Highlights

The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.

The Hong Kong mobile apps market generated total revenues of $1.7bn in 2017, representing a compound annual growth rate (CAGR) of 5.4% between 2013 and 2017.

Market consumption volume increased with a CAGR of 10.4% between 2013 and 2017, to reach a total of 23.5 million applications in 2017.

The growth deceleration of the domestic economy since 2015 has largely affected the mobile apps market that was based on high monetization rates. In detail, demand for paid apps has been reduced sine 2015 due to the high dispensability of these products, especially in times of economic downturn.

Scope

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile apps market in Hong Kong
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile apps market in Hong Kong
- Leading company profiles reveal details of key mobile apps market players global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Hong Kong mobile apps market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the Hong Kong mobile apps market by value in 2017?
- What will be the size of the Hong Kong mobile apps market in 2022?
- What factors are affecting the strength of competition in the Hong Kong mobile apps market?
- How has the market performed over the last five years?
- What are the main segments that make up Hong Kongs mobile apps market?

Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 9
Market value 9
Market volume 10
Market Segmentation 11
Category segmentation 11
Geography segmentation 12
Market Outlook 13
Market value forecast 13
Market volume forecast 14
Five Forces Analysis 15
Summary 15
Buyer power 17
Supplier power 19
New entrants 20
Threat of substitutes 22
Degree of rivalry 23
Leading Companies 25
Alibaba Group Holding Limited 25
Alphabet Inc 29
Facebook, Inc. 33
Tencent Holdings Limited 36
Macroeconomic Indicators 40
Country data 40
Methodology 42
Industry associations 43
Related MarketLine research 43
Appendix 44
About MarketLine 44

List Of Tables

List of Tables
Table 1: Hong Kong mobile apps market value: $ million, 2013-17(e)
Table 2: Hong Kong mobile apps market volume: thousand downloaded applications, 2013-17(e)
Table 3: Hong Kong mobile apps market category segmentation: $ million, 2017(e)
Table 4: Hong Kong mobile apps market geography segmentation: $ million, 2017(e)
Table 5: Hong Kong mobile apps market value forecast: $ million, 2017-22
Table 6: Hong Kong mobile apps market volume forecast: thousand downloaded applications, 2017-22
Table 7: Alibaba Group Holding Limited: key facts
Table 8: Alibaba Group Holding Limited: key financials ($)
Table 9: Alibaba Group Holding Limited: key financials (CNY)
Table 10: Alibaba Group Holding Limited: key financial ratios
Table 11: Alphabet Inc: key facts
Table 12: Alphabet Inc: key financials ($)
Table 13: Alphabet Inc: key financial ratios
Table 14: Facebook, Inc.: key facts
Table 15: Facebook, Inc.: key financials ($)
Table 16: Facebook, Inc.: key financial ratios
Table 17: Tencent Holdings Limited: key facts
Table 18: Tencent Holdings Limited: key financials ($)
Table 19: Tencent Holdings Limited: key financials (CNY)
Table 20: Tencent Holdings Limited: key financial ratios
Table 21: Hong Kong size of population (million), 2013-17
Table 22: Hong Kong gdp (constant 2005 prices, $ billion), 2013-17
Table 23: Hong Kong gdp (current prices, $ billion), 2013-17
Table 24: Hong Kong inflation, 2013-17
Table 25: Hong Kong consumer price index (absolute), 2013-17
Table 26: Hong Kong exchange rate, 2013-17

List Of Figures

List of Figures
Figure 1: Hong Kong mobile apps market value: $ million, 2013-17(e)
Figure 2: Hong Kong mobile apps market volume: thousand downloaded applications, 2013-17(e)
Figure 3: Hong Kong mobile apps market category segmentation: % share, by value, 2017(e)
Figure 4: Hong Kong mobile apps market geography segmentation: % share, by value, 2017(e)
Figure 5: Hong Kong mobile apps market value forecast: $ million, 2017-22
Figure 6: Hong Kong mobile apps market volume forecast: thousand downloaded applications, 2017-22
Figure 7: Forces driving competition in the mobile apps market in Hong Kong, 2017
Figure 8: Drivers of buyer power in the mobile apps market in Hong Kong, 2017
Figure 9: Drivers of supplier power in the mobile apps market in Hong Kong, 2017
Figure 10: Factors influencing the likelihood of new entrants in the mobile apps market in Hong Kong, 2017
Figure 11: Factors influencing the threat of substitutes in the mobile apps market in Hong Kong, 2017
Figure 12: Drivers of degree of rivalry in the mobile apps market in Hong Kong, 2017
Figure 13: Alibaba Group Holding Limited: revenues & profitability
Figure 14: Alibaba Group Holding Limited: assets & liabilities
Figure 15: Alphabet Inc: revenues & profitability
Figure 16: Alphabet Inc: assets & liabilities
Figure 17: Facebook, Inc.: revenues & profitability
Figure 18: Facebook, Inc.: assets & liabilities
Figure 19: Tencent Holdings Limited: revenues & profitability
Figure 20: Tencent Holdings Limited: assets & liabilities

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