Mobile Apps Global Industry Almanac 2017

Mobile Apps Global Industry Almanac 2017

Summary

Global Mobile Apps industry profile provides top-line qualitative and quantitative Summary information including: market size (value and volume 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the global mobile apps market. Includes market size and segmentation data, textual and graphical analysis of market growth trends and leading companies.

Key highlights

- The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.
- Volumes represent the average number of active mobile users using application or non-messaging services - individuals can therefore be double-counted if they have more than one subscription.
- The market is segmented into ringtones, graphics/images, games, browsing/WAP, video, music and other mobile applications (data cards/modems).
- Any currency conversions have been carried out using constant annual average 2016 exchange rates.
- The global mobile apps market generated total revenues of $415.1bn in 2017, representing a compound annual growth rate (CAGR) of 13% between 2013 and 2017.
- Market consumption volume increased with a CAGR of 11.9% between 2013 and 2017, to reach a total of 8,659.5 million applications in 2017.
- The growth deceleration of the global market in 2017 is a trend that is set to become evident in all main markets-regions, namely the Asia-Pacific, the European and the US. In detail, as the adoption of smartphone and mobile internet in developed markets has reached a maturity stage in most developed markets, whilst developing markets have also become significantly penetrated, the growth pace of demand and monetization are to slow overall.

Scopes

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the global mobile apps market
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global mobile apps market
- Leading company profiles reveal details of key mobile apps market players global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the global mobile apps market with five year forecasts by both value and volume

Reasons to buy

- What was the size of the global mobile apps market by value in 2017?
- What will be the size of the global mobile apps market in 2022?
- What factors are affecting the strength of competition in the global mobile apps market?
- How has the market performed over the last five years?
- What are the main segments that make up the global mobile apps market?

EXECUTIVE SUMMARY 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Introduction 37
What is this report about? 37
Who is the target reader? 37
How to use this report 37
Definitions 37
Global Mobile Apps 38
Market Overview 38
Market Data 39
Market Segmentation 41
Market outlook 43
Five forces analysis 45
Mobile Apps in Asia-Pacific 54
Market Overview 54
Market Data 56
Market Segmentation 58
Market outlook 60
Five forces analysis 62
Mobile Apps in Europe 72
Market Overview 72
Market Data 73
Market Segmentation 75
Market outlook 77
Five forces analysis 79
Mobile Apps in Finland 89
Market Overview 89
Market Data 90
Market Segmentation 92
Market outlook 94
Five forces analysis 96
Macroeconomic indicators 105
Mobile Apps in France 107
Market Overview 107
Market Data 108
Market Segmentation 110
Market outlook 112
Five forces analysis 114
Macroeconomic indicators 123
Mobile Apps in Germany 125
Market Overview 125
Market Data 126
Market Segmentation 128
Market outlook 130
Five forces analysis 132
Macroeconomic indicators 141
Mobile Apps in India 143
Market Overview 143
Market Data 144
Market Segmentation 146
Market outlook 148
Five forces analysis 150
Macroeconomic indicators 159
Mobile Apps in Indonesia 161
Market Overview 161
Market Data 162
Market Segmentation 164
Market outlook 166
Five forces analysis 168
Macroeconomic indicators 177
Mobile Apps in Italy 179
Market Overview 179
Market Data 180
Market Segmentation 182
Market outlook 184
Five forces analysis 186
Macroeconomic indicators 195
Mobile Apps in Japan 197
Market Overview 197
Market Data 199
Market Segmentation 201
Market outlook 203
Five forces analysis 205
Macroeconomic indicators 214
Mobile Apps in Mexico 216
Market Overview 216
Market Data 217
Market Segmentation 219
Market outlook 221
Five forces analysis 223
Macroeconomic indicators 232
Mobile Apps in The Netherlands 234
Market Overview 234
Market Data 235
Market Segmentation 237
Market outlook 239
Five forces analysis 241
Macroeconomic indicators 250
Mobile Apps in North America 252
Market Overview 252
Market Data 253
Market Segmentation 255
Market outlook 257
Five forces analysis 259
Mobile Apps in Norway 268
Market Overview 268
Market Data 269
Market Segmentation 271
Market outlook 273
Five forces analysis 275
Macroeconomic indicators 284
Mobile Apps in Russia 286
Market Overview 286
Market Data 287
Market Segmentation 289
Market outlook 291
Five forces analysis 293
Macroeconomic indicators 302
Mobile Apps in Singapore 304
Market Overview 304
Market Data 305
Market Segmentation 307
Market outlook 309
Five forces analysis 311
Macroeconomic indicators 320
Mobile Apps in South Africa 322
Market Overview 322
Market Data 323
Market Segmentation 325
Market outlook 327
Five forces analysis 329
Macroeconomic indicators 338
Mobile Apps in South Korea 340
Market Overview 340
Market Data 341
Market Segmentation 343
Market outlook 345
Five forces analysis 347
Macroeconomic indicators 356
Mobile Apps in Spain 358
Market Overview 358
Market Data 359
Market Segmentation 361
Market outlook 363
Five forces analysis 365
Macroeconomic indicators 374
Mobile Apps in Sweden 376
Market Overview 376
Market Data 377
Market Segmentation 379
Market outlook 381
Five forces analysis 383
Macroeconomic indicators 392
Mobile Apps in Turkey 394
Market Overview 394
Market Data 395
Market Segmentation 397
Market outlook 399
Five forces analysis 401
Macroeconomic indicators 410
Mobile Apps in The United Kingdom 412
Market Overview 412
Market Data 413
Market Segmentation 415
Market outlook 417
Five forces analysis 419
Macroeconomic indicators 428
Mobile Apps in The United States 430
Market Overview 430
Market Data 431
Market Segmentation 433
Market outlook 435
Five forces analysis 437
Macroeconomic indicators 446
Mobile Apps in Australia 448
Market Overview 448
Market Data 449
Market Segmentation 451
Market outlook 453
Five forces analysis 455
Macroeconomic indicators 464
Mobile Apps in Brazil 466
Market Overview 466
Market Data 467
Market Segmentation 469
Market outlook 471
Five forces analysis 473
Macroeconomic indicators 482
Mobile Apps in Canada 484
Market Overview 484
Market Data 485
Market Segmentation 487
Market outlook 489
Five forces analysis 491
Macroeconomic indicators 500
Mobile Apps in China 502
Market Overview 502
Market Data 503
Market Segmentation 505
Market outlook 507
Five forces analysis 509
Macroeconomic indicators 518
Mobile Apps in Denmark 520
Market Overview 520
Market Data 521
Market Segmentation 523
Market outlook 525
Five forces analysis 527
Macroeconomic indicators 536
Company Profiles 538
Leading Companies 538
Appendix 611
Methodology 611
About MarketLine 612

List Of Tables

Table 1: Global mobile apps market value: $ billion, 201317
Table 2: Global mobile apps market volume: million downloaded applications, 201317
Table 3: Global mobile apps market category segmentation: $ billion, 2017
Table 4: Global mobile apps market geography segmentation: $ billion, 2017
Table 5: Global mobile apps market value forecast: $ billion, 201722
Table 6: Global mobile apps market volume forecast: million downloaded applications, 201722
Table 7: Asia-Pacific mobile apps market value: $ billion, 201317
Table 8: AsiaPacific mobile apps market volume: million downloaded applications, 201317
Table 9: AsiaPacific mobile apps market category segmentation: $ billion, 2017
Table 10: AsiaPacific mobile apps market geography segmentation: $ billion, 2017
Table 11: Asia-Pacific mobile apps market value forecast: $ billion, 201722
Table 12: AsiaPacific mobile apps market volume forecast: million downloaded applications, 201722
Table 13: Europe mobile apps market value: $ billion, 201317
Table 14: Europe mobile apps market volume: million downloaded applications, 201317
Table 15: Europe mobile apps market category segmentation: $ billion, 2017
Table 16: Europe mobile apps market geography segmentation: $ billion, 2017
Table 17: Europe mobile apps market value forecast: $ billion, 201722
Table 18: Europe mobile apps market volume forecast: million downloaded applications, 201722
Table 19: Finland mobile apps market value: $ million, 201317
Table 20: Finland mobile apps market volume: thousand downloaded applications, 201317
Table 21: Finland mobile apps market category segmentation: $ million, 2017
Table 22: Finland mobile apps market geography segmentation: $ million, 2017
Table 23: Finland mobile apps market value forecast: $ million, 201722
Table 24: Finland mobile apps market volume forecast: thousand downloaded applications, 201722
Table 25: Finland size of population (million), 201317
Table 26: Finland gdp (constant 2005 prices, $ billion), 201317
Table 27: Finland gdp (current prices, $ billion), 201317
Table 28: Finland inflation, 201317
Table 29: Finland consumer price index (absolute), 201317
Table 30: Finland exchange rate, 201317
Table 31: France mobile apps market value: $ million, 201317
Table 32: France mobile apps market volume: million downloaded applications, 201317
Table 33: France mobile apps market category segmentation: $ million, 2017
Table 34: France mobile apps market geography segmentation: $ million, 2017
Table 35: France mobile apps market value forecast: $ million, 201722
Table 36: France mobile apps market volume forecast: million downloaded applications, 201722
Table 37: France size of population (million), 201317
Table 38: France gdp (constant 2005 prices, $ billion), 201317
Table 39: France gdp (current prices, $ billion), 201317
Table 40: France inflation, 201317
Table 41: France consumer price index (absolute), 201317
Table 42: France exchange rate, 201317
Table 43: Germany mobile apps market value: $ million, 201317
Table 44: Germany mobile apps market volume: million downloaded applications, 201317
Table 45: Germany mobile apps market category segmentation: $ million, 2017
Table 46: Germany mobile apps market geography segmentation: $ million, 2017
Table 47: Germany mobile apps market value forecast: $ million, 201722
Table 48: Germany mobile apps market volume forecast: million downloaded applications, 201722
Table 49: Germany size of population (million), 201317
Table 50: Germany gdp (constant 2005 prices, $ billion), 201317
Table 51: Germany gdp (current prices, $ billion), 201317
Table 52: Germany inflation, 201317
Table 53: Germany consumer price index (absolute), 201317
Table 54: Germany exchange rate, 201317
Table 55: India mobile apps market value: $ million, 201317
Table 56: India mobile apps market volume: million downloaded applications, 201317
Table 57: India mobile apps market category segmentation: $ million, 2017
Table 58: India mobile apps market geography segmentation: $ million, 2017
Table 59: India mobile apps market value forecast: $ million, 201722
Table 60: India mobile apps market volume forecast: million downloaded applications, 201722
Table 61: India size of population (million), 201317
Table 62: India gdp (constant 2005 prices, $ billion), 201317
Table 63: India gdp (current prices, $ billion), 201317
Table 64: India inflation, 201317
Table 65: India consumer price index (absolute), 201317
Table 66: India exchange rate, 201317
Table 67: Indonesia mobile apps market value: $ million, 201317
Table 68: Indonesia mobile apps market volume: thousand downloaded applications, 201317
Table 69: Indonesia mobile apps market category segmentation: $ million, 2017
Table 70: Indonesia mobile apps market geography segmentation: $ million, 2017
Table 71: Indonesia mobile apps market value forecast: $ million, 201722
Table 72: Indonesia mobile apps market volume forecast: thousand downloaded applications, 201722
Table 73: Indonesia size of population (million), 201317
Table 74: Indonesia gdp (constant 2005 prices, $ billion), 201317
Table 75: Indonesia gdp (current prices, $ billion), 201317

List Of Figures

Figure 1: Global mobile apps market value: $ billion, 201317
Figure 2: Global mobile apps market volume: million downloaded applications, 201317
Figure 3: Global mobile apps market category segmentation: % share, by value, 2017
Figure 4: Global mobile apps market geography segmentation: % share, by value, 2017
Figure 5: Global mobile apps market value forecast: $ billion, 201722
Figure 6: Global mobile apps market volume forecast: million downloaded applications, 201722
Figure 7: Forces driving competition in the global mobile apps market, 2017
Figure 8: Drivers of buyer power in the global mobile apps market, 2017
Figure 9: Drivers of supplier power in the global mobile apps market, 2017
Figure 10: Factors influencing the likelihood of new entrants in the global mobile apps market, 2017
Figure 11: Factors influencing the threat of substitutes in the global mobile apps market, 2017
Figure 12: Drivers of degree of rivalry in the global mobile apps market, 2017
Figure 13: Asia-Pacific mobile apps market value: $ billion, 201317
Figure 14: AsiaPacific mobile apps market volume: million downloaded applications, 201317
Figure 15: AsiaPacific mobile apps market category segmentation: % share, by value, 2017
Figure 16: AsiaPacific mobile apps market geography segmentation: % share, by value, 2017
Figure 17: Asia-Pacific mobile apps market value forecast: $ billion, 201722
Figure 18: AsiaPacific mobile apps market volume forecast: million downloaded applications, 201722
Figure 19: Forces driving competition in the mobile apps market in Asia-Pacific, 2017
Figure 20: Drivers of buyer power in the mobile apps market in Asia-Pacific, 2017
Figure 21: Drivers of supplier power in the mobile apps market in Asia-Pacific, 2017
Figure 22: Factors influencing the likelihood of new entrants in the mobile apps market in Asia-Pacific, 2017
Figure 23: Factors influencing the threat of substitutes in the mobile apps market in Asia-Pacific, 2017
Figure 24: Drivers of degree of rivalry in the mobile apps market in Asia-Pacific, 2017
Figure 25: Europe mobile apps market value: $ billion, 201317
Figure 26: Europe mobile apps market volume: million downloaded applications, 201317
Figure 27: Europe mobile apps market category segmentation: % share, by value, 2017
Figure 28: Europe mobile apps market geography segmentation: % share, by value, 2017
Figure 29: Europe mobile apps market value forecast: $ billion, 201722
Figure 30: Europe mobile apps market volume forecast: million downloaded applications, 201722
Figure 31: Forces driving competition in the mobile apps market in Europe, 2017
Figure 32: Drivers of buyer power in the mobile apps market in Europe, 2017
Figure 33: Drivers of supplier power in the mobile apps market in Europe, 2017
Figure 34: Factors influencing the likelihood of new entrants in the mobile apps market in Europe, 2017
Figure 35: Factors influencing the threat of substitutes in the mobile apps market in Europe, 2017
Figure 36: Drivers of degree of rivalry in the mobile apps market in Europe, 2017
Figure 37: Finland mobile apps market value: $ million, 201317
Figure 38: Finland mobile apps market volume: thousand downloaded applications, 201317
Figure 39: Finland mobile apps market category segmentation: % share, by value, 2017
Figure 40: Finland mobile apps market geography segmentation: % share, by value, 2017
Figure 41: Finland mobile apps market value forecast: $ million, 201722
Figure 42: Finland mobile apps market volume forecast: thousand downloaded applications, 201722
Figure 43: Forces driving competition in the mobile apps market in Finland, 2017
Figure 44: Drivers of buyer power in the mobile apps market in Finland, 2017
Figure 45: Drivers of supplier power in the mobile apps market in Finland, 2017
Figure 46: Factors influencing the likelihood of new entrants in the mobile apps market in Finland, 2017
Figure 47: Factors influencing the threat of substitutes in the mobile apps market in Finland, 2017
Figure 48: Drivers of degree of rivalry in the mobile apps market in Finland, 2017
Figure 49: France mobile apps market value: $ million, 201317
Figure 50: France mobile apps market volume: million downloaded applications, 201317
Figure 51: France mobile apps market category segmentation: % share, by value, 2017
Figure 52: France mobile apps market geography segmentation: % share, by value, 2017
Figure 53: France mobile apps market value forecast: $ million, 201722
Figure 54: France mobile apps market volume forecast: million downloaded applications, 201722
Figure 55: Forces driving competition in the mobile apps market in France, 2017
Figure 56: Drivers of buyer power in the mobile apps market in France, 2017
Figure 57: Drivers of supplier power in the mobile apps market in France, 2017
Figure 58: Factors influencing the likelihood of new entrants in the mobile apps market in France, 2017
Figure 59: Factors influencing the threat of substitutes in the mobile apps market in France, 2017
Figure 60: Drivers of degree of rivalry in the mobile apps market in France, 2017
Figure 61: Germany mobile apps market value: $ million, 201317
Figure 62: Germany mobile apps market volume: million downloaded applications, 201317
Figure 63: Germany mobile apps market category segmentation: % share, by value, 2017
Figure 64: Germany mobile apps market geography segmentation: % share, by value, 2017
Figure 65: Germany mobile apps market value forecast: $ million, 201722
Figure 66: Germany mobile apps market volume forecast: million downloaded applications, 201722
Figure 67: Forces driving competition in the mobile apps market in Germany, 2017
Figure 68: Drivers of buyer power in the mobile apps market in Germany, 2017
Figure 69: Drivers of supplier power in the mobile apps market in Germany, 2017
Figure 70: Factors influencing the likelihood of new entrants in the mobile apps market in Germany, 2017
Figure 71: Factors influencing the threat of substitutes in the mobile apps market in Germany, 2017
Figure 72: Drivers of degree of rivalry in the mobile apps market in Germany, 2017
Figure 73: India mobile apps market value: $ million, 201317
Figure 74: India mobile apps market volume: million downloaded applications, 201317
Figure 75: India mobile apps market category segmentation: % share, by value, 2017

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