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Mobile Broadband Trends in Sub-Saharan Africa

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Mobile Broadband Trends in Sub-Saharan Africa

Summary

"Mobile Broadband Trends in Sub-Saharan Africa", a new Telecom Insider Report by GlobalData, provides an executive-level overview of the mobile telecom market in Sub-Saharan Africa. It delivers deep qualitative insight into the mobile market, analyzing key trends and in the region.

Mobile service revenue growth in Sub-Saharan Africa will be mainly driven by the mobile data segments over 2017-2022. ALthough remaining the largest revenue-contributing segment over 2017-2022, mobile voice revenue will decline impacted by the rising adoption of OTT communications. Mobile data will record the fastest revenue CAGR, fueled by 3G/4G networks expansion, rising data adoption and usage supported by operators data monetization strategies. Going forward, operators will focus on data monetization, 4G network expansions and 5G network testing to boost mobile broadband penetration in the country, which will also provide significant opportunities for vendors and investors in the coming years.

It provides in-depth analysis of the following -
- Global context: mobile telecom market size and trends in Sub-Saharan Africa compared with other countries in the region.
- Economic, demographic and political context in Sub-Saharan Africa.
- The regulatory environment and trends.
- A demand profile: analysis as well as historical figures and forecasts of service revenue from the mobile voice and mobile data markets.
- Service evolution: a look at changes in the breakdown of overall revenue between the mobile voice and data from 2016 to 2022.

Scope

- The overall mobile service revenue in Sub-Saharan Africa will decline at a CAGR of 1.6% during 2017-2022.
- Mobile data revenue will account for 46.2% of the total telecom revenue in 2022, driven by increasing adoption and usage of mobile broadband services.
- 3G will be the most adopted mobile technology across the by 2022. Rising demand for high-speed data service and expansion of the 4G network will also drive 4G subscriber growth.
- Nigeria will account for 15% of net adds in the region between 2017 and 2022. DRC, South Africa, Tanzania and Cote dIvoire will round out the list of top five contributors to the regions subscription growth over the next five years.

Reasons to buy

- This Insider Report provides a comprehensive examination thorough, forward-looking analysis of Sub-Saharan Africas mobile telecommunications markets trends in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying GlobalDatas Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Sub-Saharan Africas mobile communications markets.
- With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
- The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Sub-Saharan Africa.

TABLE OF CONTENTS

Table of Contents
Table of Contents 3
List of Exhibits 4
Sub-Saharan Africas Mobile Broadband Markets - Key Takeaways 7
Section 1: Sub-Saharan Africa In a Global Context 9
Section 2: Mobile Broadband Subscription Trends In Sub-Saharan Africa 17
Section 3: Mobile Broadband Revenue Trends In Sub-Saharan Africa 30
Appendix 33

List Of Tables

Distribution of subscriptions by region, 2017 8
Distribution of mobile service revenue by region, 2017 8
Distribution of mobile service revenue by country, 2017 8
Sub-Saharan Africas four regions, 2017 10
Population, 2016-2022 (millions) 11
Urbanization, 2010-2016 (% of pop) 11
Population aged 0-15 (% of pop) 11
Nominal GDP, 2016-2022 (US$ trillion) 12
Real GDP growth, 2010-2016 12
Informal sector, 2014 (% of GDP) 12
Inflation, regional average, 2012-2018 13
Decline in selected local currencies relative to US dollar (2014-2017) 13
User penetration, 2017 (% of population) 15
Subscription penetration, 2017 (% of population) 15
Prepaid subscriptions as a % of total subscriptions 15
Monthly ARPU, 2017 (US$) 16
Data as a share of total ARPU, 2017 (% of ARPU) 16
Mobile users, Sub-Saharan Africa, 2016-2022 (millions) 18
User penetration by sub-region, 2016-2022 (% of pop) 18
Most under-penetrated markets in Sub-Saharan Africa, 2017 19
Mobile subscriptions by region, 2016-2022 (millions) 20
Mobile subscription penetration by sub-region, 2017 (% of pop) 20
Mobile subscription penetration, selected countries in Sub-Saharan Africa, 2017 vs 2022 21
Mobile subscription net adds by country, 2017-2022 22
Mobile subscriptions by device type, 2016-2022 (% of subscriptions) 23
Net additions by device type, 2017 vs 2022 (millions) 23
Mobile handset subscriptions by type, 2016-2022 24
Smartphone subscriptions as a share of total handsets, 2016-2022 24
MTN Ghana Huawei Ascend promotion, 2017 25
Airtel Tanzania smartphone promotions, 2017 25
M2M subscriptions, 2016-2022 (millions) 26
M2M revenue as % of total mobile service revenue 26
Mobile subscriptions by technology generation, select countries, 2016-2022 27
Network launches by technology in Sub-Saharan Africa 27
Data usage per subscriber, Sub-Saharan Africa, 2016-2022 (MB/month) 28
Data traffic split per device type, Sub-Saharan Africa, 2016-2022 28
Mobile money services available in Sub-Saharan Africa, 2012-2016 29
Mobile money user penetration, 2016-2022 29
Total mobile service revenues by category, US$ million, 2016-2022 31
Total mobile service revenue as a share of nominal GDP 32

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