Acxiom Corporation (ACXM) - Financial and Strategic SWOT Analysis Review

Acxiom Corporation (ACXM) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the companys businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the companys key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

- Business description A detailed description of the companys operations and business divisions.
- Corporate strategy Analysts summarization of the companys business strategy.
- SWOT Analysis A detailed analysis of the companys strengths, weakness, opportunities and threats.
- Company history Progression of key events associated with the company.
- Major products and services A list of major products, services and brands of the company.
- Key competitors A list of key competitors to the company.
- Key employees A list of the key executives of the company.
- Executive biographies A brief summary of the executives employment history.
- Key operational heads A list of personnel heading key departments/functions.
- Important locations and subsidiaries A list and contact details of key locations and subsidiaries of the company.
- Detailed financial ratios for the past five years The latest financial ratios derived from the annual financial statements published by the company with 5 years history.
- Interim ratios for the last five interim periods The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.


Acxiom Corporation (Acxiom) is an enterprise data, analytics and software as a service company. It provides information management solutions to assist its clients in solving their marketing problems. The company develops large business intelligence and marketing databases. It offers marketing solutions, integrated digital marketing solutions, consumer demographics products, customer data integration solutions, IT infrastructure outsourcing, identity solutions, professional consulting and strategy and analytics. The serves financial, insurance and investment services, automotive, retail, telecommunications, high tech, healthcare, travel, entertainment, non-profit, and government sectors. The company offers its products in the Americas, Europe and Asia-Pacific. Acxiom is headquartered in Little Rock, the US.

Acxiom Corporation Key Recent Developments

Nov 02,2017: Acxiom announces second quarter results
Sep 12,2017: Acxiom appoints new leadership for connectivity division
Jan 09,2017: Acxiom appoints three new executives for audience solutions division

Key benefits of buying this profile include:

You get detailed information about the company and its operations to identify potential customers and suppliers.
- The profile analyzes the companys business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.
- The companys core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.
- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies strategic, financial and operational performance.
- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.
- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

Note: Some sections may be missing if data is unavailable for the company
Table of Contents
Table of Contents 3
List of Tables 4
List of Figures 4
Section 1 - About the Company 5
Acxiom Corporation - Key Facts 5
Acxiom Corporation - Key Employees 6
Acxiom Corporation - Key Employee Biographies 7
Acxiom Corporation - Major Products and Services 8
Acxiom Corporation - History 9
Acxiom Corporation - Company Statement 13
Acxiom Corporation - Locations And Subsidiaries 14
Head Office 14
Other Locations & Subsidiaries 14
Section 2 Company Analysis 16
Company Overview 16
Acxiom Corporation - Business Description 16
Acxiom Corporation - SWOT Analysis 17
SWOT Analysis - Overview 17
Acxiom Corporation - Strengths 17
Acxiom Corporation - Weaknesses 18
Acxiom Corporation - Opportunities 19
Acxiom Corporation - Threats 20
Acxiom Corporation - Key Competitors 21
Section 3 Company Financial Ratios 22
Financial Ratios - Capital Market Ratios 22
Financial Ratios - Annual Ratios 23
Performance Chart 26
Financial Performance 26
Financial Ratios - Interim Ratios 27
Financial Ratios - Ratio Charts 28
Section 4 Companys Recent Developments 29
Nov 02, 2017: Acxiom announces second quarter results 29
Sep 12, 2017: Acxiom appoints new leadership for connectivity division 30
Jan 09, 2017: Acxiom appoints three new executives for audience solutions division 31
Aug 04, 2016: Acxiom announces first quarter results 32
Apr 20, 2016: LiveRamp hires Nielsen Veteran Jeff Smith as Chief Marketing Officer 34
Mar 29, 2016: Acxiom strengthens its Board of Directors with appointment of Debora Beachner Tomlin 35
Jan 11, 2016: Acxiom appoints leader of client delivery to President and General Manager of Marketing Services 36
Section 5 Appendix 37
Methodology 37
Ratio Definitions 37
About GlobalData 41
Contact Us 41
Disclaimer 41

List Of Tables

Acxiom Corporation, Key Facts 5
Acxiom Corporation, Key Employees 6
Acxiom Corporation, Key Employee Biographies 7
Acxiom Corporation, Major Products and Services 8
Acxiom Corporation, History 9
Acxiom Corporation, Subsidiaries 14
Acxiom Corporation, Key Competitors 21
Acxiom Corporation, Ratios based on current share price 22
Acxiom Corporation, Annual Ratios 23
Acxiom Corporation, Annual Ratios (Cont...1) 24
Acxiom Corporation, Annual Ratios (Cont...2) 25
Acxiom Corporation, Interim Ratios 27
Currency Codes 37
Capital Market Ratios 37
Equity Ratios 38
Profitability Ratios 38
Cost Ratios 39
Liquidity Ratios 39
Leverage Ratios 40
Efficiency Ratios 40

List Of Figures

Acxiom Corporation, Performance Chart (2013 - 2017) 26
Acxiom Corporation, Ratio Charts 28

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