Country Profile: Make-Up Sector in Argentina

Country Profile: Make-Up Sector in Argentina

Summary

Growing economy coupled with rising women employment and increasing disposable incomes is driving the Argentine Make-Up sector. Of the four markets, Eye Make-Up is the largest in value terms, while Lip Make-Up market is forecast to register the fastest growth during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of Make-Up products in the country. Rigid Plastics is the most commonly used package material in the sector, while Glass is forecast to register the fastest growth during 2016-2021. L`Oreal S.A., Natura Cosmeticos S A and Avon Products, Inc. are the leading market players in the Argentine Make-Up sector.

GlobalDatas Country Profile report on the Make-Up sector in Argentina provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021.
- Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Nail Make-Up, and Lip Make-Up with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Health & Beauty Stores, Department Stores, Drug Stores & Pharmacies, and others
- Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Rigid Plastics, Paper & Board, Flexible Packaging, and others; pack type data for: Specialty Container, Tube, Jar and Tub.

Scope

- The Make-Up sector in Argentina accounted for 11.4% volume share in the Latin American region in 2016.
- Argentina ranks second on the extent of fragmentation when compared to the leading four countries in the region
- The top five brands accounting for a 44.7% share in 2016.
- The per capita consumption of Make-Up is higher in Argentina compared to the global and regional level
- Per capita consumption of Eye Make-Up and Nail Make-Up is high in Argentina compared to global and regional levels

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Make-Up consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

1. Report Scope 1
2. Executive Summary 2
3. Argentina in the Global and Regional Context 3
3.1. Argentinas share in the Global and Latin American Make-Up sectors 3
3.2. Argentina compared to other leading countries in Latin America 4
4. Market Size Analysis - Make-Up Sector 5
4.1. Value and volume analysis - Make-Up sector in Argentina 5
4.2. Per capita consumption - Argentina compared to Latin America and globally 6
4.3. Value and volume analysis of markets in the Make-Up sector 7
4.4. Growth analysis by markets 8
5. Market and Category Analysis 9
5.1. Per capita consumption analysis by markets 9
5.2. Market analysis: Eye Make-Up 10
5.3. Market analysis: Face Make-Up 12
5.4. Market analysis: Lip Make-Up 14
5.5. Market analysis: Nail Make-Up 16
6. Distribution Analysis 17
6.1. Distribution channel share analysis: Make-Up 17
6.2. Distribution channel share analysis: Eye Make-Up 18
6.3. Distribution channel share analysis: Face Make-Up 19
6.4. Distribution channel share analysis: Lip Make-Up 20
6.5. Distribution channel share analysis: Nail Make-Up 21
7. Competitive Landscape 22
7.1. Brand share analysis by sector 22
7.2. Brand share analysis by markets 24
8. Packaging Analysis 32
8.1. Packaging share and growth analysis by package material 32
8.2. Packaging share analysis by package material 33
8.3. Packaging share and growth analysis by pack type 34
8.4. Packaging share analysis by pack type 35
8.5. Packaging share and growth analysis by closure type 36
8.6. Packaging share analysis by closure type 37
8.7. Packaging share and growth analysis by primary outer type 38
8.8. Packaging share analysis by primary outer type 39
9. Macroeconomic Analysis 40
9.1. GDP per Capita 43
9.2. Population and population growth 44
9.3. Consumer Price Index 45
9.4. Population breakdown by age 46
10. Consumergraphics 47
10.1. Consumption by Gender 47
10.2. Consumption by Age 48
10.3. Consumption by Education 49
10.4. Consumption by Degree of Urbanization 50
11. Methodology 51
12. Definitions 52
13. Appendix 55
14. About GlobalData 66
15. Disclaimer 67
16. Contact Us 68

List Of Tables

List of Tables
Table 1: Volume share of Argentina in the global and Latin America Make-Up sector, 2011-2021 3
Table 2: Growth analysis by markets, 2016-2021 8
Table 3: Value analysis of the Eye Make-Up market by categories, 2011-2021 11
Table 4: Volume analysis of the Eye Make-Up market by categories, 2011-2021 11
Table 5: Value analysis of the Face Make-Up market by categories, 2011-2021 13
Table 6: Volume analysis of the Face Make-Up market by categories, 2011-2021 13
Table 7: Value analysis of the Lip Make-Up market by categories, 2011-2021 15
Table 8: Volume analysis of the Lip Make-Up market by categories, 2011-2021 15
Table 9: Brand Value - Make-Up sector, 2016 23
Table 10: Brand Value - the Eye Make-Up market, 2016 25
Table 11: Brand Value - the Face Make-Up market, 2016 27
Table 12: Brand Value - the Lip Make-Up market, 2016 29
Table 13: Brand Value - the Nail Make-Up market, 2016 31
Table 14: Consumption of Make-Up by gender and markets (Million Units, 2016) 47
Table 15: Consumption of Make-Up by age and markets (Million Units, 2016) 48
Table 16: Consumption of Make-Up by education and markets (Million Units, 2016) 49
Table 17: Consumption of Make-Up by degree of urbanization and markets (Million Units, 2016) 50
Table 18: Market Definitions 52
Table 19: Category Definitions 53
Table 20: Channel Definitions 54
Table 21: Market Value for Eye Make-Up - by category (ARS Million), 2011-2021 55
Table 22: Market Value for Eye Make-Up - by category (US$ Million), 2011-2021 55
Table 23: Market Volume for Eye Make-Up - by category (Million Units), 2011-2021 56
Table 24: Market Value for Face Make-Up - by category (ARS Million), 2011-2021 56
Table 25: Market Value for Face Make-Up - by category (US$ Million), 2011-2021 57
Table 26: Market Volume for Face Make-Up - by category (Million Units), 2011-2021 57
Table 27: Market Value for Lip Make-Up - by category (ARS Million), 2011-2021 58
Table 28: Market Value for Lip Make-Up - by category (US$ Million), 2011-2021 58
Table 29: Market Volume for Lip Make-Up - by category (Million Units), 2011-2021 59
Table 30: Market Value for Nail Make-Up (ARS Million), 2011-2021 59
Table 31: Market Value for Nail Make-Up (US$ Million), 2011-2021 60
Table 32: Market Volume for Nail Make-Up (Million Units), 2011-2021 60
Table 33: Make-Up Sales Distribution in Argentina - by Markets (ARS Million), 2016 61
Table 34: Package Material (in Million pack units) 62
Table 35: Pack Type (in Million pack units) 62
Table 36: Closure Type (in Million pack units) 63
Table 37: Primary Outer Type (in Million pack units) 63
Table 38: Exchange Rates: (US$-ARS), 2011-2021 64
Table 39: GDP Per Capita (ARS), 2011-2016 64
Table 40: Population, 2011-2016 64
Table 41: Consumer Price Index, 2011-2016 64
Table 42: Age Profile (Millions of Persons), 2016 65

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