Carrefour SA in Retailing (World)

French modern grocery giant Carrefour SA is striving to shift its core business away from hypermarkets as well as reduce dependency on its sluggish domestic market. There has seen a spate of acquisitions, as well as franchising agreements that have taken the brand into Sub-Saharan Africa and the Middle East. However, a failure to develop an effective online business and strategic missteps in China have slowed growth. Nonetheless, the company is well positioned for growth as key markets begin...

Euromonitor Internationals Carrefour SA in Retailing (World) company profile offers detailed strategic analysis of the companys business, examining its performance in the Retailing industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Carrefour SA in Retailing (World)
Euromonitor International
June 2017
Scope of the Report
Strategic Evaluation
Competitive Positioning
Domestic Strategy
International Strategy
Multichannel Strategy
Brand and Private Label Strategies

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