UK Cooking & Baking 2019-2024

UK Cooking & Baking 2019-2024

Summary

Over the next five years, the UK Cooking & Baking market will grow by 131.1m. Replacement remains the most important purchase driver, as consumers need to replace frequently-used and worn out items such as frying pans and saucepans, which have very high penetration rates but market growth is also supported by the continued popularity of cooking as a relaxing pastime, and television shows such as Masterchef and The Great British Bake Off.

Scope

- The report offers comprehensive insight and analysis of the UK Cooking & Baking market (including forecasts up to 2024), the major players, the main trends, and consumer attitudes.
- It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook.
- The report focuses on pots & pans, ovenware, Bakeware, Baking utensils and accessories and bakeware . Consumer data is based on our 2018 UK UK Cooking & Baking survey, using a panel of 2,000 nationally representative consumers.

Reasons to buy

- Using our five year forecasts to 2024, learn which subcategories in the Cooking & Baking market will be the fastest performing to ensure more focus and investment in these winning product areas.
- Understand how drivers of Cooking & Baking, such as price, quality, design and innovation, change in importance among different demographics in order to maximise sales potential.
- Learn how lifestyle and health trends are impacting the Cooking & Baking market.
- Learn what impact Amazon has had on the market, what retailers can do to compete effectively, and see what proportion of the market will be made up of online pureplays including Amazon in the next five years.
- See which retailers are set to gain share in 2019 and beyond and the reasons behind this.

What is included
ISSUES AND STRATEGIES
Main issues in UK Cooking & Baking:
1. Health trends
2. Amazons sponsorship of The Great British Bake Off
3. Cooking trends
4. Branded and celebrity ranges
Strategies for success
THE MARKET
Overall sector size and growth
Sector size and growth: Pots & pans
Sector size and growth: Ovenware
Sector size and growth: Bakeware
Sector size and growth: Baking utensils and accessories
Online dynamics
Channels of distribution
THE RETAILERS
Retailer prospects
Market shares
Retailer profiles
THE CONSUMER
Headlines
Penetration and profiles
Net agreement statements
Research process
Purchase motivation
Factors of importance
Average spend
Why consumers purchased reusbale water bottle
Why consumers meal prep
Retailer usage
Considerd and used conversion
Retailer usage by demographic
Drivers of retailer choice
Retailer usage by segment
Channel usage
Online fulfillment
FURTHER DETAILS
Methodology
Market sizing

List Of Tables


Category growth and size by sub-category, 2019-24e
Channels of distribution, 2019e and 2024e
Penetration by product, 2019
Purchase motivation
Average spend by subcategory
Average spend by product
Retailer usage by subcategory, 2019
Considered, used and conversion for overall UK Cooking & Baking, 2019
Retailer usage by demographics, 2019
Retailer usage by segment, 2019
Channel usage for researching UK Cooking & Baking, 2019
Channel usage for purchasing UK Cooking & Baking, 2019
Online Fulfillment for UK Cooking & Baking, 2019

List Of Figures


Market size - total market, 2018-24e
Market growth - total market, 2018-24e
Market volume growth - total market, 2018-24e
Market inflation growth - total market, 2018-24e
Market size - Pots & pans, 2018-24e
Market growth - Pots & pans, 2018-24e
Market size - Ovenware 2018-24e
Market growth - Ovenware 2018-24e
Market size - Bakeware, 2018-24e
Market growth - Bakeware 2018-24e
Market size - Baking utensils and accessories, 2018-24e
Market growth - Baking utensils and accessories, 2018-24e
Online market size and penetration, 2018-24e
Online and offline market growth, 2018-24e
Channels of distribution, 2019e and 2024e
Top 10 UK Cooking & Baking retailers, 2019e
Change in share among top 10 UK Cooking & Baking retailers on 2018
UK Cooking & Baking market share for Amazon, 2016-18e
Retailer demogrpahics for Amazon, 2019
Customer share overall by category for Amazon, 2019
UK Cooking & Baking market share for Tesco, 2016-18e
Retailer demogrpahics for Tesco, 2019
Customer share overall by category for Tesco, 2019
UK Cooking & Baking market share for ASDA, 2016-18e
Retailer demogrpahics for ASDA, 2019
Customer share overall by category for ASDA, 2020
UK Cooking & Baking market share for Sainsburys, 2016-18e
Retailer demogrpahics for Sainsburys, 2019
Customer share overall by category for Sainsburys, 2019
UK Cooking & Baking market share for Dunelm, 2016-18e
Retailer demogrpahics for Dunelm, 2019
Customer share overall by category for Dunelm, 2019
UK Cooking & Baking market share for Lakeland, 2016-18e
Retailer demogrpahics for Lakeland, 2019
Customer share overall by category for Lakeland, 2019
UK Cooking & Baking market share for TK Maxx 2019
UK Cooking & Baking market share for ProCook 2019
Frequency of cooking at home, 2019
Frequency of baking at home, 2019
Year on year changes of cooking at home, 2019
Year on year changes of baking at home, 2019
Favourite chef, 2019
Favourite baker, 2019
Reason for favourite chef, 2019
Reason for favourite baker, 2019
Top 10 brand purchased for cooking & baking, 2019 and 2017
Top 10 brand purchased for cooking, 2019
Top 10 brand purchased for baking, 2019
Overall penetration for UK Cooking & Baking, 2019
Profile by demographic for UK Cooking & Baking, 2019
Penetration by region for UK Cooking & Baking, 2019
Overall penetration for Pots & pans, 2019
Profile by demographic for Pots & pans, 2019
Penetration by region for Pots & pans, 2019
Overall penetration for Ovenware, 2019
Profile by demographic for Ovenware, 2019
Penetration by region for Ovenware, 2019
Overall penetration for Baking accessories 2019
Profile by demographic for Baking accessories 2019
Penetration by region for Baking accessories 2019
Overall penetration for Baking accessories, 2019
Profile by demographic for Baking accessories, 2019
Penetration by region for Baking accessories, 2019
Overall penetration for Bakeware, 2019
Profile by demographic for Bakeware, 2019
Penetration by region for Bakeware, 2019
Agreement statements
Research process for UK Cooking & Baking, 2019
Time spent on research process for UK Cooking & Baking, 2019
What consumers researched when purchasing Cooking & Baking, 2019
Purchase motivation for overall UK Cooking & Baking, 2019
Factors of importance, cooking & baking, 2019
Retailer usage for overall UK Cooking & Baking, 2019
Drivers of retailer choice, categorised, 2019
Drivers of retailer choice, 2019
Channel usage when researching UK Cooking & Baking, 2019
Channel usage when purchasing UK Cooking & Baking, 2019
Online fulfilment for UK Cooking & Baking, 2019

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