Sanitary Protection in Asia Pacific

Sanitary protection in the Asia Pacific region is driven by rising disposable incomes, leading to improved living standards in developing markets, as well as growing awareness of modern menstrual hygiene, better product access, and innovation. Increased marketing efforts and government initiatives continue to spur demand in developing markets, while innovation, including products with natural positioning, supports growth in more evolved and mature markets in the region.

Euromonitor Internationals Sanitary Protection in Asia Pacific global briefing offers an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, assesses the importance of private label and offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Sanitary Protection in Asia Pacific

June 2018
Regional Overview
Leading Companies and Brands
Forecast Projections
Country Snapshots

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