Category Update: Nappies/Diapers/Pants

The largest disposable hygiene category globally baby nappies/diapers/pants is maintaining a positive growth trajectory globally, despite significant pressures coming from changing demographics, pricing trends, and economic and political headwinds in a number of markets. This global category update includes retail sales projections, discusses unmet potential and key drivers of growth, innovation trends, category disruptors, and the dynamic between pant and open nappies/diapers.

Euromonitor Internationals Category Update: Nappies/Diapers/Pants global briefing offers an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, assesses the importance of private label and offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Category Update: Nappies/Diapers/Pants
Euromonitor International
May 2018
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