Baby and Child-Specific Products in Estonia

Baby wipes demonstrated the best performance amongst baby and child-specific products in 2017. Baby wipes was also the biggest category, accounting for nearly half of the overall category sales over the year. Baby wipes has become an essential product for daily baby care and consumer demand is on the rise.

Euromonitor Internationals Baby and Child-specific Products in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby and Child-specific Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


BABY AND CHILD-SPECIFIC PRODUCTS IN ESTONIA
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Baby Wipes Continues To Perform Best
Demand for Natural and Organic Products Is Increasing
Women Are Main Decision Makers in Purchasing Baby and Child-specific Products
Competitive Landscape
Johnson & Johnson Maintains Its Lead
International Brands Dominate the Category
Domestic Producers Are Strong in Green Products
Category Data
Table 1 Sales of Baby and Child-specific Products by Category: Value 2012-2017
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2012-2017
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2013-2017
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2014-2017
Table 6 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2014-2017
Table 7 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2014-2017
Table 8 Forecast Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 9 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 10 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Executive Summary
Continued Positive Growth in the Beauty and Personal Care Market
Increasing Average Income Keeps Premium Segment Growing, Albeit at A Slower Pace
Internet Retailing Is the Fastest-growing Retail Channel for Beauty and Personal Care
Beauty and Personal Care Continues To Be Dominated by Multinationals Whilst Local Producers Achieve A Greater Market Share
New Product Developments Focus on Natural Ingredients and Multiple Benefits
Positive Market Growth Expected in Line With Further Expansion of Online Sales
Market Data
Table 11 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 12 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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