Oral Care in Tunisia

Tunisians are becoming more conscious of the importance of maintaining good oral hygiene standards as a preventive health measure. Consumers are increasingly willing to purchase and regularly use product types such as mouthwashes/dental rinses, dental floss, toothbrushes and toothpaste, recognising that this can reduce the likelihood that they will have to visit the dentist and therefore save them money over the long term. This trend will continue to support the positive development of the oral...

Euromonitor Internationals Oral Care in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


ORAL CARE IN TUNISIA
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Tunisians Gain Appreciation for Preventive Health Benefits of Oral Care Products
Oral Care Set To Benefit From Improvements in Distribution Via Modern Channels
Public Health Education Campaigns Will Continue To Boost Demand in Oral Care
Competitive Landscape
Unilever Maintains Its Lead in Oral Care
Colgate-Palmolive Continues To Perform Well in 2017
Oral Care in Tunisia Still Mainly Represented by Mass Brands
Category Data
Table 1 Sales of Oral Care by Category: Value 2012-2017
Table 2 Sales of Oral Care by Category: % Value Growth 2012-2017
Table 3 Sales of Toothbrushes by Category: Value 2012-2017
Table 4 Sales of Toothbrushes by Category: % Value Growth 2012-2017
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2013-2017
Table 6 NBO Company Shares of Oral Care: % Value 2013-2017
Table 7 LBN Brand Shares of Oral Care: % Value 2014-2017
Table 8 Forecast Sales of Oral Care by Category: Value 2017-2022
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2017-2022
Table 10 Forecast Sales of Toothbrushes by Category: Value 2017-2022
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2017-2022
Executive Summary
Growth in Consumer Spending on Beauty and Personal Care Remains Slow
More Affordable Products Gain Ground in Several Categories
Lipp Distribution Remains the Market Leader in Value Terms
Global Trends Influence New Product Developments in 2017
Outlook for the Forecast Period Is Bright
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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