Adult Incontinence in India

Many consumers in India are unaware of adult incontinence products and this is due to the lack of advertising and promotional activities carried out by the brands. In addition, availability of these products is limited compared to other hygiene products which is restricting growth of adult incontinence.

Euromonitor Internationals Adult Incontinence in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Light Adult Incontinence, Moderate/Heavy Adult Incontinence.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Adult Incontinence market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


ADULT INCONTINENCE IN INDIA
Euromonitor International
June 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Adult Incontinence by Category: Value 2011-2016
Table 2 Retail Sales of Adult Incontinence by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Retail Adult Incontinence: % Value 2012-2016
Table 4 LBN Brand Shares of Retail Adult Incontinence: % Value 2013-2016
Table 5 Forecast Retail Sales of Adult Incontinence by Category: Value 2016-2021
Table 6 Forecast Retail Sales of Adult Incontinence by Category: % Value Growth 2016-2021
Executive Summary
Increased Consumer Awareness Propels Sales of Tissue and Hygiene
Increasing Per Capita Consumption Drives Growth
International Brands Dominate Tissue and Hygiene
Independent Small Grocers Gaining Prominence
Increasing Per Capita Consumption Will Drive Growth of Tissue and Hygiene
Key Trends and Developments
Rising Numbers of Working Women Drive Demand for Tissue and Hygiene Products
Use of Alternative Products Remains A Threat To the Industry
Initiatives Taken by the Leading Companies To Drive Sales
Rural Vs Urban Key Trends and Developments
Trends
Competitive Landscape
Prospects
Market Indicators
Table 7 Birth Rates 2011-2016
Table 8 Infant Population 2011-2016
Table 9 Female Population by Age 2011-2016
Table 10 Total Population by Age 2011-2016
Table 11 Households 2011-2016
Table 12 Forecast Infant Population 2016-2021
Table 13 Forecast Female Population by Age 2016-2021
Table 14 Forecast Total Population by Age 2016-2021
Table 15 Forecast Households 2016-2021
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources













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