Depilatories in Pakistan

Women in Pakistan living in urban and semi-cities commonly visit salons to wax their forearms and legs. While the concept of getting a full body wax or even waxing intimate areas is increasing among higher-income consumers in cities, women in middle- to lower-income households, most of whom are conservative and/or religious, remain unreceptive to this idea. Most women are reluctant to wax their intimate areas due to the pain. Women therefore prefer to wax body parts that are commonly exposed, su...

Euromonitor Internationals Depilatories in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Womens Pre-Shave, Womens Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


DEPILATORIES IN PAKISTAN
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Increasing Awareness and Media Influence Will Drive Growth of Branded Depilatories
Cultural Taboo Associated With Womens Razors and Blades Will Prevent Growth
Increasing Spending Power of Women Will Positively Affect Growth
Competitive Landscape
Veet Continues To Lead With A Significant Value Share
Leading Players Take Share From Smaller Players, Consolidating the Fragmented Competitive Landscape
Olivia Cosmetics Pvt Ltd Sees the Largest Share Decline
Category Data
Table 1 Sales of Depilatories by Category: Value 2012-2017
Table 2 Sales of Depilatories by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Depilatories: % Value 2013-2017
Table 4 LBN Brand Shares of Depilatories: % Value 2014-2017
Table 5 Forecast Sales of Depilatories by Category: Value 2017-2022
Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2017-2022
Executive Summary
Improved Lifestyles and Evolving Consumer Preferences Drive Growth in 2017
Television and Social Media Play A Crucial Role in Growth of Beauty and Personal Care
International Players Dominate With Strong Brand Equity and Consumer Loyalty
New Product Launches in 2017 Are Targeted at Convenience and Consumers Seeking Benefits
Booming Fashion Industry To Encourage Growth of Beauty and Personal Care
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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