Colour Cosmetics in Pakistan

Consumers in Pakistan are familiar with colour cosmetics, which were successful with mass consumers who are aware of the basic products such as lipstick, eye liner/pencil etc. However, the sophistication of using colour cosmetics remains an upper class phenomenon eg using specialised products such as bronzers/highlighters/foundations, eye shadow etc to enhance features and look more trendy. Extensive use of colour cosmetics is considered an appropriate practice for adult women only and teenage g...

Euromonitor Internationals Colour Cosmetics in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


COLOUR COSMETICS IN PAKISTAN
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Lip Products Will Remain the Entry Point for Consumers in Colour Cosmetics
Growing Trend of All-in-one Make-up Palettes Expected Over the Forecast Period
Increasing Diversification Into Colour Cosmetics by Local Fashion Players Will Drive Growth
Competitive Landscape
Loral Groupe Maintains Leadership Despite Growing Competition
With Consistently Growing Value Share, Vipera Cosmetics Emerges As A Key Player
Social Media Will Emerge As A Key Medium for Marketing Colour Cosmetics
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
Executive Summary
Improved Lifestyles and Evolving Consumer Preferences Drive Growth in 2017
Television and Social Media Play A Crucial Role in Growth of Beauty and Personal Care
International Players Dominate With Strong Brand Equity and Consumer Loyalty
New Product Launches in 2017 Are Targeted at Convenience and Consumers Seeking Benefits
Booming Fashion Industry To Encourage Growth of Beauty and Personal Care
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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