Fragrances in the US

In the past, fragrances in the US experienced countless celebrity launches, with many fragrances communicating fantastical concepts too elevated for reality. The world has evolved, and consumers are now drawn to aspirational lifestyle brands, authentic story-telling, niche and artisanal scents and a gender-neutral positioning. The consumer search for differentiation is dictating the market. For example, NESTs portfolio of fragrances returns to basics and embraces concepts from nature. The brand...

Euromonitor Internationals Fragrances in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


FRAGRANCES IN THE US
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
the Positioning of Fragrances Shifts To Lifestyle and Story-telling
the Growth of Unisex Fragrances
Premium Fragrances Is A Way To Experience Luxury
Competitive Landscape
Mass Fragrances Continues To Struggle
New Entrants in Mass Fragrances
Coty Acquires A Stake in Direct Selling Brand Younique
Category Data
Table 1 Sales of Fragrances by Category: Value 2012-2017
Table 2 Sales of Fragrances by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Fragrances: % Value 2013-2017
Table 4 LBN Brand Shares of Fragrances: % Value 2014-2017
Table 5 LBN Brand Shares of Premium Mens Fragrances: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Womens Fragrances: % Value 2014-2017
Table 7 Forecast Sales of Fragrances by Category: Value 2017-2022
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2017-2022
Executive Summary
the Concept of Natural Taps Into Different Areas, Lacking A Standard Definition
Established Brands Invest in Emerging, Indie and Niche Products
Trending Ingredients Heavily Feature in New Launches Across Categories
Millennials Purchasing Power Increases, Driving Trends
Internet Retailing Grows in Significance
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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