Deodorants in Ukraine

In 2017, consumption of deodorants continued rising in Ukraine with deodorants for men contributing to the categorys dynamism as a whole. The impetus comes from male consumers trading down from fragrances, in addition to overall consumer confidence recovering. While womens and unisex deodorants generated the bulk of deodorants sales at the end of the review period, with time mens deodorants is forecast to grow in share, especially if manufacturers continue supporting their male-specific offer...

Euromonitor Internationals Deodorants in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


DEODORANTS IN UKRAINE
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Mens Deodorants Drives Category Forward
Deodorant Sprays Is the Most Appealing Format
Growing Health Concerns Lead To Greater Scrutiny of Product Ingredients
Competitive Landscape
Unilever Ukraine Tov and Beiersdorf Ukraine Tov - Undisputed Leaders in Deodorants
Innovations Will Be Required To Fuel Consumer Demand for Deodorants
Drugstores/parapharmacies Gains Momentum at Expense of Direct Selling
Category Data
Table 1 Sales of Deodorants by Category: Value 2012-2017
Table 2 Sales of Deodorants by Category: % Value Growth 2012-2017
Table 3 Sales of Deodorants by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Deodorants: % Value 2013-2017
Table 5 LBN Brand Shares of Deodorants: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Deodorants: % Value 2014-2017
Table 7 Forecast Sales of Deodorants by Category: Value 2017-2022
Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2017-2022
Table 9 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2017-2022
Executive Summary
Beauty and Personal Care Benefits Positively From Economic Stability
Beauty and Personal Care Consumer Demands Becoming More Sophisticated
Beauty and Personal Care Remains Fragmented in Ukraine
Innovation - A Driving Force for Demand in Beauty and Personal Care in 2017
Macroeconomic Factors Will Continue Impacting Consumer Demand in Future
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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