Deodorants in the Czech Republic

Perspiration and long-lasting odour-blocking effects of deodorants were highly important product features in 2017 and became a key focus point for advertising and new product launches. This was perceived as offering specific value and is superior in terms of quality, fuelling a slowly developing premiumisation trend in deodorants in the Czech Republic. Gender-specific brands will continue to be the favoured option throughout the forecast period with innovation in unisex deodorants remaining insi...

Euromonitor Internationals Deodorants in Czech Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


DEODORANTS IN THE CZECH REPUBLIC
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Czech Consumers Search for Specific Value Among Deodorants
Natural Products To Witness Growing Consumer Interest
Deodorants Could Face Harsher Competition From Other Categories Over Forecast Period
Competitive Landscape
Advertising and Product Labelling Innovation Offers Future Growth Potential
Product Innovation Drives Sales in 2017
Online Product Recommendations Could Witness Dynamic Development
Category Data
Table 1 Sales of Deodorants by Category: Value 2012-2017
Table 2 Sales of Deodorants by Category: % Value Growth 2012-2017
Table 3 Sales of Deodorants by Premium vs Mass: % Value 2012-2017
Table 4 NBO Company Shares of Deodorants: % Value 2013-2017
Table 5 LBN Brand Shares of Deodorants: % Value 2014-2017
Table 6 LBN Brand Shares of Premium Deodorants: % Value 2014-2017
Table 7 Forecast Sales of Deodorants by Category: Value 2017-2022
Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2017-2022
Table 9 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2017-2022
Executive Summary
Beauty and Personal Care Records Growth Across Key Categories in 2017
Organic Products, Hemp-based Brands and Product Efficiency Interest Consumers
Competition Remains Intense
Czech Consumers Seek Better Quality and Effective Products in 2017
Further Value Growth Is Anticipated for Beauty Products in the Czech Republic
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 1 Research Sources













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