Oral Care in Cameroon

Oral care is expected to continue to see a positive performance over the forecast period, thanks to growing interest in and awareness of the importance of oral hygiene. Regular marketing activities will be one of the key factors helping to boost growth in oral care, as many lower-income consumers remain unaware of the benefits of a good oral hygiene routine.

Euromonitor Internationals Oral Care in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


ORAL CARE IN CAMEROON
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Oral Care Is Anticipated To Record A Positive Performance Over the Forecast Period
New Product Developments Focus on Value-added Benefits and Improved Formulae
Competitive Landscape
Colgate-Palmolive Co Leads Oral Care in 2017
the Competitive Environment Is Expected To Remain Stable
International Brands Dominate Oral Care, Whilst Local Players Remain Absent
Category Data
Table 1 Sales of Oral Care by Category: Value 2012-2017
Table 2 Sales of Oral Care by Category: % Value Growth 2012-2017
Table 3 Sales of Toothbrushes by Category: Value 2012-2017
Table 4 Sales of Toothbrushes by Category: % Value Growth 2012-2017
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2013-2017
Table 6 NBO Company Shares of Oral Care: % Value 2013-2017
Table 7 LBN Brand Shares of Oral Care: % Value 2014-2017
Table 8 Forecast Sales of Oral Care by Category: Value 2017-2022
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2017-2022
Table 10 Forecast Sales of Toothbrushes by Category: Value 2017-2022
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2017-2022
Executive Summary
Beauty and Personal Care Records Growth, Supported by the Rising Urban Population
Lifestyle Changes Drive Growth for Beauty and Personal Care
A Local Player Leads Beauty and Personal Care Despite Multiple International Players
New Product Development Particularly Prominent in Bath and Shower
Beauty and Personal Care Is Set To Perform Well Over the Forecast Period
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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