Mens Grooming in Switzerland

Product maturity and saturation will likely be the key factors behind the downturn over the forecast period. Competition from standard alternatives will continue to pose a threat and lead to discounting and price promotions. While the trend of facial hair is expected to slow over the forecast period, mens shaving is set to continue to decline. Having a beard has become socially and professionally acceptable, and this trend will continue to negatively impact sales of mens shaving. Manufacturers...

Euromonitor Internationals Mens Grooming in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Mens Fragrances, Mens Shaving, Mens Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mens Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


MENS GROOMING IN SWITZERLAND
Euromonitor International
May 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Negative Performance Expected
Men Seek Refinement and Naturalness
the Beard Trend Negatively Impacts Mens Shaving
Competitive Landscape
Procter & Gamble Switzerland Leads
Numerous Launches
Niche Brands Expected To Enter
Category Data
Table 1 Sales of Mens Grooming by Category: Value 2012-2017
Table 2 Sales of Mens Grooming by Category: % Value Growth 2012-2017
Table 3 Sales of Mens Razors and Blades by Type: % Value Breakdown 2013-2017
Table 4 Sales of Mens Skin Care by Type: % Value Breakdown 2014-2017
Table 5 NBO Company Shares of Mens Grooming: % Value 2013-2017
Table 6 LBN Brand Shares of Mens Grooming: % Value 2014-2017
Table 7 LBN Brand Shares of Mens Razors and Blades: % Value 2014-2017
Table 8 Forecast Sales of Mens Grooming by Category: Value 2017-2022
Table 9 Forecast Sales of Mens Grooming by Category: % Value Growth 2017-2022
Executive Summary
Stagnant Value Sales in A Highly Competitive Environment
A Stronger Focus on Organic Or Natural Cosmetics
Loral Suisse Maintains Its Strong Leadership
New Product Developments Focus on Individuality and Multifunctionality
Positive Albeit Modest Growth Over the Forecast Period
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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