Away-From-Home Tissue and Hygiene in Austria

While growth in AFH tissue and hygiene current value sales in Austria remained robust in 2016, it was down on that recorded in 2015, and well below the corresponding CAGR for the entire review period. This was partly due to a turbulent year in Austrian consumer foodservice, where legislative changes discouraged large investments and forced many smaller businesses to shut down for good. Despite this, however, many foodservice and horeca operators continued to benefit from growth in tourist number...

Euromonitor Internationals Away-from-Home Tissue and Hygiene in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Away-from-Home Hygiene, Away-from-Home Tissue.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Away-from-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
AWAY-FROM-HOME TISSUE AND HYGIENE IN AUSTRIA
Euromonitor International
April 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Away-from-home Wipers by Type
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2011-2016
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 3 Sales of Away-From-Home Paper Towels by Type: % Value 2014-2016
Table 4 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2015-2016
Table 5 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2015-2016
Table 6 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2015-2016
Table 7 Sales of Away-From-Home Wipers by Format through Public: % Value 2015-2016
Table 8 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2011-2016
Table 9 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2016
Table 10 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2016-2021
Table 11 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2016-2021
Executive Summary
Maturity and Price Pressure Limit Growth in Tissue and Hygiene Current Value Sales
Austrians Remain Highly Price-sensitive When Buying Tissue and Hygiene Products
Only Multinationals Are Capable of Competing Effectively With Private Label
Supermarkets Remains the Leading Retail Distribution Channel in Tissue and Hygiene
Maturity Will Continue To Hamper Market Expansion Over 2016-2021
Key Trends and Developments
Despite Some Bright Spots, Tissue and Hygiene Is Highly Mature and Saturated
Promotional Sales Play A Hugely Influential Role in Austrian Tissue and Hygiene
Consumers Have Yet To Embrace "green" Brands in Tissue and Hygiene
Market Indicators
Table 12 Birth Rates 2011-2016
Table 13 Infant Population 2011-2016
Table 14 Female Population by Age 2011-2016
Table 15 Total Population by Age 2011-2016
Table 16 Households 2011-2016
Table 17 Forecast Infant Population 2016-2021
Table 18 Forecast Female Population by Age 2016-2021
Table 19 Forecast Total Population by Age 2016-2021
Table 20 Forecast Households 2016-2021
Market Data
Table 21 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
Table 22 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
Table 23 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
Table 24 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
Table 25 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
Table 26 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
Table 27 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 28 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 29 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 1 Research Sources













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