Sanitary Protection in Peru

Towels remain the favourite for Peruvian consumers, and among them standard towels hold the majority of purchases, due to their lower cost and wide availability, especially in a year characterised by economic slowdown. However, other products with lower penetration, such as pantyliners and tampons, are showing interesting growth rates. Tampons were previously considered seasonal products due to cultural factors, but 2017 is seeing changes. There is a trend among younger consumers to use them thr...

Euromonitor Internationals Sanitary Protection in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
SANITARY PROTECTION IN PERU
Euromonitor International
March 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Towels Lead Sanitary Protection, But Alternatives See Higher Growth
High-absorbency Products Lead Growth in Sanitary Protection
Organic and Eco-friendly Products Arrive in Peruvian Market
Competitive Landscape
Nosotras Holds Major Share of Sanitary Protection Sales
Sanitary Protection Sees Strong Price Competition in 2017
Economic Slowdown Fuels Sales of Standard Towels
Category Data
Table 1 Retail Sales of Sanitary Protection by Category: Value 2012-2017
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Retail Sanitary Protection: % Value 2013-2017
Table 4 LBN Brand Shares of Retail Sanitary Protection: % Value 2014-2017
Table 5 Forecast Retail Sales of Sanitary Protection by Category: Value 2017-2022
Table 6 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2017-2022
Executive Summary
Retail Tissue Remains Most Important Category in Peru
Heavy Price Competition Impacts Retail Tissue and Hygiene Value Sales in 2017
Two Companies Dominate Tissue and Hygiene in Peru in 2017
Traditional Grocery Retailers Remain Most Relevant for Tissue and Hygiene in Peru
Tissue and Hygiene Expected To See Moderate Growth Over Forecast Period
Market Indicators
Table 7 Birth Rates 2012-2017
Table 8 Infant Population 2012-2017
Table 9 Female Population by Age 2012-2017
Table 10 Total Population by Age 2012-2017
Table 11 Households 2012-2017
Table 12 Forecast Infant Population 2017-2022
Table 13 Forecast Female Population by Age 2017-2022
Table 14 Forecast Total Population by Age 2017-2022
Table 15 Forecast Households 2017-2022
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources













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