Polishes in Guatemala

Polishes continues to be a small and mature category in Guatemala. The majority of products that need to be polished, such as wooden floors, silver and stainless steel products, are usually owned by a small consumer base of upper-class consumers. Innovation in this category is very slow, and mainly comes through imported products such as polishing wipes or formula improvements. This category is expected to continue to show slow growth, as its consumer base in Guatemala will remain small.

Polishes in Guatemala market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, has a unique capability to develop reliable information resources to help drive informed strategic planning.
POLISHES IN GUATEMALA

February 2019

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Maturity Continues To Hinder Category Growth
Limited Demand for Most Polishes
Shoe Polish Range To Expand From Formal To Casual Footwear
Competitive Landscape
Pricasa SA Maintains Leadership in Polishes
Advertising Campaigns
Brand Segmentation
Category Data
Table 1 Sales of Polishes by Category: Value 2013-2018
Table 2 Sales of Polishes by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Polishes: % Value 2014-2018
Table 4 LBN Brand Shares of Polishes: % Value 2015-2018
Table 5 Forecast Sales of Polishes by Category: Value 2018-2023
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2018-2023













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