Vodafone shifts to Google Cloud Platform for AI and analytics
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Vodafone Group took a bold step in shifting its big data and analytics capabilities onto Google Cloud Platform and it is paying off; Vodafone can now combine its data modelling at a group level and share its insights for marketing and network planning.
Vodafone has shifted its AI and analytics stack to Google Cloud Platform to create a group-level solution that saves money and shares capabilities.
This case study provides:
- an overview of what Vodafone is doing in big data and analytics
- an explanation as to why Vodafone selected Google over other cloud platforms
- technical information about how Vodafone conducted the project.
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