Global Live Streaming Market Research Report— Forecast till 2027

Global Live Streaming Market Research Report Forecast till 2027

Market Dynamics
Global Live Streaming Market is expected to reach USD 247,275 Million by 2027 to register a CAGR of 28.1% during the projected period. Live video streaming is trending nowadays due to the increasing acceptance of YouTube, Facebook, Instagram, Hotstar, and many more. Moreover, the growing popularity of esports and video games increased among millennials and generation Z, live video game streaming gained momentum, thereby boosting the global live streaming market. Moreover, in 2018 as per the Interactive Advertising Bureau (IAB), more than 67% of consumers, globally, have streamed live video content, and 52% of that group prefer free, ad-supported live streaming apart from the subscription-based services. Further, 47% of customers, have reported a tremendous surge in their live streaming activity since last year, worldwide. Additionally, social platforms are expected to source live video content, and TV is the most popular type of live video content accessed.
The global live streaming market is expected to witness an incredible market growth owing to the current outbreak of the Covid 19 crisis people are avoiding huge gatherings and increasing live streaming. Besides, the services offered by a few big players such as Amazon, Twitch, Vimeo, IBM Corporation, Facebook, and Google. This pandemic is expected to increase the compound annual growth rate by 28.1% during the review period. Based on end-users the live streaming platform is being widely used by esports organizers, music concert organizers, and educational institutions.
 

Market segmentation
Live Streaming Market has been bifurcated into Component and End-User. Based on the component segment the global live streaming market has been categorized into platforms and services.
Depending on end-user segment, the live streaming market has been classified into media & entertainment, esports, events, education, retail, governments, and others. End-users is broadly using live streaming platforms to interact with and entertain the intended audience.
 

Regional Analysis
The region-specific analysis of the global live streaming market has been classified into North America, Europe, Asia-Pacific, South America, and the Middle East and Africa.
Asia-Pacific contributes to the leading global live streaming market owing to the large population of youth in the region. Besides, the regional market growth is attributed to the proliferation of live video-streaming services and the increasing consumer preference for live streaming over conventional television channels where users requested to wait for their favorite programs to be telecasted.
 

Major Players
The prominent Players of the Global Live Streaming Market are Diecast (US), Flux Broadcast (UK), Huya, Inc. (China), Microsoft Corporation (US), Facebook, Inc. (US), Google, Inc. (US), Twitch Interactive, Inc. (US), EventStreaming.TV (UK), Periscope (UK), Vimeo (US), AfreecaTV Co., Ltd. (South Korea), IBM Corporation (US), Instagram, Inc.(US), Empire Video Productions, LLC (US), Streaming.hr (Croatia), and Amazon.com, Inc. (US).
 

COVID 19 Impacts
We are continuously tracking the impact of the COVID-19 pandemic on various industries and verticals within all domains. Our research reports include the same and help you understand the drop and rise, owing to the impact of COVID-19 on the industries. Also, we help you to identify the gap between the demand and supply of your interested market. Moreover, the report helps you with the analysis, amended government regulations, and many other useful insights.

 


1 EXECUTIVE SUMMARY
2 MARKET INTRODUCTION
2.1 DEFINITION 16

2.2 SCOPE OF THE STUDY 16

2.3 RESEARCH OBJECTIVE 16

2.4 MARKET STRUCTURE 17

3 RESEARCH METHODOLOGY
4 MARKET INSIGHTS
5 MARKET DYNAMICS
5.1 INTRODUCTION 27

5.2 DRIVERS 28

5.2.1 RISING CONSUMPTION OF LIVE STREAMED VIDEO BY CONSUMERS ACROSS VERTICALS 28

5.2.2 GREATER BRAND ENGAGEMENT AND REACH THROUGH LIVE VIDEOS 28

5.2.3 HUGE AUDIENCE FOR THE LIVE STREAMING CONTENT 28

5.2.4 INCREASING NUMBER OF INTERNET AS WELL AS SMARTPHONE USERS 28

5.2.5 DRIVER IMPACT ANALYSIS 29

5.3 RESTRAINTS 30

5.3.1 CONNECTIVITY AND PRODUCTION ISSUES 30

5.3.2 RESTRAINTS IMPACT ANALYSIS 30

5.4 OPPORTUNITIES 30

5.4.1 GROWING CONSUMER BASE FOR LIVE STREAMED CONTENT 30

5.5 CHALLENGE 30

5.5.1 CROSS FUNCTIONAL DEVICE INCOMPATIBILITY 30

5.6 IMPACT OF COVID-19 31

5.6.1 INCREASED ONLINE MEDIA CONSUMPTION AMIDST LOCKDOWN/SELF QUARANTINE 31

5.6.2 INCREASED NUMBER OF EVENTS ON LIVE STREAMING BY ENTERPRISES 31

6 MARKET FACTOR ANALYSIS
6.1 VALUE CHAIN ANALYSIS 32

6.1.1 LIVE STREAMING SERVICE PROVIDERS 33

6.1.2 LIVE STREAMING PLATFORM PROVIDERS 33

6.1.3 END USERS 33

6.2 PORTER’S FIVE FORCES MODEL 34

6.2.1 THREAT OF NEW ENTRANTS 34

6.2.2 BARGAINING POWER OF SUPPLIERS 35

6.2.3 THREAT OF SUBSTITUTES 35

6.2.4 BARGAINING POWER OF BUYERS 35

6.2.5 INTENSITY OF RIVALRY 35

7 GLOBAL LIVE STREAMING MARKET, BY COMPONENT
7.1 OVERVIEW 36

7.1.1 LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 37

7.2 PLATFORM 37

7.3 SERVICES 37

8 GLOBAL LIVE STREAMING MARKET, BY END-USER
8.1 INTRODUCTION 38

8.2 MEDIA AND ENTERTAINMENT 38

8.3 ESPORTS 38

8.4 EVENTS 38

8.5 OTHERS 38

8.6 EDUCATION 39

8.7 RETAIL 39

8.8 GOVERNMENT 39

8.8.1 LIVE STREAMING MARKET, BY END-USER, 2018–2027 40

9 GLOBAL LIVE STREAMING MARKET, BY REGION
9.1 OVERVIEW 41

9.2 NORTH AMERICA 43

9.2.1 NORTH AMERICA: LIVE STREAMING MARKET SHARE, BY COUNTRY, 2018–2027 (USD MILLION) 44

9.2.2 NORTH AMERICA: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 45

9.2.3 NORTH AMERICA: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 46

9.3 US 46

9.3.1 US: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 46

9.3.2 US: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 47

9.4 CANADA 47

9.4.1 CANADA: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 47

9.4.2 CANADA: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 48

9.5 MEXICO 48

9.5.1 MEXICO: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 48

9.5.2 MEXICO: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 49

9.6 EUROPE 49

9.6.1 EUROPE: LIVE STREAMING MARKET SHARE, BY COUNTRY, 2018–2027 (USD MILLION) 50

9.6.2 EUROPE: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 51

9.6.3 EUROPE: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 52

9.7 UK 53

9.7.1 UK: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 53

9.7.2 UK: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 53

9.8 GERMANY 54

9.8.1 GERMANY: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 54

9.8.2 GERMANY: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 54

9.9 FRANCE 55

9.9.1 FRANCE: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 55

9.9.2 FRANCE: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 55

9.10 REST OF EUROPE 56

9.10.1 REST OF EUROPE: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 56

9.10.2 REST OF EUROPE: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 56

9.11 ITALY 57

9.11.1 ITALY: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 57

9.11.2 ITALY: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 57

9.12 ASIA-PACIFIC 58

9.12.1 ASIA-PACIFIC: LIVE STREAMING MARKET SHARE, BY COUNTRY, 2018–2027 (USD MILLION) 59

9.12.2 ASIA-PACIFIC: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 59

9.12.3 ASIA-PACIFIC: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 60

9.13 CHINA 61

9.13.1 CHINA: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 61

9.13.2 CHINA: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 62

9.14 INDIA 62

9.14.1 INDIA: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 62

9.14.2 INDIA: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 63

9.15 JAPAN 63

9.15.1 JAPAN: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 63

9.15.2 JAPAN: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 64

9.16 REST OF ASIA-PACIFIC 64

9.16.1 REST OF ASIA-PACIFIC: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 64

9.16.2 REST OF ASIA-PACIFIC: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 65

9.17 SOUTH KOREA 65

9.17.1 SOUTH KOREA: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 66

9.17.2 SOUTH KOREA: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 66

9.18 SOUTH AMERICA 67

9.18.1 SOUTH AMERICA: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 67

9.18.2 SOUTH AMERICA: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 68

9.19 MIDDLE EAST AND AFRICA 69

9.19.1 MIDDLE EAST AND AFRICA: LIVE STREAMING MARKET SHARE, BY COMPONENT, 2018–2027 (USD MILLION) 69

9.19.2 MIDDLE EAST AND AFRICA: LIVE STREAMING MARKET SHARE, BY END-USER, 2018–2027 (USD MILLION) 70

10 COMPETITIVE LANDSCAPE
10.1 COMPETITIVE OVERVIEW 71

10.2 COMPETITIVE BENCHMARKING 72

10.3 MARKET SHARE ANALYSIS 73

10.4 KEY DEVELOPMENTS AND GROWTH STRATEGIES 73

10.4.1 NEW PRODUCT LAUNCH/PRODUCT ENHANCEMENT 73

10.4.2 ACQUISITION AND EXPANSION 74

10.4.3 PARTNERSHIPS 75

10.4.4 PRICING MODEL 76

11 COMPANY PROFILES
11.1 DACAST 78

11.1.1 COMPANY OVERVIEW 78

11.1.2 FINANCIAL OVERVIEW 79

11.1.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 79

11.1.4 KEY DEVELOPMENTS 79

11.1.5 SWOT ANALYSIS 80

11.1.6 KEY STRATEGIES 80

11.2 FLUX BROADCAST 81

11.2.1 COMPANY OVERVIEW 81

11.2.2 FINANCIAL OVERVIEW 81

11.2.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 81

11.2.4 KEY DEVELOPMENTS 81

11.3 HUYA INC. 82

11.3.1 COMPANY OVERVIEW 82

11.3.2 FINANCIAL OVERVIEW 82

11.3.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 83

11.3.4 KEY DEVELOPMENTS 83

11.3.5 SWOT ANALYSIS 83

11.3.6 KEY STRATEGIES 83

11.4 EVENTSTREAMING.TV 84

11.4.1 COMPANY OVERVIEW 84

11.4.2 FINANCIAL OVERVIEW 84

11.4.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 84

11.4.4 KEY DEVELOPMENTS 84

11.5 PERISCOPE 85

11.5.1 COMPANY OVERVIEW 85

11.5.2 FINANCIAL OVERVIEW 85

11.5.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 85

11.5.4 KEY DEVELOPMENTS 85

11.6 MICROSOFT CORPORATION 86

11.6.1 COMPANY OVERVIEW 86

11.6.2 FINANCIAL OVERVIEW 87

11.6.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 87

11.6.4 KEY DEVELOPMENTS 88

11.6.5 SWOT ANALYSIS 88

11.6.6 KEY STRATEGIES 88

11.7 FACEBOOK, INC. 89

11.7.1 COMPANY OVERVIEW 89

11.7.2 FINANCIAL OVERVIEW 89

11.7.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 90

11.7.4 KEY DEVELOPMENTS 90

11.7.5 SWOT ANALYSIS 90

11.7.6 KEY STRATEGIES 91

11.8 GOOGLE, INC. 92

11.8.1 COMPANY OVERVIEW 92

11.8.2 FINANCIAL OVERVIEW 93

11.8.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 93

11.8.4 KEY DEVELOPMENTS 94

11.8.5 SWOT ANALYSIS 94

11.8.6 KEY STRATEGIES 94

11.9 TWITCH INTERACTIVE, INC. (SUBSIDIARY OF AMAZON.COM, INC) 95

11.9.1 COMPANY OVERVIEW 95

11.9.2 PRODUCTS/SOLUTIONS/SERVICES OFFERED 95

11.9.3 KEY DEVELOPMENTS 95

11.9.4 KEY STRATEGIES 96

11.10 VIMEO (SUBSIDIARY OF IAC CORP) 97

11.10.1 COMPANY OVERVIEW 97

11.10.2 FINANCIAL OVERVIEW 98

11.10.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 98

11.10.4 KEY DEVELOPMENTS 99

11.10.5 KEY STRATEGIES 99

11.11 AFREECATV CO., LTD. 100

11.11.1 COMPANY OVERVIEW 100

11.11.2 FINANCIAL OVERVIEW 101

11.11.3 PRODUCTS/SOLUTIONS/SERVICES OFFERED 101

11.11.4 SWOT ANALYSIS 102

11.11.5 KEY STRATEGIES 102

11.12 IBM CORPORATION 103

11.12.1 COMPANY OVERVIEW 103

11.12.2 FINANCIAL OVERVIEW 104

11.12.3 PRODUCTS OFFERED 104

11.12.4 KEY DEVELOPMENTS 105

11.12.5 SWOT ANALYSIS 105

11.12.6 KEY STRATEGIES 105

11.13 INSTAGRAM, INC. (SUBSIDIARY OF FACEBOOK, INC) 106

11.13.1 COMPANY OVERVIEW 106

11.13.2 PRODUCTS/SOLUTIONS/SERVICES OFFERED 106

11.13.3 KEY STRATEGIES 106

11.14 EMPIRE VIDEO PRODUCTIONS, LLC 107

11.14.1 PRODUCTS/SOLUTIONS/SERVICES OFFERED 107

11.14.2 KEY STRATEGIES 107

11.15 STREAMING.HR 108

11.15.1 COMPANY OVERVIEW 108

11.15.2 PRODUCTS/SOLUTIONS/SERVICES OFFERED 108

11.15.3 KEY STRATEGIES 108

11.16 AMAZON.COM, INC 109

11.16.1 COMPANY OVERVIEW 109

11.16.2 FINANCIAL OVERVIEW 110

11.16.3 PRODUCTS OFFERED 111

11.16.4 KEY DEVELOPMENTS 111

11.16.5 SWOT ANALYSIS 111

11.16.6 KEY STRATEGIES 112



List Of Tables


TABLE 1 MARKET SYNOPSIS 15
TABLE 2 LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 37

TABLE 3 LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 40

TABLE 4 GLOBAL LIVE STREAMING MARKET, BY REGION, 2018–2027 (USD MILLION) 42

TABLE 5 NORTH AMERICA: LIVE STREAMING MARKET, BY COUNTRY, 2018–2027 (USD MILLION) 44

TABLE 6 NORTH AMERICA: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 45

TABLE 7 NORTH AMERICA: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 46

TABLE 8 US: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 46

TABLE 9 US: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 47

TABLE 10 CANADA: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 47

TABLE 11 CANADA: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 48

TABLE 12 MEXICO: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 48

TABLE 13 MEXICO: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 49

TABLE 14 EUROPE: LIVE STREAMING MARKET, BY COUNTRY, 2018–2027 (USD MILLION) 50

TABLE 15 EUROPE: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 51

TABLE 16 EUROPE: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 52

TABLE 17 UK: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 53

TABLE 18 UK: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 53

TABLE 19 GERMANY: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 54

TABLE 20 GERMANY: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 54

TABLE 21 FRANCE: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 55

TABLE 22 FRANCE: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 55

TABLE 23 REST OF EUROPE: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 56

TABLE 24 REST OF EUROPE: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 56

TABLE 25 ITALY: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 57

TABLE 26 ITALY: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 57

TABLE 27 ASIA-PACIFIC: LIVE STREAMING MARKET, BY COUNTRY, 2018–2027 (USD MILLION) 59

TABLE 28 ASIA-PACIFIC: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 59

TABLE 29 ASIA-PACIFIC: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 60

TABLE 30 CHINA: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 61

TABLE 31 CHINA: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 62

TABLE 32 INDIA: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 62

TABLE 33 INDIA: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 63

TABLE 34 JAPAN: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 63

TABLE 35 JAPAN: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 64

TABLE 36 REST OF ASIA-PACIFIC: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 64

TABLE 37 REST OF ASIA-PACIFIC: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 65

TABLE 38 SOUTH KOREA: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 66

TABLE 39 SOUTH KOREA: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 66

TABLE 40 SOUTH AMERICA: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 67

TABLE 41 SOUTH AMERICA: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 68

TABLE 42 MIDDLE EAST AND AFRICA: LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 69

TABLE 43 MIDDLE EAST AND AFRICA: LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 70

TABLE 44 NEW PRODUCT LAUNCH/PRODUCT ENHANCEMENT 73

TABLE 45 ACQUISITION AND EXPANSION 74

TABLE 46 PARTNERSHIPS 75

TABLE 47 PRICING MODEL 76

TABLE 48 DACAST: PRODUCTS/SOLUTIONS/SERVICES OFFERED 79

TABLE 49 DACAST: KEY DEVELOPMENTS 79

TABLE 50 FLUX BROADCAST: PRODUCTS/SOLUTIONS/SERVICES OFFERED 81

TABLE 51 HUYA INC: PRODUCTS/SOLUTIONS/SERVICES OFFERED 83

TABLE 52 LIVESTREAMING TV: PRODUCTS/SOLUTIONS/SERVICES OFFERED 84

TABLE 53 PERISCOPE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 85

TABLE 54 MICROSOFT CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED 87

TABLE 55 MICROSOFT CORPORATION: KEY DEVELOPMENTS 88

TABLE 56 FACEBOOK, INC: PRODUCTS/SOLUTIONS/SERVICES OFFERED 90

TABLE 57 FACEBOOK, INC.: KEY DEVELOPMENTS 90

TABLE 58 GOOGLE, INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 93

TABLE 59 GOOGLE, INC.: KEY DEVELOPMENTS 94

TABLE 60 TWITCH INTERACTIVE, INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 95

TABLE 61 TWITCH INTERACTIVE, INC.: KEY DEVELOPMENTS 95

TABLE 62 FINANCIAL OVERVIEW: IAC CORP. 98

TABLE 63 VIMEO: PRODUCTS/SOLUTIONS/SERVICES OFFERED 98

TABLE 64 VIMEO: KEY DEVELOPMENTS 99

TABLE 65 FINANCIAL OVERVIEW: AFREECATV CO., LTD. 101

TABLE 66 AFREECATV CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 101

TABLE 67 IBM CORPORATION: PRODUCTS OFFERED 104

TABLE 68 IBM CORPORATION.: KEY DEVELOPMENTS 105

TABLE 69 INSTAGRAM, INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 106

TABLE 70 EMPIRE VIDEO PRODUCTIONS, LLC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 107

TABLE 71 STREAMING.HR: PRODUCTS/SOLUTIONS/SERVICES OFFERED 108

TABLE 72 AMAZON.COM, INC.: PRODUCTS OFFERED 111

TABLE 73 AMAZON.COM, INC.: KEY DEVELOPMENTS 111


List Of Figures


FIGURE 1 GLOBAL LIVE STREAMING MARKET: STRUCTURE 17

FIGURE 2 BOTTOM-UP AND TOP-DOWN APPROACHES 22

FIGURE 3 NORTH AMERICA: LIVE STREAMING MARKET SHARE (%), BY COUNTRY (2018 & 2027) 25

FIGURE 4 EUROPE: LIVE STREAMING MARKET SHARE (%), BY COUNTRY (2018 & 2027) 25

FIGURE 5 ASIA–PACIFIC: LIVE STREAMING MARKET SHARE (%), BY COUNTRY (2018 & 2027) 26

FIGURE 6 MARKET DYNAMIC ANALYSIS OF THE GLOBAL LIVE STREAMING MARKET 27

FIGURE 7 VALUE CHAIN: GLOBAL LIVE STREAMING MARKET 32

FIGURE 8 PORTER’S FIVE FORCES MODEL: US LIVE STREAMING MARKET 34

FIGURE 9 GLOBAL LIVE STREAMING MARKET, BY COMPONENT, 2018 (% SHARE) 36

FIGURE 10 GLOBAL LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 36

FIGURE 11 GLOBAL LIVE STREAMING MARKET, BY END-USER, 2018 (% SHARE) 39

FIGURE 12 GLOBAL LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 40

FIGURE 13 GLOBAL LIVE STREAMING MARKET, BY REGION, MARKET SHARE 2018 (%) 41

FIGURE 14 GLOBAL LIVE STREAMING MARKET, BY REGION, 2018–2027 (USD MILLION) 42

FIGURE 15 NORTH AMERICA: LIVE STREAMING MARKET SHARE, BY COUNTRY, 2018 (% SHARE) 43

FIGURE 16 NORTH AMERICA LIVE STREAMING MARKET, BY COUNTRY, 2018 & 2027 (USD MILLION) 43

FIGURE 17 NORTH AMERICA LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 44

FIGURE 18 NORTH AMERICA LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 45

FIGURE 19 EUROPE: LIVE STREAMING MARKET SHARE, BY COUNTRY, 2018 (% SHARE) 49

FIGURE 20 EUROPE LIVE STREAMING MARKET, BY COUNTRY, 2018 & 2027 (USD MILLION) 50

FIGURE 21 EUROPE LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 51

FIGURE 22 EUROPE LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 52

FIGURE 23 ASIA-PACIFIC: LIVE STREAMING MARKET SHARE, BY COUNTRY, 2018 (% SHARE) 58

FIGURE 24 ASIA-PACIFIC LIVE STREAMING MARKET, BY COUNTRY, 2018 & 2027 (USD MILLION) 58

FIGURE 25 ASIA-PACIFIC LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 59

FIGURE 26 ASIA-PACIFIC LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 60

FIGURE 27 SOUTH AMERICA LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 67

FIGURE 28 SOUTH AMERICA LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 68

FIGURE 29 MIDDLE EAST AND AFRICA LIVE STREAMING MARKET, BY COMPONENT, 2018–2027 (USD MILLION) 69

FIGURE 30 MIDDLE EAST AND AFRICA LIVE STREAMING MARKET, BY END-USER, 2018–2027 (USD MILLION) 70

FIGURE 31 BENCHMARKING OF MAJOR COMPETITORS 72

FIGURE 32 MAJOR PLAYERS MARKET SHARE ANALYSIS, 2019 (%) 73

FIGURE 33 DACAST: SWOT ANALYSIS 80

FIGURE 34 HUYA INC: FINANCIAL OVERVIEW SNAPSHOT 82

FIGURE 35 HUYA INC: SWOT ANALYSIS 83

FIGURE 36 MICROSOFT CORPORATION.: FINANCIAL OVERVIEW 87

FIGURE 37 MICROSOFT CORPORATION: SWOT ANALYSIS 88

FIGURE 38 FACEBOOK, INC..: FINANCIAL OVERVIEW 89

FIGURE 39 FACEBOOK, INC.: SWOT ANALYSIS 90

FIGURE 40 GOOGLE, INC..: FINANCIAL OVERVIEW 93

FIGURE 41 GOOGLE, INC.: SWOT ANALYSIS 94

FIGURE 42 IBM CORPORATION: FINANCIAL OVERVIEW SNAPSHOT 104

FIGURE 43 IBM CORPORATION: SWOT ANALYSIS 105

FIGURE 44 AMAZON.COM, INC.: FINANCIAL OVERVIEW SNAPSHOT 110

FIGURE 45 AMAZON.COM, INC.: SWOT ANALYSIS 111


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