Global Programmatic Advertising Spending Market Size study, by Auction Type (Open Auction, Automated Guaranteed, Invitation-Only, Unreserved Fixed-Rate), Display Type (Desktop, Mobile) and Regional Forecasts 2019-2026

Global Programmatic Advertising Spending Market is valued approximately USD 70.39 billion in 2018 and is anticipated to grow with a healthy growth rate of more than 20.95% over the forecast period 2019-2026. Programmatic advertising helps automate the decision-making process of media buying by targeting specific audiences and demographics. Programmatic ads are placed using artificial intelligence (AI) and real-time bidding (RTB) for online display, social media advertising, mobile and video campaigns, and is expanding to traditional TV advertising marketplaces. Rising popularity of mobile programmatic ad display is one of the major factors responsible for high CAGR of the market. Increasing number of ad-exchange platform is the factor that offers growth opportunities. Also, Increasing penetration of augmented reality technology in advertising sector is contributing towards growth of global Programmatic Advertising Spending market. Further, programmatic advertising offers several benefits such as real time data & insights, growth in potential reach and allows advertisers to explore an array of opportunities that regulates their demand across various regions. However, lack of awareness associated with programmatic advertising spending is the factor that anticipated to restraining the market growth during the forecast period. The regional analysis of global Programmatic Advertising Spending market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World.

Major market player included in this report are:
Adobe Systems
Oath
RTL Group
Telaria
Tencent

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Auction Type:

Open Auction
Automated Guaranteed
Invitation-Only
Unreserved Fixed-Rate

By Display Type:

Desktop
Mobile

By Regions:
North America
U.S.
Canada
Europe
UK
Germany
Asia Pacific
China
India
Japan
Latin America
Brazil
Mexico
Rest of the World

Furthermore, years considered for the study are as follows:

Historical year 2016, 2017
Base year 2018
Forecast period 2019 to 2026

Target Audience of the Global Programmatic Advertising Spending Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors
Chapter 1.Executive Summary
1.1.Market Snapshot
1.2.Key Trends
1.3.Global & Segmental Market Estimates & Forecasts, 2016-2026 (USD Billion)
1.3.1.Programmatic Advertising Spending Market, by Auction Type, 2016-2026 (USD Billion)
1.3.2.Programmatic Advertising Spending Market, by Display Type, 2016-2026 (USD Billion)
1.3.3.Programmatic Advertising Spending Market, by Region, 2016-2026 (USD Billion)
1.4.Estimation Methodology
1.5.Research Assumption
Chapter 2.Global Programmatic Advertising Spending Market Definition and Scope
2.1.Objective of the Study
2.2.Market Definition & Scope
2.2.1.Industry Evolution
2.2.2.Scope of the Study
2.3.Years Considered for the Study
2.4.Currency Conversion Rates
Chapter 3.Global Programmatic Advertising Spending Market Dynamics
3.1.See Saw Analysis
3.1.1.Market Drivers
3.1.2.Market Challenges
3.1.3.Market Opportunities
Chapter 4.Global Programmatic Advertising Spending Market Industry Analysis
4.1.Porters 5 Force Model
4.1.1.Bargaining Power of Buyers
4.1.2.Bargaining Power of Suppliers
4.1.3.Threat of New Entrants
4.1.4.Threat of Substitutes
4.1.5.Competitive Rivalry
4.1.6.Futuristic Approach to Porters 5 Force Model
4.2.PEST Analysis
4.2.1.Political Scenario
4.2.2.Economic Scenario
4.2.3.Social Scenario
4.2.4.Technological Scenario
4.3.Key Buying Criteria (On Demand)
4.4.Regulatory Framework (On Demand)
4.5.Investment Vs Adoption Scenario (On Demand)
4.6.Analyst Recommendation & Conclusion
Chapter 5.Global Programmatic Advertising Spending Market, by Auction Type
5.1.Market Snapshot
5.2.Market Performance - Potential Model
5.3.Programmatic Advertising Spending Market, Sub Segment Analysis
5.3.1.Open Auction
5.3.1.1.Market estimates & forecasts, 2016-2026 (USD Billion)
5.3.1.2.Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
5.3.2.Automated Guaranteed
5.3.2.1.Market estimates & forecasts, 2016-2026 (USD Billion)
5.3.2.2.Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
5.3.3.Invitation-Only
5.3.3.1.Market estimates & forecasts, 2016-2026 (USD Billion)
5.3.3.2.Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
5.3.4.Unreserved Fixed-Rate
5.3.4.1.Market estimates & forecasts, 2016-2026 (USD Billion)
5.3.4.2.Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
Chapter 6.Global Programmatic Advertising Spending Market, by Display Type
6.1.Market Snapshot
6.2.Market Performance - Potential Model
6.3.Programmatic Advertising Spending Market, Sub Segment Analysis
6.3.1.Desktop
6.3.1.1.Market estimates & forecasts, 2016-2026 (USD Billion)
6.3.1.2.Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
6.3.2.Mobile
6.3.2.1.Market estimates & forecasts, 2016-2026 (USD Billion)
6.3.2.2.Regional breakdown estimates & forecasts, 2016-2026 (USD Billion)
Chapter 7.Global Programmatic Advertising Spending Market, by Regional Analysis
7.1.Programmatic Advertising Spending Market, Regional Market Snapshot (2016-2026)
7.2.North America Programmatic Advertising Spending Market Snapshot
7.2.1.U.S.
7.2.1.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.2.1.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.2.1.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.2.2.Canada
7.2.2.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.2.2.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.2.2.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.Europe Programmatic Advertising Spending Market Snapshot
7.3.1.U.K.
7.3.1.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.3.1.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.1.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.2.Germany
7.3.2.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.3.2.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.2.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.3.Rest of Europe
7.3.3.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.3.3.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.3.3.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.Asia Programmatic Advertising Spending Market Snapshot
7.4.1.China
7.4.1.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.4.1.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.1.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.2.India
7.4.2.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.4.2.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.2.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.3.Japan
7.4.3.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.4.3.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.3.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.4.Rest of Asia Pacific
7.4.4.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.4.4.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.4.4.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.5.Latin America Programmatic Advertising Spending Market Snapshot
7.5.1.Brazil
7.5.1.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.5.1.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.5.1.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.5.2.Mexico
7.5.2.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.5.2.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.5.2.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.6.Rest of The World
7.6.1.South America
7.6.1.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.6.1.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.6.1.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.6.2.Middle East and Africa
7.6.2.1.Market estimates & forecasts, 2016-2026 (USD Billion)
7.6.2.2.Auction Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
7.6.2.3.Display Type breakdown estimates & forecasts, 2016-2026 (USD Billion)
Chapter 8.Competitive Intelligence
8.1.Company Market Share (Subject to Data Availability)
8.2.Top Market Strategies
8.3.Company Profiles
8.3.1.Adobe Systems
8.3.1.1.Overview
8.3.1.2.Financial (Subject to Data Availability)
8.3.1.3.Product Summary
8.3.1.4.Recent Developments
8.3.2.Oath
8.3.3.RTL Group
8.3.4.Telaria
8.3.5.Tencent
Chapter 9.Research Process
9.1.Research Process
9.1.1.Data Mining
9.1.2.Analysis
9.1.3.Market Estimation
9.1.4.Validation
9.1.5.Publishing
9.1.6.Research Assumption

List Of Tables


TABLE 1.LIST OF SECONDARY SOURCES, USED IN THE STUDY OF PROGRAMMATIC ADVERTISING SPENDING MARKET
TABLE 2.LIST OF PRIMARY SOURCES, USED IN THE STUDY OF PROGRAMMATIC ADVERTISING SPENDING MARKET
TABLE 3.PROGRAMMATIC ADVERTISING SPENDING MARKET, REPORT SCOPE
TABLE 4.YEARS CONSIDERED FOR THE STUDY
TABLE 5.EXCHANGE RATES CONSIDERED
TABLE 6.PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY REGION 2016-2026 (USD BILLION)
TABLE 7.PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY AUCTION TYPE 2016-2026 (USD BILLION)
TABLE 8.PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY DISPLAY TYPE 2016-2026 (USD BILLION)
TABLE 9.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 10.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 11.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 12.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 13.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 14.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 15.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 16.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 17.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 18.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 19.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 20.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 21.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 22.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 23.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 24.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 25.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 26.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 27.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 28.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 29.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 30.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 31.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 32.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 33.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 34.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 35.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 36.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 37.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 38.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 39.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 40.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 41.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 42.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 43.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 44.PROGRAMMATIC ADVERTISING SPENDING MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 45.U.S. PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 46.U.S. PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 47.U.S. PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 48.U.S. PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 49.U.S. PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 50.CANADA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 51.CANADA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 52.CANADA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 53.CANADA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 54.CANADA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 55.UK PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 56.UK PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 57.UK PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 58.UK PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 59.UK PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 60.GERMANY PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 61.GERMANY PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 62.GERMANY PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 63.GERMANY PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 64.GERMANY PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 65.ROE PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 66.ROE PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 67.ROE PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 68.ROE PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 69.ROE PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 70.CHINA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 71.CHINA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 72.CHINA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 73.CHINA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 74.CHINA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 75.INDIA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 76.INDIA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 77.INDIA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 78.INDIA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 79.INDIA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 80.JAPAN PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 81.JAPAN PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 82.JAPAN PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 83.JAPAN PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 84.JAPAN PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 85.ROAPAC PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 86.ROAPAC PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 87.ROAPAC PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 88.ROAPAC PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 89.ROAPAC PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 90.BRAZIL PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 91.BRAZIL PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 92.BRAZIL PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 93.BRAZIL PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 94.BRAZIL PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 95.MEXICO PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 96.MEXICO PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 97.MEXICO PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 98.MEXICO PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 99.MEXICO PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 100.ROLA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 101.ROLA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 102.ROLA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 103.ROLA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 104.ROLA PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 105.ROW PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 106.ROW PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 107.ROW PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 108.ROW PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 109.ROW PROGRAMMATIC ADVERTISING SPENDING MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)

List Of Figures


FIG 1.PROGRAMMATIC ADVERTISING SPENDING MARKET, RESEARCH METHODOLOGY
FIG 2.PROGRAMMATIC ADVERTISING SPENDING MARKET, MARKET ESTIMATION TECHNIQUES
FIG 3.GLOBAL MARKET SIZE ESTIMATES & FORECAST METHODS
FIG 4.PROGRAMMATIC ADVERTISING SPENDING MARKET, KEY TRENDS 2017
FIG 5.PROGRAMMATIC ADVERTISING SPENDING MARKET, GROWTH PROSPECTS 2018-2026
FIG 6.PROGRAMMATIC ADVERTISING SPENDING MARKET, PORTERS 5 FORCE MODEL
FIG 7.PROGRAMMATIC ADVERTISING SPENDING MARKET, PEST ANALYSIS
FIG 8.PROGRAMMATIC ADVERTISING SPENDING MARKET, VALUE CHAIN ANALYSIS
FIG 9.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 10.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 11.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 12.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 13.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 14.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 15.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 16.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 17.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 18.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 19.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 20.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 21.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 22.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 23.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 24.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 25.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 26.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 27.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 28.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 29.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 30.PROGRAMMATIC ADVERTISING SPENDING MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 31.PROGRAMMATIC ADVERTISING SPENDING MARKET, REGIONAL SNAPSHOT 2016 & 2026
FIG 32.NORTH AMERICA PROGRAMMATIC ADVERTISING SPENDING MARKET 2016 & 2026 (USD BILLION)
FIG 33.EUROPE PROGRAMMATIC ADVERTISING SPENDING MARKET 2016 & 2026 (USD BILLION)
FIG 34.ASIA PACIFIC PROGRAMMATIC ADVERTISING SPENDING MARKET 2016 & 2026 (USD BILLION)
FIG 35.LATIN AMERICA PROGRAMMATIC ADVERTISING SPENDING MARKET 2016 & 2026 (USD BILLION)
FIG 36.PROGRAMMATIC ADVERTISING SPENDING MARKET, COMPANY MARKET SHARE ANALYSIS (2017)

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