Groupe Bertrand CHR in Consumer Foodservice (France)

Using an important marketing campaign to support the reintroduction of Burger King in France in 2012, Groupe Bertrands strategy is to present Burger King as a new but more fashionable version of McDonalds and with better quality. The marketing campaign has been successful, leading to queues outside new Burger King outlets, and has created an important buzz on social media. With the acquisition of Quick Restaurants SA in 2015, Groupe Bertrand CHR holds strategic locations to shift its 400 Quick...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Foodservice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
GROUPE BERTRAND CHR IN CONSUMER FOODSERVICE (FRANCE)
Euromonitor International
May 2017

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Groupe Bertrand CHR: Key Facts
Competitive Positioning
Summary 2 Groupe Bertrand CHR: Competitive Position 2016













Groupe Venezia Ice in Consumer Foodservice (Morocco)

Groupe Venezia Ice in Morocco employs an astute strategy of diversifying its investment portfolio in different consumer foodservice categories in order to grow its overall value share and also strengthen

USD 150 View Report

Groupe Bertrand CHR in Consumer Foodservice (France)

Using an important marketing campaign to support the reintroduction of Burger King in France in 2012, Groupe Bertrands strategy is to present Burger King as a new but more fashionable

USD 150 View Report

Groupe Bertrand - Strategy, SWOT and Corporate Finance Report

Groupe Bertrand - Strategy, SWOT and Corporate Finance Report, is a source of comprehensive company data and information. The report covers the companys structure, operation, SWOT analysis, product and service

USD 175 View Report

Fill The Form For Sample Request

Note : * Kindly provide us with your company id and get the sample reports at the earliest.

There is no Reviews available