Home Insecticides Market in India (2018-2023)

Home insecticide products are widely gaining acceptance from people to keep homes and gardens insect-free and to ensure safe and healthy living environments. Insect repellent sprays, vaporizers, coils, mats, combustible papers, skin creams, gels and lotions are the different types of home insecticide products that are available in the Indian market.

India is a growing market for home insecticides products. Product innovation is a go-to-market strategy adopted by firms to increase market penetration in rural areas and consumption growth in the urban areas. Indian companies like Godrej Consumer Products and Jyothy Laboratories, among others have come up with a range of low priced products such as mosquito repellent cards priced at INR 1/card mainly to tap the rural consumers. The players are also heavily focusing on developing integrated marketing communications like television, newspapers, internet, and radio advertisements to increase sales.

The India home insecticides market is segmented by category into insecticide coils, electric insecticides, spray/aerosol insecticides, and other home insecticides products. Insecticide coil holds the largest share of the market. Godrej Consumer Products, with its two brands ‘Good Knight and ‘Hit, is the largest player in the home insecticides segment and accounts for the major part of the total market share.

Key growth factors:
Owing to globalization and greater purchasing power, consumers are willing to spend more on home insecticides. With an increase in discretionary income of consumers, they can now spend more on products that are beyond basic utilities which in turn is favouring the growth of the market in India.
Organized retail improves accessibility and permits evaluation of large number of alternatives, as well as provides special offers and discounts. The emergence of organized retail is also playing a crucial role in increasing the availability of the home insecticide products across the country.
Threats and key players:
Home Insecticide products may pose health threats due to prolonged exposure to the smell or harmful chemical emissions. The smoke and ash of insecticide products contain traces of heavy metals such as lead, chromium, tin and nickel which is harmful for human health.
Godrej Consumer Products, SC Johnson, Reckitt Benckiser, Jyothy Laboratories, Dabur India Ltd., and Nilgiri Herbals & Agro Industries Pvt. Ltd., are some of the major players operating in the Indian home insecticides market
 

Whats covered in the report?
Overview of the India home insecticides market
Historical, current and forecasted market size data for the India home insecticides market (2015 to 2023)
Qualitative analysis of the India home insecticides market and its segments (by category- insecticide coils, electric insecticides, spray/aerosol insecticides and others, by brand – Good Knight, Hit, Mortein, Maxo and others)
Trade analysis of home insecticides in India
Qualitative analysis of the major drivers and challenges affecting the market
Analysis of the competitive landscape and profiles of major players operating in the market
Key recent developments associated with the home insecticides market in India
 

Chapter 1: Executive summary

Chapter 2: Socio-economic indicators

Chapter 3: Introduction
3.1. Home insecticides market definition
3.2. Home care market definition and structure

Chapter 4: Indian home insecticides market - overview
4.1. Home insecticides market size and growth forecast - value-wise
4.2. Porters Five Forces Analysis

Chapter 5: Indian home insecticides market - segmentation
5.1. Rural vs urban market share - percentage split
5.2. Category-wise
o Insecticide coils
o Electric insecticides
o Spray/aerosol insecticides
o Other home insecticides
5.3. Company-wise
o Godrej Consumer Products Limited
o SC Johnson Products
o Reckitt Benckiser (India)
o Jyothy Laboratories
o Bombay Chemicals
o Midas Hygeine Industries
o Others
5.4. Brand-wise
o Good Knight
o All Out
o Hit
o Mortein
o Maxo
o Others

Chapter 6: Product benchmarking of top 5 home insecticides companies
o Coils
o Liquid vaporizers
o Aerosol sprays
o Repellant cards
o Roll on, gel and cream
o Patches and wrist bands
o Baits and chalks

Chapter 7: Trade analysis
7.1. Export of home insecticides
o Value-wise
o Volume-wise
o Country-wise
7.2. Import of home insecticides
o Value-wise
o Volume-wise
o Country-wise

Chapter 8: Key growth drivers of the market

Chapter 9: Key deterrents to the growth of the market

Chapter 10: Competitive landscape
10.1. Dabur India Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.2. Godrej Consumer Products Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.3. Jyothy Laboratories Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.4. Acme Organics Private Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.5. Adept Pest Control Private Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.6. Reckitt Benckiser (India) Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.7. Nilgiri Herbals & Agro Industries Private Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.8. Relaxo Domeswear
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.9. S C Johnson Products Private Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

10.10. Tainwala Personal Care Products Private Limited
o Corporate information
o Business description
o Products & services
o Key people
o Financial snapshot (total income, net profit/loss)
o Key ratios
o Business segments, geographic segments

Chapter 11: Recent developments

Appendix
a. Research methodology
b. Assumptions
c. About Netscribes Inc
 


Home Insecticides Market in India (2018-2023)

India is a growing market for home insecticides products. Product innovation is a go-to-market strategy adopted by firms to increase market penetration in rural areas and consumption growth in the urban areas

USD 950 View Report

Global Home Use Beer Brewing Machine Market Research Report 2019-2023

Home use beer brewing machine is a tool with saccharification, fermentation, filtration systems, which is used to brew craft beer at home. In the context of China-US trade war and

USD 2850 View Report

North America Organophosphate Insecticides Market Report (2014-2024) - Market Size, Share, Price, Trend and Forecast

Abstract:The North America Organophosphate Insecticides market size is $XX million USD in 2018 with XX CAGR from 2014 to 2018, and it is expected to reach $XX million USD by

USD 3000 View Report

North America Organic PhosphorInsecticides Market Report (2014-2024) - Market Size, Share, Price, Trend and Forecast

Abstract:The North America Organic PhosphorInsecticides market size is $XX million USD in 2018 with XX CAGR from 2014 to 2018, and it is expected to reach $XX million USD by

USD 3000 View Report

Fill The Form For Sample Request

Note : * Kindly provide us with your company id and get the sample reports at the earliest.

There is no Reviews available