Global Heat-Not-Burn Tobacco Product Market (2019-2025): Market Forecast By Product Type (Tobacco Stick Packs and Devices), By Demography (Gender (Male and Female), Age Group (18-39 years, 40-59 years and Above 59 years)), By Sales Channels (Online and Offline), By Regions (Americas, Europe (Italy, Poland, Germany and Russia), Asia-Pacific (South Korea, Japan, and Malaysia) and Middle East & Africa)) and Competitive Landscape

Changing consumer preferences, promotion of heat-not-burn tobacco products and increasing number of stores with HnB products are driving the growth of the market. Heated tobacco products are gaining popularity due to a general curiosity and rising health concerns among the consumers. 
 

According to global heat-not-burn (HnB) product market is projected to grow at a CAGR of 19.3% during the forecast period 2019-25. The Asia-Pacific region holds the majority of the market share in the overall global HnB market. This is due to the fact that Asia-Pacific has a significantly large smoking population and the social acceptance of heat-not-burn tobacco product in the region is substantially high. Europe is the second largest regional market after the Asia Pacific region.
 

By sales channel, the offline mode captured the majority of the revenue share due to presence of large number of retail stores that sell the product. Another major factor driving the demand for heat-not-burn tobacco product via offline sales channel is that the offline stores generally provide a chance to inspect the product before actual use.
Some of the major companies in global HnB market include - Philip Morris International, British American Tobacco and Japan Tobacco International.
The report thoroughly covers the market by product type by demography, by sales channels and by regions including the North America, Latin America, Europe, Asia Pacific and Middle East & Africa. The report provides an unbiased and detailed analysis of the on-going trends, opportunities/high growth areas and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
 

Key Highlights of the Report:
 

• Historical Data of Global Heat-not-Burn Tobacco Product Market Revenues for the Period 2015-2018
• Global Heat-not-Burn Tobacco Product Market Size and Global Heat-not-Burn Tobacco Product Market
Forecast, Until 2025
• Global Heat-not-Burn Tobacco Product Market Share, By Regions
• Historical data of the Global Heat-not-Burn Tobacco Product Market Revenues and Volume for the
period 2015-2018.
• Forecast of the Global Heat-not-Burn Tobacco Product Market Revenues and Volume until 2025.
• Global Heat-not-Burn Tobacco Product Market Revenue and Volume Share, By Product Type
• Global Heat-not-Burn Tobacco Product Market Revenue and Volume Share, By Demography
• Global Heat-not-Burn Tobacco Product Market Revenue and Volume Share, By Sales Channel
• Global Heat-not-Burn Tobacco Product Market Revenue and Volume Share, By Regions
• Historical & Forecast data of the Americas Heat-not-Burn Tobacco Product Market Revenues and Volume for the period 2015-2025F.
• Historical & Forecast data of Americas Heat-not-Burn Tobacco Product Market Revenues & Volume,
by Product type, for the Period 2015-2025F.
• Market Size of Americas Heat-not-Burn Tobacco Product Market Revenues, by Demography, for the Year 2018.
• Market Size of Americas Heat-not-Burn Tobacco Product Market Revenues, by Sales Channel, for the Year 2018.
• Historical & Forecast data of Europe Heat-not-Burn Tobacco Product Market Revenues and Volume for
the period 2015-2025F.
• Historical & Forecast data of Italy Heat-not-Burn Tobacco Product Market Revenues & Volume,
by Product type, for the Period 2015-2025F.
• Market Size of Italy Heat-not-Burn Tobacco Product Market Revenues, by Demography, for the Year 2018.
• Market Size of Italy Heat-not-Burn Tobacco Product Market Revenues, by Sales Channel, for the Year 2018.
• Historical & Forecast data of Germany Heat-not-Burn Tobacco Product Market Revenues & Volume,
by Product type, for the Period 2015-2025F.
• Market Size of Germany Heat-not-Burn Tobacco Product Market Revenues, by Demography, for the Year 2018.
• Market Size of Germany Heat-not-Burn Tobacco Product Market Revenues, by Sales Channel, for the Year 2018.
• Historical & Forecast data of the Poland Heat-not-Burn Tobacco Product Market Revenues and Volume
for the period 2015-2018.
• Market Size of Poland Heat-not-Burn Tobacco Product Market Revenues, by Demographic factors, for the Year until 2025.
• Historical & Forecast data of the Russia Heat-not-Burn Tobacco Product Market Revenues and Volume for the period 2015-2018.
• Market Size of Russia Heat-not-Burn Tobacco Product Market Revenues, by Demographic factors, for the Year until 2025.
• Historical & Forecast data of the Asia Pacific Heat-not-Burn Tobacco Product Market Revenues and Volume for the period 2015-2018.
• Historical & Forecast data of the South Korea Heat-not-Burn Tobacco Product Market Revenues and Volume for the period 2015-2018.
• Market Size of South Korea Heat-not-Burn Tobacco Product Market Revenues, by Demography, for the Year until 2025.
• Historical & Forecast data of the Japan Heat-not-Burn Tobacco Product Market Revenues and Volume for the period 2015-2018.
• Market Size of Japan Heat-not-Burn Tobacco Product Market Revenues, by Demography, for the Year until 2025.
• Historical & Forecast data of the Malaysia Heat-not-Burn Tobacco Product Market Revenues and Volume for the period 2015-2018.
• Market Size of Malaysia Heat-not-Burn Tobacco Product Market Revenues, by Demography, for the Year until 2025.
• Historical & Forecast data of the Middle East & Africa Heat-not-Burn Tobacco Product Market Revenues and Volume for the period 2015-2018.
• Market Size of Middle East & Africa Heat-not-Burn Tobacco Product Market Revenues, by Demographic factors, for the Year until 2025.
• Market Opportunity Assessment.
• Market Drivers
• Market Restraints
• Market Trends and Developments.
• Market Overview on Competitive Benchmarking
• Competitive Landscape.
• Market Share, By Players
• Company Profiles.
• Strategic Recommendations.
 

Markets Covered
The report provides a detailed analysis of the following market segments:

 

• By Product Type
o Tobacco Stick Packs
o Devices
• By Demography
o Gender
? Male
? Female
o Age Group
? 18-39 years
? 40-59 years
? Above 59 years
• By Sales Channel
o Online
o Offline
• By Regions
o Europe
? Italy
? Poland
? Germany
? Russia
o Asia-Pacific
? South Korea
? Japan
? Malaysia
o Americas
o Middle East & Africa
 

1. Executive Summary
2. Introduction
    2.1. Report Description
    2.2. Key Highlights of the Report
    2.3. Market Scope & Segmentation
    2.4. Research Methodology
    2.5. Assumptions
3. Global Heat-not-Burn Tobacco Product Market Overview
    3.1. Global Heat-not-Burn Tobacco Product Market Revenues & Volume, 2015–2025F 
    3.2. Global Heat-not-Burn Tobacco Product Market Revenue Share, By Regions, 2018 & 2025F
    3.3. Global Heat-not-Burn Tobacco Product Market Industry Life Cycle
    3.4. Global Heat-not-Burn Tobacco Product Market- Porters Five Forces, 2018
4. Global Heat-not-Burn Tobacco Product Market Dynamics
    4.1. Impact Analysis
    4.2. Market Drivers
    4.3. Market Restraints
5. Global Heat-not-Burn Tobacco Product Market Trends
6. Americas Heat-not-Burn Tobacco Product Market Overview
    6.1. Americas Heat-not-Burn Tobacco Product Market Regional Indicators
    6.2. Americas Heat-not-Burn Tobacco Product Market Revenues & Volume, 2017-2025F
    6.3. Americas Heat-not-Burn Tobacco Product Market Revenue & Volume Share, By Product Type, 2018-2025F
          6.3.1. Americas Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2017-2025F
          6.3.2. Americas Heat-not-Burn Tobacco Device Market Revenue & Volume, 2017-2025F
    6.4. Americas Heat-not-Burn Tobacco Product Market Revenues, By Gender, 2018
    6.5. Americas Heat-not-Burn Tobacco Product Market Revenues, By Age Group, 2018
    6.6. Americas Heat-not-Burn Tobacco Product Market Revenues, By Sales Channel, 2018
7. Europe Heat-not-Burn Tobacco Product Market Overview
    7.1. Europe Heat-not-Burn Tobacco Product Market Revenues & Volume, 2016-2025F 
    7.2. Europe Heat-not-Burn Tobacco Product Market Revenue & Volume Share, By Product Type, 2018 & 2025F
    7.3. Europe Heat-not-Burn Tobacco Product Market Revenues, By Country, 2018 & 2025F
    7.4. Italy Heat-not-Burn Tobacco Product Market Overview
          7.4.1. Italy Heat-not-Burn Tobacco Product Country Indicators
          7.4.2. Italy Heat-not-Burn Tobacco Product Market Revenues & Volume, 2016-2025F
          7.4.3. Italy Heat-not-Burn Tobacco Product Market Revenues & Volume, By Product Type, 2018 & 2025F
                    7.4.3.1. Italy Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2016-2025F
                    7.4.3.2. Italy Heat-not-Burn Tobacco Device Market Revenue & Volume, 2016-2025F
          7.4.4. Italy Heat-not-Burn Tobacco Product Market Overview, By Gender, 2018
          7.4.5. Italy Heat-not-Burn Tobacco Product Market Overview, By Age Group, 2018
          7.4.6. Italy Heat-not-Burn Tobacco Product Market Overview, By Sales Channel, 2018
    7.5. Germany Heat-not-Burn Tobacco Product Market Overview
          7.5.1. Germany Heat-not-Burn Tobacco Product Country Indicators
          7.5.2. Germany Heat-not-Burn Tobacco Product Market Revenues & Volume, 2017-2025F
          7.5.3. Germany Heat-not-Burn Tobacco Product Market Revenues & Volume, By Product Type, 2018 & 2025F
                    7.5.3.1. Germany Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2017-2025F
                    7.5.3.2. Germany Heat-not-Burn Tobacco Device Market Revenue & Volume, 2017-2025F
          7.5.4. Germany Heat-not-Burn Tobacco Product Market Overview, By Gender, 2018
          7.5.5. Germany Heat-not-Burn Tobacco Product Market Overview, By Age Group, 2018
          7.5.6. Germany Heat-not-Burn Tobacco Product Market Overview, By Sales Channel, 2018
    7.6. Russia Heat-not-Burn Tobacco Product Market Overview
          7.6.1. Russia Heat-not-Burn Tobacco Product Country Indicators
          7.6.2. Russia Heat-not-Burn Tobacco Product Market Revenues & Volume, 2016-2025F
          7.6.3. Russia Heat-not-Burn Tobacco Product Market Revenues & Volume, By Product Type, 2018 & 2025F
                    7.6.3.1. Russia Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2016-2025F
                    7.6.3.2. Russia Heat-not-Burn Tobacco Device Market Revenue & Volume, 2016-2025F
          7.6.4. Russia Heat-not-Burn Tobacco Product Market Overview, By Gender, 2018
          7.6.5. Russia Heat-not-Burn Tobacco Product Market Overview, By Age Group, 2018
          7.6.6. Russia Heat-not-Burn Tobacco Product Market Overview, By Sales Channel, 2018
    7.7. Poland Heat-not-Burn Tobacco Product Market Overview
          7.7.1. Poland Heat-not-Burn Tobacco Product Country Indicators
          7.7.2. Poland Heat-not-Burn Tobacco Product Market Revenues & Volume, 2016-2025F
          7.7.3. Poland Heat-not-Burn Tobacco Product Market Revenues & Volume, By Product Type, 2018 & 2025F
                    7.7.3.1. Poland Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2016-2025F
                    7.7.3.2. Poland Heat-not-Burn Tobacco Device Market Revenue & Volume, 2016-2025F
          7.7.4. Poland Heat-not-Burn Tobacco Product Market Overview, By Gender, 2018
          7.7.5. Poland Heat-not-Burn Tobacco Product Market Overview, By Age Group, 2018
          7.7.6. Poland Heat-not-Burn Tobacco Product Market Overview, By Sales Channel, 2018
    7.8. Rest of Europe Heat-not-Burn Tobacco Product Market Overview
8. Asia Pacific Heat-not-Burn Tobacco Product Market Overview
    8.1. Asia Pacific Heat-not-Burn Tobacco Product Market Revenues & Volume, 2015-2025F 
    8.2. Asia Pacific Heat-not-Burn Tobacco Product Market Revenue & Volume Share, By Product Type, 2018 & 2025F
    8.3. Asia Pacific Heat-not-Burn Tobacco Product Market Revenues, By Country, 2018 & 2025F
    8.4. Japan Heat-not-Burn Tobacco Product Market Overview
          8.4.1. Japan Heat-not-Burn Tobacco Product Country Indicators
          8.4.2. Japan Heat-not-Burn Tobacco Product Market Revenues & Volume, 2015-2025F
          8.4.3. Japan Heat-not-Burn Tobacco Product Market Revenues & Volume, By Product Type, 2018 & 2025F
                    8.4.3.1. Japan Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2015-2025F
                    8.4.3.2. Japan Heat-not-Burn Tobacco Device Market Revenue & Volume, 2015-2025F
          8.4.4. Japan Heat-not-Burn Tobacco Product Market Overview, By Gender, 2018
          8.4.5. Japan Heat-not-Burn Tobacco Product Market Overview, By Age Group, 2018
          8.4.6. Japan Heat-not-Burn Tobacco Product Market Overview, By Sales Channel, 2018
    8.5. South Korea Heat-not-Burn Tobacco Product Market Overview
          8.5.1. South Korea Heat-not-Burn Tobacco Product Country Indicators
          8.5.2. South Korea Heat-not-Burn Tobacco Product Market Revenues & Volume, 2017-2025F
          8.5.3. South Korea Heat-not-Burn Tobacco Product Market Revenues & Volume, By Product Type, 2018 & 2025F
                    8.5.3.1. South Korea Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2017-2025F
                    8.5.3.2. South Korea Heat-not-Burn Tobacco Device Market Revenue & Volume, 2017-2025F
          8.5.4. South Korea Heat-not-Burn Tobacco Product Market Overview, By Gender, 2018
          8.5.5. South Korea Heat-not-Burn Tobacco Product Market Overview, By Age Group, 2018
          8.5.6. South Korea Heat-not-Burn Tobacco Product Market Overview, By Sales Channel, 2018
    8.6. Malaysia Heat-not-Burn Tobacco Product Market Overview
          8.6.1. Malaysia Heat-not-Burn Tobacco Product Country Indicators
          8.6.2. Malaysia Heat-not-Burn Tobacco Product Market Revenues & Volume, 2017-2025F
          8.6.3. Malaysia Heat-not-Burn Tobacco Product Market Revenues & Volume, By Product Type, 2018 & 2025F
                    8.6.3.1. Malaysia Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2017-2025F
                    8.6.3.2. Malaysia Heat-not-Burn Tobacco Device Market Revenue & Volume, 2017-2025F
          8.6.4. Malaysia Heat-not-Burn Tobacco Product Market Overview, By Gender, 2018
          8.6.5. Malaysia Heat-not-Burn Tobacco Product Market Overview, By Age Group, 2018
          8.6.6. Malaysia Heat-not-Burn Tobacco Product Market Overview, By Sales Channel, 2018
    8.7. Rest of Europe Heat-not-Burn Tobacco Product Market Overview
9. Middle East & Africa Heat-not-Burn Tobacco Product Market Overview
    9.1. Middle East & Africa Heat-not-Burn Tobacco Product Market Regional Indicators
    9.2. Middle East & Africa Heat-not-Burn Tobacco Product Market Revenues & Volume, 2017-2025F 
    9.3. Middle East & Africa Heat-not-Burn Tobacco Product Market Revenue & Volume Share, 
               By Product Type, 2018-2025F
          9.3.1. Middle East & Africa Heat-not-Burn Tobacco Stick Market Revenues & Volume, 2017-2025F
          9.3.2. Middle East & Africa Heat-not-Burn Tobacco Device Market Revenue & Volume, 2017-2025F
    9.4. Middle East & Africa Heat-not-Burn Tobacco Product Market Revenues, By Gender, 2018
    9.5. Middle East & Africa Heat-not-Burn Tobacco Product Market Revenues, By Age Group, 2018
    9.6. Middle East & Africa Heat-not-Burn Tobacco Product Market Revenues, By Sales Channel, 2018
10. Global Heat-Not-Burn Tobacco Market Regulations
11. Global Heat-Not-Burn Tobacco Product Market Opportunity Assessment
      11.1 Global Heat-Not-Burn Tobacco Product Market Opportunity Assessment, By Regions, 2025F
12. Global Heat-Not-Burn Tobacco Product Market Revenue Share, By Company, 2018
13. Company Profiles
      13.1. Japan Tobacco International
      13.2. Philip Morris International Inc. 
      13.3. British American Tobacco 
      13.4. KT&G Corporation
14. Strategic Recommendations
15. Disclaimer
 


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