India Mobile Phone Accessories Market

India is one of the most alluring mobile phone accessories market across the globe. This market has grown significantly in recent years. Drastic increase in number of mobile users has led to enormous growth Opportunities for companies offering mobile phone accessories. Penetration of smartphone has increased in recent past due to decrease in prices of mobile phones. This eventually aids to the growth of mobile phone accessories market in India. Rise in disposable income has transformed consumer buying trends primarily in urban areas. Young generation nowadays are more inclined towardsnew attractive smartphones. Their spending pattern acts as catalyst to the mobile accessories market. Constant innovation in the smartphone market has caused shift in consumer behaviour with variety of accessories which createsdemand for these products.

Market Dynamics

Due to growing popularity of social media and mobile internet,increase in penetration of smartphones is resulting in increase in demand for advanced mobile phone accessories.Also, increasing internet penetration has elevated online retailing in India mobile phone accessories market as consumers have convenience of cash on delivery payment option and numerous discounts on variety of products. High availability of distribution channels also assists growth of the mobile phone accessories market in India.

Market Segmentation

The market is segmented in terms of product type, distribution channel, price range and geography. Amongst the product type segment, protective case has the largest market share. Wireless headphones and earphones is growing trend in India mobile phone accessories. Due to technological advances and decrease in prices of these wireless earphones, it is expected that it can acquire large market share in near future. Apart from these, mobile chargers, memory cards, battery, power bank, portable speaker etc. are some accessories in the product segment.Distribution channel segment includes single brand stores, multi brand sores and online stores. Price range varies from low, medium to premium high.

Regional/Geographic Analysis

Geographical segmentation includes different tier cities distribution. In Tier 1 cities, most of the consumers are from urban areas and choose ecommerce for their transaction. In tier 2 and 3 cities where urbanization is growing, Opportunities is created for mobile phone accessories provider. Also, consumers in these cities prefer to buying products from shops rather than from internet for the sake of physical experience and comparing products physically.


Due to demand for fashionable accessories is gaining popularity, companies are focusing on manufacturing stylish products like protective cases, headphones etc. Introduction of wireless technology and IoT is huge opportunity for companies to penetrate and manufacture these kind of products as trend for these products are increasing. Consumers today prefer more battery life in a mobile so batteries with longer life span are gaining demand amongst consumers.

Key players

Major companies in this market are Samsung Electronics Pvt. Ltd., Sony Corporation, LG Electronics Inc., Sennheiser Electronic GmbH& Co. KG,Panasonic Corp, Beats Electronics (Apple Inc.), PNY technologies Asia Pacific Ltd., etc.

Report Contents:

>> India Mobile Phone Accessories Market Segments
>> India Mobile Phone Accessories Market Drivers, Restraints and Opportunities
>> India Mobile Phone Accessories Market Size & Forecast 2016 to 2022
> Supply & Demand Value Chain
>> India Mobile Phone Accessories Market Current Trends
> Competition & Major Companies
> Technology and R&D Status
> Porters Five Force Analysis
> Strategic and Critical Success Factor Analysis of Key players

Regional Analysis:

> North America

>> US and Canada

> Latin America

>> Mexico, Brazil, Argentina and Rest of Latin America

> Western Europe

>> EU5 (Germany, France, Italy, Spain, U.K.)
>> Nordic Countries (Denmark, Finland, Norway, and Sweden)
>> Benelux (Belgium, The Netherlands, and Luxembourg)
>> Rest of Western Europe

> Eastern Europe

>> Russia
>> Poland
>> Rest of Eastern Europe

> Asia Pacific

>> China
>> India
>> Japan
>> Australia and New Zealand
>> Rest of Asia Pacific

> Middle East and Africa

>> GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)
>> South Africa
>> North Africa
>> Rest of Middle East and Africa

This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on Market Segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.

Report Highlights:

> Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)
> Consumer and Pricing Analysis
> Market Dynamics of the industry
> Market Segmentation
> Estimated Market Sizing in terms of volume and value
> Recent trends in Market and impact
> Research Status and Technology Overview
> Extensive Industry Structure Coverage

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