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Akzo Nobel in the Global Paint and Coatings Sector, and Market Segmentation Forecasts, 2019-2023

DESCRIPTION

TABLE OF CONTENTS

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DESCRIPTION

This strategic assessment of Akzo Nobel, one of the world’s leading paints and coatings companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The new report presents a comprehensive analysis of the company’s performance, capabilities, goals and strategies in the global paints and coatings market.

SECTION I: EXECUTIVE SUMMARY
- A 3-5 page synopsis of key sections.

SECTION II: BUSINESS ORGANIZATION
- History of the company’s paint and coatings business evolution, which is important
to understanding the corporate culture, management mentality and strategies.
- Recent acquisitions, divestitures and major organizational changes.
- Current organizational structure.

SECTION III: SENIOR MANAGEMENT
- Names, titles and background of key executives.

SECTION IV: FACILITIES AND EMPLOYEES
- Administrative, manufacturing and R&D facilities in the U.S. and abroad.
- Manufacturing practices.
- New plants under construction.
- The U.S. and international work force size and distribution.

SECTION V: TECHNOLOGICAL KNOW-HOW
- Internally developed and acquired paint and coatings and related capabilities.
- Proprietary technologies and patent litigation.

SECTION VI: PRODUCT PORTFOLIO
- Review of major product lines.
- Applications, advantages and weaknesses of leading products.

SECTION VII: MARKETING TACTICS
- Promotional tactics.
- Distribution approaches.
- Product service and support.
- Customer relations.

SECTION VIII: FINANCIAL ANALYSIS
- Estimated sales by division, geographic region and product line. .
- Five-year sales and operating profit performance.

SECTION IX: R&D EXPENDITURES AND MAJOR PROGRAMS
- Estimated R&D budget.
- Research facilities and staff.
- New technologies, products and applications in development.

SECTION X: COLLABORATIVE ARRANGEMENTS
- Joint ventures, distribution, O.E.M. and licensing partners, both industrial and academic.
- Terms of collaborative agreements and specific products involved.

SECTION XI: STRATEGIC DIRECTION
- Specific business, new product development and marketing strategies.
- Strengths and weaknesses, e.g., managerial, organizational, marketing and product
development.
- Anticipated acquisitions, joint ventures and divestitures.

TABLE OF CONTENTS

Analysis of the Paint and Coatings Market:
Global Trends and Strategies of Key Suppliers

Global Paints and Coatings Market Dynamics and Trends
Worldwide strategic overview of the paints and coatings market
Sales forecasts for major market segments
Sales forecasts for key geographic regions: North America, Europe, Asia
Pacific, Latin America, Africa, Mideast
Major U.S. and international regulatory, technological, economic,
demographic, and social trends with potentially significant impact on the
paints and coatings industry during the next five years
Industry consolidation
Market globalization
Environmental regulations
Leading Paints and Coatings Companies Strategic Directions
Specific business, new product development and marketing strategies
Major strengths and weaknesses, e.g., managerial, organizational,
marketing and product development
Anticipated acquisitions, joint ventures and divestitures

List Of Tables

Table MO-1 Worldwide Paints and Coatings Market
by Geographic Region
Table MO-2 Worldwide Paints and Coatings Market Growth
by Geographic Region
Table MO-3 Worldwide Paints and Coatings Sales by Market Segment

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