Update on our Top 10 Global Consumer Trends for 2018: It’s in the DNA – I’m so Special

At the beginning of the year, The International revealed its Top 10 Global Consumer Trends for 2018 and identified Its in the DNA Im so special as one of the ones to watch. This update reviews the traction of the trend six months later.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on The Internationals vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Product coverage: <|Products|>
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? Identify factors driving change now and in the future
Understand motivation
Forward-looking outlook
Briefings and presentation should provoke lively discussion at senior level
Take a step back from micro trends
Get up to date estimates and comment
Update on our Top 10 Global Consumer Trends for 2018: Its in the DNA Im so Special


Introduction
Mounting Scepticism
Personal Care and Personalisation
Customised Meal Plans
Pet DNA Testing

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