Big C Supercenter PCL in Packaged Food (Thailand)

Outlet expansion will be a key direction strategy over the early part of the forecast period. The company has set its budget at around THB8.0 billion to expand across all retail formats, including hypermarkets, supermarkets and convenience stores. Mini Big C, the convenience store chain, is set to record the highest number of new outlets of around 200 in 2017. The company aims to expand in terms of its owned operations and franchises.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


BIG C SUPERCENTER PCL IN PACKAGED FOOD (THAILAND)
Euromonitor International
December 2017

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Big C Supercenter PCL: Key Facts
Summary 2 Big C Supercenter PCL: Operational Indicators
Internet Strategy
Private Label
Summary 3 Big C Supercenter PCL: Private Label Portfolio
Competitive Positioning
Summary 4 Big C Supercenter PCL: Competitive Position 2017













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