Global Marketing Automation Software Market 2022 - Industry Briefing

The global marketing automation software market size is projected to grow by USD 7 billion from 2022 to 2028, registering a CAGR of 16 percent.

This industry report offers market estimates of the global market, followed by a detailed analysis of the deployment mode, application, organization size, end user, and region. The global market data on marketing automation software can be segmented by deployment mode: cloud-based, on-premise. Globally, the cloud-based segment made up the largest share of the marketing automation software market. Marketing automation software market is further segmented by application: analytics and reporting solutions, campaign management, lead management, sales enablement programs, others. The campaign management segment captured the largest share of the market in 2021. Based on organization size, the marketing automation software market is segmented into: large enterprises, small and medium enterprises (SME). According to the research, the SME segment had the largest share in the global marketing automation software market. On the basis of end user, the marketing automation software market also can be divided into: entertainment, financial, government, manufacturing, healthcare, retail, others. The financial segment held the largest revenue share in 2021. Marketing automation software market by region is categorized into: North America, Europe, Asia-Pacific, MEA (Middle East and Africa), Latin America.

The global marketing automation software market is highly competitive. The marketing automation software market is dominated by key players, which are Adobe Inc., Hubspot Inc., Microsoft Corporation, Oracle Corporation, Salesforce.com Inc., SAP SE, Teradata Corporation, Thryv Holdings Inc.

The data-centric report focuses on market trends, status and outlook for segments. With comprehensive market assessment across the major geographies, the report is a valuable asset for the existing players, new entrants and the future investors.



Why buy this report?
- Get a detailed picture of the Global Marketing Automation Software Market
- Identify segments/areas to invest in over the forecast period in the Global Marketing Automation Software Market
- Understand the competitive environment, the market’s leading players
- The market estimate for ease of analysis across scenarios in Excel format.
- Strategy consulting and research support for three months.
- Print authentication provided for the single-user license.

Part 1. Summary
Part 2. Introduction
· Study period
· Geographical scope
· Market segmentation


Part 3. Marketing automation software market overview
Part 4. Market breakdown by deployment mode
· Cloud-based
· On-premise


Part 5. Market breakdown by application
· Analytics and reporting solutions
· Campaign management
· Lead management
· Sales enablement programs
· Others
Part 6. Market breakdown by organization size
· Large enterprises
· Small and medium enterprises (SME)
Part 7. Market breakdown by end user
· Entertainment
· Financial
· Government
· Manufacturing
· Healthcare
· Retail
· Others
Part 8. Market breakdown by region
· North America
· Europe
· Asia-Pacific
· MEA (Middle East and Africa)
· Latin America
Part 9. Key companies
· Adobe Inc.
· Hubspot, Inc.
· Microsoft Corporation
· Oracle Corporation
· Salesforce.com, Inc.
· SAP SE
· Teradata Corporation
· Thryv Holdings, Inc.
Part 10. Methodology

Companies Mentioned
Adobe Inc., Hubspot Inc., Microsoft Corporation, Oracle Corporation, Salesforce.com Inc., SAP SE, Teradata Corporation, Thryv Holdings Inc.


Global Payments Full Year Operating Financial

Global Payments 2023 Full Year Operating and Financial Review--SWOT Analysis, Technological Know-How, M&A, Senior Management, Goals and Strategies in the Global Business Services Industry This report is part of the

USD 750 View Report

Global Payments 2023 Third Quarter Operating and Financial Review

Global Payments 2023 Third Quarter Operating and Financial Review--SWOT Analysis, Technological Know-How, M&A, Senior Management, Goals and Strategies in the Global Business Services IndustryThis report is part of the Competitive

USD 750 View Report

Global Marketing Analytics Market 2028 - Industry Briefing

The global marketing analytics market is set to achieve an incremental growth of USD 5 billion, acelerating at a CAGR of almost 14.9% during the forecast period 2022-2028.This industry report

USD 1350 View Report

Global Marketing Automation Solutions Market Research Report 2021-2025

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and

USD 3200 View Report

Fill The Form For Sample Request

Note : * Kindly provide us with your company id and get the sample reports at the earliest.

There is no Reviews available