Organic revenue growth strategies: case studies and analysis

This report analyses the different strategies adopted by telecoms operators to grow revenue from their existing subscribers. It provides examples of operators that have managed to grow their ARPU/ASPU and outperform competitors in their respective markets.

Successful operators are aware of the main drivers of consumer demand and have used pricing strategies to grow ARPU.

This report answers the following questions.

  • What are the different approaches adopted by fixed and mobile operators to grow the revenue from their core connectivity services?
  • What are the different types of pricing options, and what are their advantages and disadvantages?
  • What is best practice in terms of data allowances, speeds and customer segmentation?

The following companies are featured in case studies.

Mobile operatorsFixed operators
  • DNA (Finland)
  • KT (South Korea)
  • U Mobile (Malaysia)
  • Zain (Saudi Arabia)
  • TIM (Italy)
  • Comcast (USA)
  • Orange Belgium (Belgium)
  • Telecom Egypt (Egypt)

 

Organic revenue growth strategies: case studies and analysis

This report analyses the different strategies adopted by telecoms operators to grow revenue from their existing subscribers. It provides examples of operators that have managed to grow their ARPU/ASPU and

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The Globe Telecom is developing multiple initiatives to drive future business revenue growth

The Globe Telecom is developing multiple initiatives to drive future business revenue growth market research report available in single user pdf license with Aarkstore Enterprise at USD 499

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The Subscription, advertising and transactional models for TV and video: opportunities for revenue growth

The Subscription, advertising and transactional models for TV and video: opportunities for revenue growth market research report available in single user pdf license with Aarkstore Enterprise at USD 4999

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