Monday Market Tips- Aarkstore Blog

Market Research Tips for Inventions and Patents in 2019

Market Research is an important step for any product and service. However, most of the time it is skipped. Inventors want to know about their target market for their inventions. Before investing for invention, the worthiness of the product should be gauged. Here market research comes handy. 

Usually, inventors tend to conduct prior art searches before introducing new products. But, prior art search is associated with inventions and patents. Many innovations never become products and services. Because there are no proper statistics available. Hence, most of the time prior art search is conducted. 

Prior art search only finds the details about existing knowledge. But that is not sufficient to bring your innovation in the market. To find that invention is innovative, there arises a need for research. 

To introduce your invention in the market, market research is essential to know the market trends as well as intercepting the generation of already existing ones. 

Market research provides a detailed evaluation of different markets related to inventions, patent environment, persisting and future products. Market research helps to understand market size, market needs, and competition.

Role of the Market Research in inventions and patents: 

  • The market research reports provide information about various markets as well as the top active market. For example, if an invention is supposed to be used in 20 different industries, from which 15 are the top active industry, then the market research reports advise the appropriate industries for the invention product. 
  • Competitor analysis is apparent to introduce any product or service. The market research helps to analyze the competitors in the market, to identify technologies competitors they are using and products they will be introducing or already have introduced. This helps the inventors to touch the area competitors haven’t touched.
  • The understanding of the market trends, active companies, patent drafting is at ease. The patent drafter can prepare a clear and proper patent application that will add more value.
  • Market research reports also offer information about the leading companies. The reports provide knowledge about technologies, products similar to that of the invention. This helps to understand the newness of the invention. By gathering the information about leading companies it also helps the inventor for business partnerships and licensing. 

Inventions and patents is a long process. Hence, it is suggested to conduct market research to bring the ideal product in the market. Market research helps in deciding which product or service to take in the market first that will be beneficial.

Payments are secured, says “Biometrics”!

BiometricsGrowth in financial capabilities has accounted for a comparable growth in varied breach and theft processes. Mankind has always been familiar with creating measures to enhance security processes and prevent data from being exposed.

PINS and Password generation have long been associated with a trend of being the reliable security measure. Conversely, with rising digital frauds these processes have been considered irrelevant in keeping breaches at bay. Additionally, the lengthy coordination and adaptation of numbers and letters is a tedious task. This leads to a new generation of security measure of Biometric”.


Termed as a unique biological security measure, Biometric can be profoundly used as a traceable data, along with its advent feature of being independently unique in identification.

These Biometric aren’t just about being used for fingerprints. Voice verification, retina, and even vein scans are included in a varied population across Information Technology, along with Finance and Banking sectors. A large range of mobiles in the current generation has been using the fingerprint lock and unlock process. A forecast made by BI intelligence market research reports analyses that 99 percent of worldwide smartphones are being biometrically enabled, with full-fledged growth by the year 2012. Consequently, they are also being an increasingly popular mode of payment interfaces. Data security is fairly more convenient for consumers using online payment processes.


The major advantage of Biometric is the fact that it allows one to prove identity without using long and variable characters of letters and number. Forgetting the password is reasonably impossible in this scenario, as fingerprints and any such biological sign is fixed. Moreover, the security is secured mostly in the case of a fingerprint scanner as the prints are biologically different from every individual.

Disadvantage surrounds the process even as if one’s information has been stolen or manipulated, the replication is practically impossible without the person’s physical presence. The biological access of fingerprints even can be obtained from some objects that have been touched previously by the person (remember heist scenes in movies!). Nevertheless, fingerprints can stay on an object for eternity, if left untouched.


Ordinarily, a lot of new approaches have been welcomed in the recent generation, one such being the “multi-factor biometric authentication”

This profoundly helps in the overcoming of several challenges that have been faced inevitably by the Biometric security systems all over the world.

Recent statistics in Technology Market have put forward the argument that the Finance and Banking industry must improve the mobile and digital service sections of their platform based on consumer expectations. Particularly with the “Digital Revolution” on the record, several gateways and digital wallets have been improving their security measures to team up with a varied change in Biometric and payment interface.



Manage your wealth, follow basics!

wealth-managementManaging wealth is not so tedious unless one is not accustomed to prospective and processes that make the process a simple one. In the long term, every individual aspires to become rich enough to share his/her story across the influential ground. However, the qualities needed for such a growth is half-baked when it comes to understanding certain habits. Market research reports have a plenty of rules to follow as such, let us have a look on which of the precepts are apt in managing the pressure.

Be steady, but deliver on time!

We all have gone through the proverb of “slow and steady” wins the race. Conversely, “time and tide wait for none” has also a lot of significance. The investment choices we make are always at a risk. Therefore, taking the crucial decision in the nick of time is not always advisable. Consequently, have a word with the financial advisors before even spending a penny into any such risk domains. It is even important to put forward the right investments within a specific timeline. Delaying extensively, just to have a grasp on any market, is sheer foolishness. Take your time, but don’t eat it up!

Invest periodically with variable markets!

The investment which we make often offers a deliberate return, depending on the nature of the outline. Conversely, we cannot always determine the return on the basis of the target. Sometimes, even the less reliable project offers adequate solution provided there’s been an investment made. In short, diversification is required when a lot of money is being invested. It greatly helps in preserving the hard-earned capital not being focused strictly on one prospect. Additionally, it lowers the risk of bankruptcy with a wide asset allocation on the subsequent investments.

 Focus on taxes!

Financing has a basic rule to follow, have a detail provision to manage your taxes. Rules, regulations, and amendments change in every financial quarter, but tax payments are sure to happen. Have a planned approach in dealing with tax bonds. Never file taxes at the nook of the hour. Consequently, it would lead to last moment hurdles that can minimize your profit returns. Have a tax consultant who can guide you through the process, eventually making you aware of the safest ways and give a detailed layout on sections such as 80D and 80G, health insurances and charity donations.

Knowing about your capital!

Don’t get into the market without having a detailed knowledge of your capital. Investments which are made within a range, offer less risk in the future. Having a detailed view of the current and liable assets would help you determine where to invest and where to take a loan. Moreover, when there is a startup plan on the cards, knowing about your assets would help in regulating the initial costs that one has to incur before profit generation.

Be careful about spending more!

To have a constant supply of funds, it is not only needed to have a clear view of the investment but also on the spending. When funds are spent more than what has been generated, it creates a negative loop that would subsequently result in the ceasing of the operations no matter how established a firm is. Carefully managing the profits, without spending heftily on personal pleasure would help in tackling situations where profit is minimal. Just remember, to keep a track on all the expenditure you outrun within a month and do not cross safety line.

Have a retirement plan.

We all have a stage when we subsequently give all our belongings to the rightful heir. Eventually, a retirement plan is one such provision for building a better wealth management in a long-term tenure. It ensures, even after a successful and striking professional profile, one can safely get on to the later stage of relaxation. In addition to this, tax benefits would let you live your rest of life in a comfortable way without having to hustle much.

Strategies change, so as the market. Having a sound knowledge of all the factors that make the company thrive, won’t make it a billion dollar industry, rather would help in not getting bankrupt. The current trend in wealth Management Market offers adequate solutions to startups in making their presence known. Accordingly, Finance and Banking Market analysis has also put forward strategic inputs on various investment and return policies.


Can India really become a $10 trillion economy by 2030?

The Secretary of the Department of Economic Affairs, Subhash Chandra Garg, on Tuesday, claimed that India has the potential to become a $10 trillion economy by the year 2030. He went on to claim that this is easily achievable if India can maintain a sustained average growth of 8% each year coupled with a match-up to the value of US dollar by at least a single rupee each year.  The financial services market, according to him, has a crucial role to play in facilitating this.Indian Economy

Research claims that fiscal situations have been dynamic through election years but Mr. Garg is determined to not let the existing condition deteriorate although this is an election year. India is on its way to a more stable and sustainable economy.

But, how valuable is it to be a large economy?

The size and stability of a country’s economy are measured by determining two factors, the GDP, and the PPP. For the basics, these numbers would indicate the market value of all goods and services produced by the. So, the world’s largest economies can buy more from the global market with a single unit of their currency than the other regions.

Now, the question is if $10 trillion is really a big number in comparison with superpowers like the US.

Market research reports say that the outlook for India’s future growth is only moderately positive taking the vast economies like China and US into the picture. It is a wee bit of optimism to hope to reach 10 trillion dollars by 2030. However, an interesting analysis of the BRIC economies shows that the economy of other countries is reaching a maturation and will not continue to grow at the rate of this developing country.

A steep and steady growth of our economy will thus render us capable of being on par with the other global countries. This will require the following developments:

  • Job creation with the right talent matches
  • A better infrastructure overall
  • An improved productivity for the manufacturing market
  • A balance of autarky and openness to trade
  • A bridged gap between the source of power and areas of need

On a social scale, India needs to improve the participation of women and young girls. This has seen to have a significant impact on the other countries. The quality of basic education needs to be improved and so must the enforcement of rights and laws. Once these usual struggles of a developing nation end for a country, the possibilities are seamless.


Resolving BFSI Security Threats with Technology

In today’s digital ecosystem, innovation in the BFSI sector is highly driven by technology. Making new platforms available for their products and client lifting has been greatly aided by newer developments in the IT sector. Global market research reports suggest that the mobility of all kinds of banking services has improved greatly post the introduction of internet and mobile banking facilities.

The use of AI bots allows various firms to offer live chat support to their customers. The same technology is also employed to study consumer behavior thus guiding the company towards better customer-oriented services. The efficiency of these services has increased appreciably. However, there also prevail serious threats from technological advancements plaguing the finance and banking market.

1.      Cyber threats

With a staggering rise in the accessibility of internet, electronic platforms for all BFSI services are in high demand. This way, the security information of these enterprises is in grave danger.  Banking services are expected to face growing challenges as their computer information systems are constant targets for cyber attacks. Threats in the form of phishing, malware, or DDoS are on the rise and are getting more sophisticated.

2.      Mobile banking risks

The controls programmed to protect the traditional online banking do not go well with mobile phones. This makes the functionality of mobile banking apps fairly limited. With the growing connection between social media and our cell-phones, it has become all the more important to mitigate confidential-data leaks. The company’s own employees might take up to these sites to intentionally expose sensitive information.

3.      Fraudulent transactions

There is a great rise in customer grievances with their bills and passbooks indicating transactions they never made. These are usually done to obtain products from online stores without paying for it or to acquire funds from the bank without the knowledge of the account-holder. Third party breaches like these are a great burden to the service provider.

4.      First-party fraud

BFSI products include loans; in the form of credit cards or general loan schemes. When financial service providers lend loans, they have to ensure minimum risks to the money that the other customers have entrusted them with. But a number of people take loans with no intention of repaying it. These people usually misrepresent themselves and apply for loans with false identities.

5.      Attacks from an insider

Disgruntled employees are usually the ones responsible for an inside attack. A compromise of internal information has the ability to destroy an organization completely. And access to such sensitive information is not well regulated.

However, at times, employees are also targeted by cybercriminals and may not actually be the brain behind such incidents.

Boosting security with technology

The technology market can be expanded to provide the following security solutions to BFSI enterprises:

  • Better authentication methods to prevent unauthorized transactions
  • Penetration testing and advance vulnerability scanning
  • Block chain deployment
  • Simplifying the banking architecture

What are the benefits?

The BFSI security landscape is dynamic. And, the perks of integrating technology with it are many

Technology makes security solutions more efficient

Computing big data is time-consuming and to err is human. Machine learning and other technological advances work greatly to save your time in various business operations and also make them less error-prone.

The status of your security system becomes more accessible

Most security systems can be integrated and accessed on a single computer or mobile phone. All data can be saved on the same device to be referred to at a later instant.

It helps you anticipate potential problems

Identifying, tracking, and analyzing attacks are easier with technology. Primed by past criminal behavior, computers are quick at notifying the owner about potential threats to their systems.

Technology evolves with crime

All intrusion techniques have a shelf-life. So, cybercriminals are constantly working on newer ways to hack your systems. Technology is advancing at a quick pace and evolves with the criminal’s mind for better solutions.

BFSI security is sitting on the dearth of technological intervention. Integrating technology into this field with catalyze the growth of BFSI services by reducing the number of hurdles. The industry can be thus be transformed with better innovations in terms of security solutions.

Blockchain Technology: The new face of the Finance Industry

Blockchain technology ends to redefine not only how the exchange sector operates, however the worldwide financial economy as a whole.

Everybody is talking about blockchain, the new technology in the FinTech industry. The idea of blockchain has energized the financial services industry worldwide and has already brought a distraction in the industry of financial.

What is Blockchain?

A blockchain is a public account of all bitcoin transactions, which have ever been implemented. The ‘present’ part of a blockchain is a block that records some or all of the current transactions, and once finished, goes into the blockchain as long-term database. Every time a block gets finished, a new block is generated.  Blocks are associated to each other (like chain) in systematic lined, sequential order with each block containing a mess of the earlier block.

To utilize traditional banking as an analogy, the blockchain is like a full history of banking transactions. Bitcon transactions are gone through chronologically in a blockchain just the way bank transactions are. For now, blocks are like personal bank statements. The entire copy of the blockchain has records of each Bitcon transactions ever implemented.

IBM Blockchain:

According to a Market research, for example, the concept of IBM Blockchain has fixed the Linux Foundation’s Hyperledger Project to develop and enhance upon previous forms of blockchain. Rather than having a blockchain that is dependent on the exchange of crypto currencies with unidentified users on a public network.

Benefits of Blockchain Technology:

  • Each and every transaction is recorded and validated by blockchain, which makes it secure and reliable, as a public ledger system.
  • Every transactions made is certified by miners that makes the transactions absolute and safeguards it from the threat of hacking.
  • Blockchain technology throw-outs the need of any third-party or central power for peer-to-peer transactions.

Blockchain: The New Innovation for Financial Services

Blockchain has been one of the most overwhelming innovations since the Internet came to be. This technology mostly permits all to hold and create transactions as unfamiliar persons but in a completely transparent way.  There is no mediator in between 2 people making the transaction, and the entire procedure becomes cheaper and easier. The idea can be applied to the whole digital world making any kind off exchange/transactions secure.

What are Blockchain use cases and initiatives taken by Financial service Industry:

Blockchain technology permits all to hold and create transactions as strangers but in a completely transparent way. There is no mediator in between 2 people creating the transaction, and the whole procedure becomes cheaper and easier. The concept can be applied to the whole digital world, creating any kind of exchange transactions/exchange secure.

Interest in Blockchain has been coming in from every part of the world with main ones being banks and technology providers.

Blockchain technology has been recognized as one of the most upsetting advances since the arrival of the internet. The finance & Banking industry has also begun seeking to leverage it to store and transfer its value to other financial and banking instruments.