Electric Vehicles and Fuel Cell Vehicles: Global Markets to 2024

Report Scope:

After decades of expensive development and false starts, the world is finally ready for EVs. For the purpose of this report, the term electric vehicles includes commercial approaches such as pure battery-powered, plug-in hybrid, hybrid internal combustion/battery, range extended, and FCVs, as well as vehicles powered by developmental power sources such as supercapacitors and flywheel. In addition to cars and trucks, this report considers motorcycles/ E-Bikes, scooters, buses, neighborhood EVs, self-driving carts, military vehicles, and locomotives.

This report details actual figures for 2018 and compound annual growth rate (CAGR) projections for 2019 through 2024 for the global and four regional markets. Although this report discusses about three future scenarios, pessimistic, consensus and optimistic, forecasts are provided for consensus scenario. Power source sales and values are provided. A patent analysis and discussion of power sources and vehicle components describes the areas in which research is being performed and emphasizes intellectual property issues.

Note that values are expressed in million dollars and shipments are expressed in 1,000 vehicles. In both cases, totals are rounded to the nearest integer (i.e., less than $500,000 is expressed as 0.)

Values are based on the equivalent of wholesale, or the price charged to the retailer prior to mark-up. However, advanced EVs are sold at a price below actual manufacturing cost. This may be due to regulatory compliance or the desire to establish a market before economics of scale kicks in. The cost to consumers may be reduced considerably when government subsidies or possible tax breaks are added to the dealer price.

As defined for this report, EVs and FCVs include the following -
- HEVs.
- PHEVs.
- EVs (pure EVs).

Specific types of vehicles using these batteries include -
- Passenger vehicles (sedans, microcars, SUVs, crossover SUVs, pickup trucks, sports cars).
- Low-velocity vehicles (golf carts, neighborhood EVs, personal mobility devices).
- Scooters (two-wheelers, motorcycles, some three-wheelers).
- Buses.
- Commercial/industrial vehicles (material handling equipment, burden carriers, forklifts, trucks).
- Niche vehicles (self-driving vehicles, military equipment, locomotives).

This report defines the market sectors, identifies leading companies and analyzes the markets to provide a five-year market forecast. Finally, the company profiles section provides the status of and recent events for companies making power sources.

Report Includes:

- 75 data tables and 67 additional tables
- Descriptive study of the global markets for electric vehicles (EVs) and fuel cell vehicles (FCVs)
- Analyses of global market trends with data from 2018, estimates for 2019, and projections of compound annual growth rates (CAGRs) through 2024
- Data corresponding to market value and unit shipments of commercially viable EVs, including hybrid electric vehicles (HEVs), plug-in hybrid electric vehicles (PHEVs), and pure battery-powered electric vehicles (BEVs)
- Summary of details pertaining to power sources that make these vehicles possible, including lead-acid, nickel-metal hydride, lithium-ion batteries, and proton-exchange membrane fuel cells
- Identification of the companies that are best positioned to meet this demand because of their proprietary technologies, strategic alliances or other advantages
- Company profiles of leading market participants within the industry, including Automotive Fuel Cell Cooperation Corp., Bae Systems, China Motor Corp., Ferrari, General Motors, Harley Davidson, Hyundai Motor, Mitsubishi, Nissan Motor Co., Skoda, Tata Motors, and Yamaha

Chapter 1 Introduction
Study Goals and Objectives
Reasons for Doing This Study
Scope of Report
Information Sources
Methodology
Geographic Breakdown
Analysts Credentials
BCC Custom Research
Related BCC Research Reports
Chapter 2 Summary and Highlights
Chapter 3 Market and Technology Background
Industry Structure: Overview
Overview: Types of Power Sources
Internal Combustion Power Sources
Battery Power Sources
Fuel Cell Power Sources
Exotic Power Sources
Hybrid Power Sources
Overview: Vehicle Types
Industry Structure: Market Trends
Pollution Abatement
Electric Utility Efficiency
Government Involvement
Global Electric Vehicle Pilot City program
Recent Updates by OEM for Light-duty Vehicles
Battery Developments
Battery End-Life Usage
HEV and EV Battery Safety Issues
Lithium-ion Battery Stability Issues
Market Drivers
Based on Vehicle Types
Passenger Vehicle Market Drivers
Low-Velocity Vehicle Market Drivers
Scooter Market Drivers
Bus Market Drivers
Commercial/Industrial Vehicle Market Drivers
Niche Vehicle Market Drivers
HEV Market Drivers
PHEV Market Drivers
Pure EV Market Drivers
Basis for Few Scenarios
Pricing Trends
EV, PHEV and HEV Pricing Model
Impact of Rideshare Fleet Purchases on Prices
Other Industry Drivers
Increase in the demand for Electric Vehicles (HEVs, PHEVs, Pure EVs and FCEVs)
Tax Incentives and Regulatory Assistance for Plug-in Hybrid Electric Vehicles (PHEVs)
Lower Fuel Consumption When Compared to Conventional ICE Vehicles
Low Emissions for Electric Vehicles, When Compared to Conventional ICE Vehicles
Benefits of IC Engine and Electric Motor as Prime Mover
Industry Restraints
High Capital Cost for Electric Vehicles when Compared to Conventional ICE Vehicles
Reduced Tax Benefits and Incentives for HEVs (Excluding PHEVs)
Industry Structure: Patent Tension
History of the Nickel Metal Hydride EV Battery Intellectual Property Suite
University of Texas, Hydro-Qubec, NTT, and Others
Valence versus Phostech Lithium and Hydro-Qubec
3M, Sony, Lenovo, and Panasonic
An Exception: Teslas EV Battery Portfolio Goes Open Source
Fuel Cell Patent Disputes and Issues
Chapter 4 Market Breakdown by Vehicles
Market by Vehicle Type
Passenger Vehicles
Low-Velocity Vehicles
Scooters
Electric Buses
Commercial and Industrial Electric Vehicles
Niche Electric Vehicles
Chapter 5 Market Breakdown by Power Source
Battery-Powered Electric Vehicle Market Summary
Lead-acid Battery-powered Electric Vehicle Market Summary
Nickel Metal Hydride Battery-powered Electric Vehicle Market Summary
Lithium-Ion Battery Market Summary
Fuel Cell Electric Vehicle Market Summary
Exotic Power Source Electric Vehicle Market Summary
Chapter 6 Market Breakdown by Configuration
HEV Market Summary
Plug-in Electric Vehicle Market Summary
Pure Electric Vehicle Market Summary
Chapter 7 Market Breakdown by Region
Electric Vehicle Industry Structure: Globalization
Global Electric Vehicle Market Drivers
Electric Vehicle Market Summary by Region
By Vehicle Type
Passenger Electric Vehicle Market by Region
Low Velocity Electric Vehicle Market by Region
Electric Scooter Vehicle Market by Region
Electric Bus Vehicle Market by Region
Commercial/Industrial Electric Vehicle Market by Region
Niche Electric Vehicle Market by Region
By Vehicle Configuration Type
Hybrid Electric Vehicle Market by Region
Plug-in Hybrid Electric Vehicle Market by Region
Pure Electric Vehicle Market by Region
Total Global EV Market by Region
Chapter 8 Competitive Landscape
Overview
Component Manufacturers
OEMs
Market Share Analysis
Hybrid, Plug-in Hybrid and Electric Vehicles Company Market Share
Automotive Lithium Ion Battery Companies Market Share
Market Strategy Analysis for Electric Vehicles
Key Market Developments
New Product Launch
Contracts and Agreements
Manufacturing Plant Expansion
Mergers and Acquisitions
Other Developments
Chapter 9 Company Profiles
Leading Electric Vehicle Makers
Company Profiles
AC PROPULSION
AIXAM PRODUCTION (POLARIS INDUSTRIES)
AMZ-KUTNO
ARCIMOTO
ASTONBUS USA, INC.
AUTOMOTIVE FUEL CELL COOPERATION CORP.
BAE SYSTEMS
BALQON CORP.
BENTLEY MOTORS INC.
BLUE SKY DESIGN LLC
BMW (ROLLS-ROYCE, MINI)
BNSF RAILWAY
BOLLOR
BOULDER ELECTRIC VEHICLE
BRAMMO, INC.
BREDAMENARINIBUS (INDUSTRIAL ITALIAN AUTO BUS)
BREMACH
BUDDY ELECTRIC
BULTACO
BYD COMPANY LTD.
CASTROSUA
CHERY AUTOMOTIVE
CHINA FAW GROUP CORP.
CHINA MOTOR CORP.
CHRYSLER (SUBSIDIARY OF FIAT CHRYSLER AUTOMOBILES NV)
CLUB CAR (INGERSOLL RAND)
COLUMBIA VEHICLE GROUP (PARCAR)
COMMUTER CARS
CONTINENTAL CORP.
CURRIE TECHNOLOGIES (ACCELL GROUP)
DAF TRUCKS (PACCAR)
DAIHATSU
DAIMLER (MERCEDES-BENZ, SMART, MITSUBISHI FUSO, ORION BUS INDUSTRIES/DAIMLER BUSES NORTH AMERICA)
DESIGNLINE BUS PACIFIC
DETROIT ELECTRIC
DOK-ING
DOLOMITECH ADVANCED PROPULSION
DONGFENG MOTOR COMPANY
EATON CORP.
EBARACUS
EBUS
ELECTRIC MOTORSPORT
ELECTRIC VEHICLES INTERNATIONAL (FIRST PRIORITY GREENFLEET)
ENERGICA
ENVIRONMENTAL PERFORMANCE VEHICLES (EVP CORP.)
ESPIN
ETUKTUK
EVEN ELECTRIC
FARADAY FUTURE
FERRARI
FINE MOBILE GMBH
FISKER AUTOMOTIVE (WANXIANG GROUP)
FORD MOTOR CO. (LINCOLN, MERCURY)
GENERAL DYNAMICS LAND SYSTEMS
GENERAL MOTORS (CHEVROLET AND CADILLAC)
GGT ELECTRIC
GILLIG
GOGORO
GOVECS GROUP
GREENTECH AUTOMOTIVE
GROUP LOTUS
HARLEY DAVIDSON
HESS
HONDA (ACURA)
HYUNDAI MOTOR
IN2GO
INTELLIGENT ENERGY
INTERNATIONAL FUEL CELLS COLLABORATIVE
ITALCAR
IVECO
JAC MOTORS
JR EAST
KANDI TECHNOLOGIES
KIA MOTORS (HYUNDAI)
KTM POWER SPORTS AG (KTM GROUP)
LIEBHERR
LIGHTNING CAR COMPANY
LIGHTNING MOTORCYCLES
LIT MOTORS
LITO GREEN MOTION
LUJO EV R&D
LUXGEN
MAHINDRA REVA
MALONE CAR CO.
MAN AG
MANTRA VENTURE GROUP
MAZDA
MCLAREN AUTO
MICRO-VETT SPA
MILLENWORKS (TEXTRON)
MITSUBISHI
MOTOR COACH INDUSTRIES
NATIONAL ELECTRIC VEHICLE SWEDEN AB (NEVS)
NAVISTAR (INTERNATIONAL TRUCK AND ENGINE & IC BUS)
NEW FLYER INDUSTRIES
NISSAN MOTOR CO. (INFINITI AND NISSAN FORKLIFT)
OKA AUTO USA (MIROX CORP.)
OPTARE
OSHKOSH CORP.
PARRY PEOPLE MOVERS
PERAVES CZ
PEUGEOT
PHOENIX MOTORCARS
PIAGGIO GROUP
POLARIS (GLOBAL ELECTRIC MOTOR CARS)
PORSCHE
PROTERRA
PROTON EDAR
PVI
QUANTYA
RAILPOWER TECHNOLOGIES (CORMAN RAILROAD GROUP)
RDM GROUP
RENAULT AND RENAULT TRUCKS
RIMAC
ROEWE (SHANGHAI AUTOMOTIVE INDUSTRY CORP./SAIC)
SCOOT (PANTHER MOTORS)
SEGWAY (NINEBOT)
SHENZHEN BYD DAIMLER NEW TECHNOLOGY (DENZA)
SINAUTEC
SKODA
SOLARIS BUS AND COACH
STEVENS VEHICLES
SUBARU
SUZUKI MOTOR CORP.
SYM MOTORS
SWAY MOTORSPORTS
TATA MOTORS
TAZZARI
TECNOBUS
TERRA MOTORS
TESLA MOTORS
THUNDER SKY ENERGY GROUP (WINSTON)
TOYOTA (TOYOTA, LEXUS AND SCION)
TRITON TRIKES
UPS
VENTURI
VIA MOTORS
VMOTO
VOLKSWAGEN (AUDI)
VOLVO CARS
WHEEGO TECHNOLOGIES
WRIGHTBUS
XINRI E-VEHICLE CO.
YAMAHA
Z ELECTRIC VEHICLE CORP.
ZAP
ZERO MOTORCYCLES
ZEROTRUCK
ZONDA BUS
ZYTEK AUTOMOTIVE
Chapter 10 Appendix A: Selected Electric Vehicle Power Source Companies
Selected Electric Vehicle Battery Companies
Selected Proton Exchange Membrane Fuel Cell Companies
Chapter 11 Appendix B: Abbreviations
Report Sources

List Of Tables


Table A : Global Electric Vehicle Market, by Vehicle Type, Through 2024
Table B : Global Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 1 : Electric Vehicle Types
Table 2 : Projected Annual Greenhouse Gas Emissions Reduction from PHEVS, 2050
Table 3 : Peak New Vehicle Market Shares for the Three PHEV Adoption Scenarios, 2050
Table 4 : Partners of Electro-Mobility and Climate Change & Call to Action
Table 5 : Global EV Pilot City Program Members
Table 6 : OEM Announcements Related to Electric Cars
Table 7 : Annual Additions of Battery Capacity Added Globally, 2018 and 2030
Table 8 : Recycling Processes Suitable for EV Batteries
Table 9 : Comparison of Consensus, Optimistic and Pessimistic Scenarios
Table 10 : Electric Vehicle Price Survey, by Configuration
Table 11 : Electric Vehicle Deployment Targets for Different Countries, 2020-2030
Table 12 : Federal Tax Incentives for Plug-in Hybrid Electric Vehicles
Table 13 : Tax Incentives for Strong Hybrids and Plug-in Hybrid Electric Vehicles in India
Table 14 : Comparative Fuel Economy of Hybrid and Conventional Versions of Vehicles from Different Manufacturers
Table 15 : Annual Carbon Emissions by Different Vehicle Categories
Table 16 : Cost Comparisons of Conventional IC Engine Vehicles and Hybrid Electric Vehicles, 2018
Table 17 : Electric Passenger Vehicle Makers
Table 18 : Passenger Vehicle Market Drivers
Table 19 : Consensus, Optimistic and Pessimistic Scenarios for Passenger Vehicle
Table 20 : Global Passenger Electric Vehicle Market, by Power Source, Through 2024
Table 21 : Global Passenger Electric Vehicle Market Volume, by Power Source, Through 2024
Table 22 : Global Passenger Electric Vehicle Market, by Configuration, Through 2024
Table 23 : Global Passenger Electric Vehicle Market Volume, by Configuration, Through 2024
Table 24 : Low-Velocity Electric Vehicle Makers
Table 25 : Low-Velocity Electric Vehicle Market Drivers
Table 26 : Consensus, Optimistic and Pessimistic Scenarios for Low-Velocity Electric Vehicle
Table 27 : Global Low-Velocity Electric Vehicle Market, by Power Source, Through 2024
Table 28 : Global Low-Velocity Electric Vehicle Market Volume, by Power Source, Through 2024
Table 29 : Global Low-Velocity Electric Vehicle Market, by Configuration, Through 2024
Table 30 : Global Low-Velocity Electric Vehicle Market Volume, by Configuration, Through 2024
Table 31 : Electric Motorcycle and Scooter Makers and Models
Table 32 : Scooter Market Drivers
Table 33 : Consensus, Optimistic and Pessimistic Scenarios for Electric Scooter
Table 34 : Global Electric Scooter Market, by Power Source, Through 2024
Table 35 : Global Electric Scooter Market Volume, by Power Source, Through 2024
Table 36 : Global Electric Scooter Market, by Configuration, Through 2024
Table 37 : Global Electric Scooter Market Volume, by Configuration, Through 2024
Table 38 : Electric Bus Makers and Models
Table 39 : Electric Bus Market Drivers
Table 40 : Consensus, Optimistic and Pessimistic Scenarios for Electric Bus Market
Table 41 : Global Electric Bus Market, by Power Source, Through 2024
Table 42 : Global Electric Bus Market Volume, by Power Source, Through 2024
Table 43 : Global Electric Bus Market, by Configuration, Through 2024
Table 44 : Global Electric Bus Market Volume, by Configuration, Through 2024
Table 45 : Electric Truck Makers and Models
Table 46 : Commercial and Industrial Electric Vehicle Market Drivers
Table 47 : Consensus, Optimistic and Pessimistic Scenarios for Commercial and Industrial Electric Vehicles
Table 48 : Global Commercial and Industrial Electric Vehicle Market, by Power Source, Through 2024
Table 49 : Global Commercial and Industrial Electric Vehicle Market Volume, by Power Source, Through 2024
Table 50 : Global Commercial and Industrial Electric Vehicle Market, by Configuration, Through 2024
Table 51 : Global Commercial and Industrial Electric Vehicle Market Volume, by Configuration, Through 2024
Table 52 : Niche Vehicle Market Drivers
Table 53 : Consensus, Optimistic and Pessimistic Scenarios for Niche Electric Vehicles
Table 54 : Global Niche Electric Vehicle Market, by Power Source, Through 2024
Table 55 : Global Niche Electric Vehicle Market Volume, by Power Source, Through 2024
Table 56 : Global Niche Electric Vehicle Market, by Configuration, Through 2024
Table 57 : Global Niche Electric Vehicle Market Volume, by Configuration, Through 2024
Table 58 : Battery-Powered Electric Vehicle Market Drivers
Table 59 : Consensus, Optimistic and Pessimistic Scenarios for Battery-Powered Electric Vehicles
Table 60 : Global Lead-Acid Battery-Powered Electric Vehicle Market, by Vehicle Type, Through 2024
Table 61 : Global Lead-Acid Battery-Powered Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 62 : Global Nickel Metal Hydride Battery-Powered Electric Vehicle Market, by Vehicle Type, Through 2024
Table 63 : Global Nickel Metal Hydride Battery-Powered Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 64 : Global Lithium-Ion Battery-Powered Electric Vehicle Market, by Vehicle Type, Through 2024
Table 65 : Global Lithium-Ion Battery-Powered Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 66 : Fuel Cell Electric Vehicle Market Drivers
Table 67 : Consensus, Optimistic and Pessimistic Scenarios for Fuel Cell Vehicle
Table 68 : Global Fuel-Cell-Powered Electric Vehicle Market, by Vehicle Type, Through 2024
Table 69 : Global Fuel-Cell-Powered Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 70 : Exotic Power Source Electric Vehicle Market Drivers
Table 71 : Consensus, Optimistic and Pessimistic Scenarios for Exotic Power Source Electric Vehicles
Table 72 : Global Exotic Power Source Electric Vehicle Market, by Vehicle Type, Through 2024
Table 73 : Global Exotic Power Source Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 74 : Hybrid Electric Vehicle Market Drivers
Table 75 : Consensus, Optimistic and Pessimistic Scenarios for Hybrid Electric Vehicle Market
Table 76 : Global Hybrid Electric Vehicle Market, by Vehicle Type, Through 2024
Table 77 : Global Hybrid Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 78 : Plug-in Hybrid Electric Vehicle Market Drivers
Table 79 : Consensus, Optimistic and Pessimistic Scenarios for the Plug-In Hybrid Electric Vehicle Market
Table 80 : Global Plug-In Hybrid Electric Vehicle Market, by Vehicle Type, Through 2024
Table 81 : Global Plug-In Hybrid Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 82 : Pure Electric Vehicle Market Drivers
Table 83 : Consensus, Optimistic and Pessimistic Scenarios for Pure Electric Vehicle
Table 84 : Global Pure Electric Vehicle Market, by Vehicle Type, Through 2024
Table 85 : Global Pure Electric Vehicle Market Volume, by Vehicle Type, Through 2024
Table 86 : Regional Electric Vehicle Market Drivers and Constraints
Table 87 : Global Passenger Electric Vehicle Market, by Region, Through 2024
Table 88 : Global Passenger Electric Vehicle Market Volume, by Region, Through 2024
Table 89 : Global Low Velocity Electric Vehicle Market, by Region, Through 2024
Table 90 : Global Low Velocity Electric Vehicle Market Volume, by Region, Through 2024
Table 91 : Global Electric Scooter Vehicle Market, by Region, Through 2024
Table 92 : Global Electric Scooter Vehicle Market Volume, by Region, Through 2024
Table 93 : Global Electric Bus Vehicle Market, by Region, Through 2024
Table 94 : Global Electric Bus Vehicle Market Volume, by Region, Through 2024
Table 95 : Global Commercial/Industrial Electric Vehicle Market, by Region, Through 2024
Table 96 : Global Commercial/Industrial Electric Vehicle Market Volume, by Region, Through 2024
Table 97 : Global Niche Electric Vehicle Market, by Region, Through 2024
Table 98 : Global Niche Electric Vehicle Market Volume, by Region, Through 2024
Table 99 : Global Hybrid Electric Vehicle Market, by Region, Through 2024
Table 100 : Global Hybrid Electric Vehicle Market Volume, by Region, Through 2024
Table 101 : Global Plug-in Hybrid Electric Vehicle Market, by Region, Through 2024
Table 102 : Global Plug-in Hybrid Electric Vehicle Market Volume, by Region, Through 2024
Table 103 : Global Pure Electric Vehicle Market, by Region, Through 2024
Table 104 : Global Pure Electric Vehicle Market Volume, by Region, Through 2024
Table 105 : Global Electric Vehicle Market, by Region, Through 2024
Table 106 : Global Electric Vehicle Market Volume, by Region, Through 2024
Table 107 : New Product Launches in the Electric Vehicles Component Market, 2015-2019*
Table 108 : List of Contracts and Agreements of the Electric Vehicles Component Market, 2015-2019*
Table 109 : Market Developments Related to Expansion Activities of the Electric Vehicles Component Market, 2016-2018
Table 110 : Market Developments Related to Mergers and Acquisitions of the Electric Vehicles Component Market, 2017-2019*
Table 111 : Other Developments in the Electric Vehicles Component Market, 2017-2019*
Table 112 : Leading Electric Vehicle Makers
Table 113 : BMWs Electric Vehicle Products
Table 114 : Brammos Electric Vehicle Products
Table 115 : BYDs Electric Vehicle Products
Table 116 : Chryslers Electric Vehicle Products
Table 117 : Daimlers Electric Vehicle Products
Table 118 : Fords Electric Vehicle Products
Table 119 : General Motors Electric Vehicle Products
Table 120 : GGTs Electric Vehicle Products
Table 121 : Hondas Electric Vehicle Products
Table 122 : Hyundais Electric Vehicle Products
Table 123 : Kias Electric Vehicle Products
Table 124 : Mitsubishis EV Products
Table 125 : Nissans Electric Vehicle Products
Table 126 : Peugeots Electric Vehicle Products
Table 127 : Porsches Electric Vehicle Products
Table 128 : Renaults Electric Vehicle Products
Table 129 : Suzukis Electric Vehicle Products
Table 130 : Teslas Electric Vehicle Products
Table 131 : Toyota and Lexus Electric Vehicle Products
Table 132 : Toyotas Hybrid Vehicle Chronology
Table 133 : Toyotas Prius Family Vehicle Sales
Table 134 : Toyotas Prius Liftback-Type Vehicle Sales
Table 135 : Toyotas Electric Vehicle Sales, 2016
Table 136 : Volkswagen and Audis Electric Vehicle Products
Table 137 : Volvos Electric Vehicle Products
Table 138 : Yamahas Electric Vehicle Products
Table 139 : ZAPs Electric Vehicle Products
Table 140 : Abbreviations Used in the Report

List Of Figures


Figure A : Global Electric Vehicle Market, by Vehicle Type, 2018-2024
Figure B : Global Electric Vehicle Market Volume, by Vehical Type, 2018-2024
Figure 1 : Hybrid, Plug-In and Pure Electric Vehicles Market Share, by Company, 2018
Figure 2 : Automotive Battery Management for Electric Vehicles Market Share, by Company, 2018
Figure 3 : Market Share of Key Strategies Adopted, by Companies, 2014-2018

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