Wine in Norway

The accelerating popularity of still ros wine was the most interesting development in wine in Norway in 2017. The trend of light, transparent and less alcoholic drinks was the most significant within alcoholic drinks in Norway during the review period. This is closely linked to the natural food trend, with consumers becoming increasingly concerned about natural ingredients and ABV content. This supported the sales of still ros wine, making it the most dynamic within wine in 2017.

Euromonitor Internationals Wine in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


WINE IN NORWAY

June 2018

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Trend of Lighter and Clearer Drinks Supports Sales of Still Ros Wine
Wine Sees Overall Decline
Old World Wine Takes Share Within Still Light Grape Wine
Competitive Landscape
Arcus Wine Brands As Continues To Lead in A Fragmented Environment
Category Data
Table 1 Sales of Wine by Category: Total Volume 2012-2017
Table 2 Sales of Wine by Category: Total Value 2012-2017
Table 3 Sales of Wine by Category: % Total Volume Growth 2012-2017
Table 4 Sales of Wine by Category: % Total Value Growth 2012-2017
Table 5 Sales of Wine by Off-trade vs On-trade: Volume 2012-2017
Table 6 Sales of Wine by Off-trade vs On-trade: Value 2012-2017
Table 7 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2012-2017
Table 8 Sales of Wine by Off-trade vs On-trade: % Value Growth 2012-2017
Table 9 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2012-2017
Table 10 Sales of Still Ros Wine by Price Segment: % Off-trade Volume 2012-2017
Table 11 Sales of Still White Wine by Price Segment: % Off-trade Volume 2012-2017
Table 12 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2012-2017
Table 13 GBO Company Shares of Still Light Grape Wine: % Total Volume 2013-2017
Table 14 NBO Company Shares of Still Light Grape Wine: % Total Volume 2013-2017
Table 15 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2014-2017
Table 16 GBO Company Shares of Champagne: % Total Volume 2013-2017
Table 17 NBO Company Shares of Champagne: % Total Volume 2013-2017
Table 18 LBN Brand Shares of Champagne: % Total Volume 2014-2017
Table 19 GBO Company Shares of Other Sparkling Wine: % Total Volume 2013-2017
Table 20 NBO Company Shares of Other Sparkling Wine: % Total Volume 2013-2017
Table 21 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2014-2017
Table 22 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2013-2017
Table 23 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2013-2017
Table 24 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2014-2017
Table 25 GBO Company Shares of Non-grape Wine: % Total Volume 2013-2017
Table 26 NBO Company Shares of Non-grape Wine: % Total Volume 2013-2017
Table 27 LBN Brand Shares of Non-grape Wine: % Total Volume 2014-2017
Table 28 Forecast Sales of Wine by Category: Total Volume 2017-2022
Table 29 Forecast Sales of Wine by Category: Total Value 2017-2022
Table 30 Forecast Sales of Wine by Category: % Total Volume Growth 2017-2022
Table 31 Forecast Sales of Wine by Category: % Total Value Growth 2017-2022
Executive Summary
Alcoholic Drinks Sees Volume Decline As Beer and Wine Record Weak Performances
Cross-border Trade Increases Strongly
Increased Competition and Less Consolidation
Retailers Controversial Strategy Backfires After Dropping Beer Suppliers
Trends in Craft, Local Foods and Hybrid Products Set To Underpin Forecast Period Performance
Market Background
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2018
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 2 Key New Product Developments 2017
Market Indicators
Table 32 Retail Consumer Expenditure on Alcoholic Drinks 2012-2017
Market Data
Table 33 Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 34 Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 35 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 36 Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Table 37 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 38 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 39 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 40 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 41 GBO Company Shares of Alcoholic Drinks: % Total Volume 2013-2017
Table 42 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2012-2017
Table 43 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2017
Table 44 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 45 Forecast Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 46 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 47 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
Definitions
Sources
Summary 3 Research Sources













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