Efes Pilsen AS in Alcoholic Drinks (Turkey)

Efes Pilsen is the leading player within Turkish beer. The company aims to increase its value share of beer over the forecast period through investing in increasing its distribution, particularly through the on-trade channel, in both large and small cities in the country. The company also aims to launch new and sophisticated products and invest in improvements to the content and packaging of its existing brands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.


Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
EFES PILSEN AS IN ALCOHOLIC DRINKS (TURKEY)
Euromonitor International
May 2017

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Efes Pilsen AS: Key Facts
Competitive Positioning
Summary 2 Efes Pilsen AS: Competitive Position 2016













Efes Pilsen AS in Alcoholic Drinks (Turkey)

Efes Pilsen is the leading player within Turkish beer. The company aims to increase its value share of beer over the forecast period through investing in increasing its distribution, particularly

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