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Travel and Tourism in Malaysia to 2020

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Executive Summary
 

 International arrivals to Malaysia declined in 2015, largely due to the airline disasters that took place in 2014 (Malaysian flight MH370 disappeared in March and flight MH17 was shot down on July 17). However, the market is expected to recover and grow by 2% in 2016, driven by the depreciating Malaysian currency.
 
 Key Findings
 
 In 2015, Malaysias tourism sector saw one of the worst downturns for two decades. Incidents that took place in the airline industry in 2014 were one of the key reasons for this decrease. International arrivals fell by -6% in 2015 and trips from Singapore, Malaysias largest source market, which accounts for 50% share of total inbound trips, plunged by -8%. Arrivals from Singapore were effected due to floods, which also impacted arrivals from Thailand, Brunei, and Indonesia, who travel by road, in the first quarter, and the South East Asian haze from late August to October end. A strong Singapore dollar and the availability of more holiday destination choices (such as Japan) also caused a contraction in Singapore arrivals to Malaysia. Domestic trips totaled 77.3 million in 2015 and outbound trips stood at 11.4 million. Canadean expects inbound trips to recover in 2016, fueled by weak Malaysian currency and the Malaysian tourism boards promotional efforts. Over the forecast period (2016-2020), inbound trips are projected to grow at a CAGR of 4.1% while domestic trips and international departures are expected at 6.4% and 6.2% respectively
 
 Tourism in Sabah, the third largest state in Malaysia, situated on the island of Borneo, which shares borders with Indonesia and Brunei, has been witnessing a decline in international arrivals in recent years due to security concerns. Since late 2013, the state has recorded several kidnappings of tourists by Abu_Sayyaf militants with the latest (November 2015) being the execution of a Malaysian captive. International arrivals fell by -8.5% in 2014 and -1.8% in 2015
 
 Despite 4.5% growth in arrivals in 2015, room occupancy rate in Penang declined from 66.4% in 2014 to 54.2% in 2015. This can be largely attributed to an increase in unlicensed hotels in Georgia town (UNESCO world heritage site, the major tourist attraction in the state), which provide accommodation at cheaper rates
 
 Synopsis
 
 Canadeans report-Travel and Tourism in Malaysia to 2020-provides detailed information on the countrys tourism sector, analyzing market data and providing insights. This report provides a better understanding of tourism flows, expenditure, and the airline, hotel, car rental, and travel intermediaries industries.
 
 What else does this report offer?
 
 Historic and forecast tourist volumes covering the entire Malaysian Travel & Tourism sector
 
 Detailed analysis of tourist spending patterns for various categories, such as accommodation, sightseeing entertainment, foodservice, transportation, retail, travel intermediaries, and others
 
 Analysis of trips by purpose and mode of transport, and expenditure across various categories including domestic, inbound, and outbound tourism, with analysis using similar metrics
 
 Analysis of the airline, hotel, car rental, and travel intermediaries industries by customer type-leisure and business travelers
 
 Reasons To Buy
 
 Make strategic business decisions using historic and forecast market data related to Malaysias Travel & Tourism sector
 
 Understand the demand-side dynamics within the industry to identify key market trends and growth opportunities
 
 Direct the promotional efforts on most promising markets by identifying the key source and destination countries

 Executive Summary
 Introduction
 Travel and Tourism Sector in Context
 Domestic Tourism
 Market summary and key developments in Malaysian domestic tourism market
 Historical and projected figures for domestic trips and domestic expenditure in Malaysia
 Domestic trips-trips by purpose of visit and by season, average length of trip and overnight stays
 Inbound Tourism
 Market summary and key developments in Malaysian inbound tourism market
 Historical and projected figures for inbound trips and inbound expenditure in Malaysia
 Tourist arrivals from top 10 countries to Malaysia
 Inbound trips-trips by purpose of visit and mode of transport
 Inbound trips-average length of trip and overnight stays
 Outbound Tourism
 Market summary and key developments in Malaysian outbound tourism market
 Historical and projected figures for outbound trips and outbound expenditure in Malaysia
 Tourist departures to top 10 countries from Malaysia
 Outbound trips-trips by purpose of visit and mode of transport
 Outbound trips-average length of trip and overnight stays
 
 Airlines

 Market summary and key developments in Malaysian airlines industry
 Revenues and seats sold in Malaysian airlines market
 Low cost airlines in Malaysia-seats available, seats sold and load factor
 Low cost airlines in Malaysia-total revenue and revenue per customer
 Low cost airlines in Malaysia-revenue generating passenger kilometers versus kilometers available
 Full service airlines in Malaysia-seats available, seats sold and load factor
 Full service airlines in Malaysia-total revenue and revenue per customer
 Full service airlines in Malaysia-revenue generating passenger kilometers versus kilometers available
 Charter airlines in Malaysia-seats available, seats sold and load factor
 Charter airlines in Malaysia-total revenue and revenue per customer
 Charter airlines in Malaysia-revenue generating passenger kilometers versus kilometers available
 Competitive landscape
 
 Hotels
 
 Market summary and key developments in Malaysian hotel industry
 Revenues, room nights available and revenue per available room in Malaysian hotel industry
 Hotel establishments by category and available hotel rooms by category in Malaysia
 Budget hotels in Malaysia-revenues, room occupancy rates, room nights available and room nights occupied
 Budget hotels in Malaysia-revenue per available room and revenue per occupied room
 Budget hotels in Malaysia-revenue by customer type and guests by customer type
 Midscale hotels in Malaysia-revenues, room occupancy rates, room nights available and room nights occupied
 Midscale hotels in Malaysia-revenue per available room and revenue per occupied room
 Midscale hotels in Malaysia-revenue by customer type and guests by customer type
 Upscale hotels in Malaysia-revenues, room occupancy rates, room nights available and room nights occupied
 Upscale hotels in Malaysia-revenue per available room and revenue per occupied room
 Upscale hotels in Malaysia-revenue by customer type and guests by customer type
 Luxury hotels in Malaysia-revenues, room occupancy rates, room nights available and room nights occupied
 Luxury hotels in Malaysia-revenue per available room and revenue per occupied room
 Luxury hotels in Malaysia-revenue by customer type and guests by customer type
 Competitive Landscape
 
 Car Rental
 
 Market value of car rental industry in Malaysia
 Car rental value in Malaysia by rental type and location, and average revenue per day
 Car rental in Malaysia-fleet size, rental days and market utilization rate
 
 Travel Intermediaries
 
 Market value of travel intermediaries industry in Malaysia
 Travel intermediaries online revenues and in-store revenues by provider
 
 Airport Profiles
 
 Market Data
 Domestic tourism
 Inbound tourism
 Outbound tourism
 Airlines
 Hotels
 Car rental
 Travel intermediaries
 Tourism output
 Tourism employment
 Appendix
 Travel and tourism sector definitions


List Of Tables

Table 1: Domestic Trips - Overnight Stays, 2010-2020
Table 2: Average Length of Domestic Trip, 2010-2020
Table 3: Tourist Arrivals from Top 10 Countries, 2010-2020
Table 4: Inbound Trips - Overnight Stays, 2010-2020
Table 5: Average Length of Inbound Trip, 2010-2020
Table 6: Tourist Departures to Top 10 Countries, 2010-2020
Table 7: Outbound Trips - Overnight Stays, 2010-2020
Table 8: Average Length of Outbound Trip, 2010-2020
Table 9: Seats Available Low Cost Airlines and Load Factor (%), 2010-2020
Table 10: Total Revenue by Low Cost Airlines and Revenue per Customer, 2010-2020
Table 11: Seats Available Full Service Airlines and Load Factor, 2010-2020
Table 12: Total Revenue by Full Service Airlines and Revenue per Customer, 2010-2020
Table 13: Seats Available Charter Airlines and Load Factor, 2010-2020
Table 14: Total Revenue by Charter Airlines and Revenue per Customer, 2010-2020
Table 15: Budget Hotels, Room Occupancy Rates (%)
Table 16: Budget Hotels: Revenue per Occupied Room and Revenue per Available Room, 2010-2020
Table 17: Midscale Hotels, Room Occupancy Rates (%)
Table 18: Midscale Hotels: Revenue per Occupied Room and Revenue per Available Room, 2010-2020
Table 19: Upscale Hotels, Room Occupancy Rates (%)
Table 20: Upscale Hotels: Revenue per Occupied Room and Revenue per Available Room, 2010-2020
Table 21: Luxury Hotels, Room Occupancy Rates (%)
Table 22: Luxury Hotels: Revenue per Occupied Room and Revenue per Available Room, 2010-2020
Table 23: Top 10 Hotels (Volume), 2015
Table 24: Car Rentals: Average Revenue per Day, 2010-2020
Table 25: Car Market Utilization Rate(%), 2010-2020
Table 26: Travel Intermediaries Online Revenues by Type of Tourist, 2010-2020
Table 27: Travel Intermediaries In-Store Revenues by Provider, 2010-2020
Table 28: Number of Domestic Trips by Purpose, 2011-2020
Table 29: Domestic Trips - Overnight Stays, 2011-2020
Table 30: Total Domestic Tourism Expenditure by Category, 2011-2020
Table 31: Average Expenditure per Domestic Tourist by Category, 2011-2020
Table 32: International Arrivals by Region, 2011-2020
Table 33: International Arrivals by Purpose of Visit, 2011-2020
Table 34: International Arrivals by Mode of Transport, 2011-2020
Table 35: Inbound Trips - Overnight Stays, 2011-2020
Table 36: Total Inbound Tourism Expenditure by Category, 2011-2020
Table 37: Average Expenditure per Inbound Tourist by Category, 2011-2020
Table 38: International Departures by Region, 2011-2020
Table 39: International Departures by Purpose of Visit, 2011-2020
Table 40: International Departures by Mode of Transport, 2011-2020
Table 41: Outbound Trips - Overnight Stays, 2011-2020
Table 42: Total Outbound Tourism Expenditure by Category, 2011-2020
Table 43: Average Expenditure per Outbound Tourist by Category, 2011-2020
Table 44: Seats Available by Airline Type, 2011-2020
Table 45: Seats Sold by Airline Type - Business Travel, 2011-2020
Table 46: Seats Sold by Airline Type - Leisure Travel, 2011-2020
Table 47: Load Factor by Airline Type (%), 2011-2020
Table 48: Passenger Kilometers Available by Airline Type, 2011-2020
Table 49: Revenue Generating Passenger Kilometers Available by Airline Type, 2011-2020
Table 50: Revenue per Passenger by Airline Type, 2011-2020
Table 51: Total Revenue by Airline Type, 2011-2020
Table 52: Establishments by Hotel Category, 2011-2020
Table 53: Available Hotel Rooms by Hotel Category, 2011-2020
Table 54: Room Occupancy Rate by Hotel Category (%), 2011-2020
Table 55: Room Nights Available by Hotel Category, 2011-2020
Table 56: Room Nights Occupied by Hotel Category, 2011-2020
Table 57: Average Revenue per Available Room by Hotel Category, 2011-2020
Table 58: Revenue per Occupied Room by Hotel Category, 2011-2020
Table 59: Total Revenue Per Available Room by Hotel Category, 2011-2020
Table 60: Total Revenue by Hotel Category and Customer Type, 2011-2020
Table 61: Guests by Hotel Category and Customer Type, 2011-2020
Table 62: Car Rental - Market Value by Customer Type and Rental Location, 2011-2020
Table 63: Car Rental - Fleet Size, 2011-2020
Table 64: Car Rental Occasions, 2011-2020
Table 65: Car Rental Days, 2011-2020
Table 66: Car Rental - Average Rental Length, 2011-2020
Table 67: Car Rental - Market Utilization Rate (%), 2011-2020
Table 68: Car Rental - Average Revenue per Day, 2011-2020
Table 69: Travel Intermediaries Market Value by Product Type, 2011-2020
Table 70: Travel Intermediaries Online Revenues by Provider, 2011-2020
Table 71: Travel Intermediaries Online Revenues by Type of Tourist, 2011-2020
Table 72: Travel Intermediaries In-store Revenues by Provider, 2011-2020
Table 73: Travel Intermediaries In-store Revenues by Type of Tourist, 2011-2020
Table 74: Travel Agent Revenues from Domestic Tourism by Sales Channel, 2011-2020
Table 75: Travel Agent Revenues from International Tourism by Sales Channel, 2011-2020
Table 76: Tour Operator Revenues from Domestic Tourism by Sales Channel, 2011-2020
Table 77: Tour Operator Revenues from International Tourism by Sales Channel, 2011-2020
Table 78: Other Intermediaries Revenues from Domestic Tourism by Sales Channel, 2011-2020
Table 79: Other Intermediaries Revenues from International Tourism by Sales Channel, 2011-2020
Table 80: Total Tourism Output by Category, 2011-2020
Table 81: Direct Tourism Output by Category, 2011-2020
Table 82: Indirect Tourism Output by Category, 2011-2020
Table 83: Total Tourism Output Generated per Employee by Category, 2011-2020
Table 84: Direct Tourism Output Generated per Employee by Category, 2011-2020
Table 85: Indirect Tourism Output Generated per Employee by Category, 2011-2020
Table 86: Total Tourism Employment by Category, 2011-2020
Table 87: Direct Tourism Employment by Category, 2011-2020
Table 88: Indirect Tourism Employment by Category, 2011-2020
Table 89: Average Salary per Employee by Category, 2011-2020
Table 90: Total Gross Income Generated by Total Tourism Employment by Category, 2011-2020


List Of Figures

Figure 1: Domestic trips, 2010-2020
Figure 2: Domestic expenditure, 2010-2020
Figure 3: Domestic Tourism by Purpose of Visit, 2010-2020
Figure 4: Number of Trips by Season - Domestic and Outbound, 2015
Figure 7: Inbound Trips, 2010-2020
Figure 8: Inbound Expenditure, 2010-2020
Figure 9: Inbound Tourism by Purpose of Visit, 2010-2020
Figure 10: International Arrivals by Mode of Transport, 2010-2020
Figure 11: Outbound Trips, 2010-2020
Figure 12: Outbound Expenditure, 2010-2020
Figure 13: Outbound Trips by Purpose of Visit, 2010-2020
Figure 14: International Departures by Mode of Transport, 2010-2020
Figure 15: Revenues of Airlines Industry, 2010-2020
Figure 16: Seats Sold in Airlines Industry, 2010-2020
Figure 17: Seats Sold by Low Cost Airlines
Figure 18: Revenue Generating Passenger Kilometers, versus Kilometers Available, Low Cost Airlines
Figure 19: Seats Sold by Full Service Airlines
Figure 20: Revenue Generating Passenger Kilometers, versus Kilometers Available, Full Service Airlines
Figure 21: Seats Sold by Charter Airlines
Figure 22: Revenue Generating Passenger Kilometers, versus Kilometers Available, Charter Airlines
Figure 23: Passenger Airlines: Company Market Share by Total Number of Passengers Carried (%), 2015
Figure 24: Revenues of Hotel Industry, 2010-2020
Figure 25: Room Nights Available and Revenue per Available Room, 2010-2020
Figure 26: Hotel Establishments by Category, 2010-2020
Figure 27: Available Hotel Rooms by Category, 2010-2020
Figure 28: Total Hotel Revenue, Budget Hotels, 2010-2020
Figure 29: Budget Hotels - Nights Available by Hotel Category, Room Nights Occupied by Hotel Category, 2010-2020
Figure 30: Budget Hotel Revenue by Customer Type (%), 2015
Figure 31: Budget Hotel Number of Guests by Customer Type (%), 2015
Figure 32: Total Hotel Revenue, Midscale Hotels, 2010-2020
Figure 33: Midscale Hotels - Nights Available by Hotel Category, Room Nights Occupied by Hotel Category, 2010-2020
Figure 34: Midscale Hotel Revenue by Customer Type (%), 2015
Figure 35: Midscale Hotel Number by Customer Type (%), 2015
Figure 36: Total Hotel Revenue, Upscale Hotels, 2010-2020
Figure 37: Upscale Hotels - Nights Available by Hotel Category, Room Nights Occupied by Hotel Category, 2010-2020
Figure 38: Upscale Hotel Revenue by Customer Type (%), 2015
Figure 39: Upscale Hotel Number by Customer Type (%), 2015
Figure 40: Total Hotel Revenue, Luxury Hotels, 2010-2020
Figure 41: Luxury Hotels, Revenue per Occupied Room and Revenue per Available Room, 2010-2020
Figure 42: Luxury Hotel Revenue by Customer Type (%), 2015
Figure 43: Luxury Hotel Number by Customer Type (%), 2015
Figure 44: Market Value of Car Rental Industry, 2010-2020
Figure 45: Car Rental Value by Rental Type and Location, 2010-2020
Figure 46: Car Fleet Size, Car Rental Days and Average Rental Length, 2010-2020
Figure 47: Market Value of Travel Intermediaries Industry, 2010-2020
Figure 48: Travel Intermediaries Online Revenues by Provider, 2010-2020


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Reports Details

Published Date : May 2016
No. of Pages :113
Country :Malaysia
Category :Travel and Tourism
Publisher :Canadean
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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