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Penetration Testing Market by Testing Service (Network, Web, Mobile, Social Engineering, Wireless, Embedded Devices and Industrial Control System), Deployment Mode (Cloud and On-Premises), Organization Size, Vertical, and Region - Global Forecast to 2021

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Increased sophistication level in attacking techniques is driving the growth of the penetration testing market”

MarketsandMarkets estimates the global penetration testing market to grow from USD 594.7 million in 2016 to USD 1,724.3 million by 2021, at a Compound Annual Growth Rate (CAGR) of 23.7%. The penetration testing market is growing rapidly due to the increased sophistication level of attacking techniques.

“Web application penetration testing to have the largest market size in 2016”

Web application penetration testing is estimated to have the largest market size in 2016 as the increased deployment of web applications and the protection of these application is the prime objective of the organizations. The growth in the web application penetration testing is associated with the rise in security breaches targeting enterprise web applications, where hackers try to gain access to sensitive data. Furthermore, wireless penetration testing will grow at the highest CAGR during the forecast period, due to the rise in Internet of Things (IoT) and Bring Your Own Device (BYOD) trends.

“BFSI vertical to have the highest growth rate during the forecast period”

Penetration testing services have been deployed across various industry verticals, including government & defense, Banking, Financial Services, and Insurance (BFSI), IT & telecom, healthcare, retail, and others. The BFSI vertical is expected to witness the highest CAGR during the forecast period because of the increasing adoption of web and mobile applications, which are prone to advanced cyber-attacks.

“Asia-Pacific (APAC) is expected to have the highest growth rate during the forecast period”

APAC includes emerging economies, such as India and China, which are rapidly deploying penetration testing services. This is mainly due to the digitization of businesses and adoption of cloud services by small, medium, and large enterprises in the region.

In-depth interviews were conducted with CEOs, marketing directors, other innovation and technology directors, and executives from various key organizations operating in the penetration testing market place.

By Company Type: Tier 1: 27%, Tier 2: 48%, Tier 3: 25%

By Designation: C-Level: 16%, Director Level: 72%, Others: 12%

By Region: North America: 57%, Europe: 16%, Asia-Pacific: 15%, ROW: 12%

The report includes the study of key players offering penetration testing services; Hewlett Packard Enterprise (U.S.), IBM Corporation (U.S.), Rapid7, Inc. (U.S.), Qualys, Inc.(U.S.), Veracode (U.S.), Trustwave Holdings, Inc. (U.S.), Acunetix (Malta), Cigital, Inc. (U.S.), WhiteHat Security (U.S.), and Checkmarx (Israel) are some of the companies profiled in the report. The report includes in-depth competitive analysis of these key players in the penetration testing market, with their company profiles, SWOT analysis, recent developments, and key market strategies.

Objective of the Study

• To define, describe, and forecast the global penetration testing market on the basis of testing services, organization sizes, deployment modes, verticals, and regions

• To provide a detailed information regarding the major factors influencing the growth of the market (drivers, restraints, opportunities, and challenges)

• To analyze the opportunities in the market for the stakeholders and detail the competitive landscape for the market leaders

• To forecast the market size of the various market segments with respect to the regions of North America, Europe, APAC, MEA, and Latin America

• To track and analyze competitive developments such as partnerships and collaborations, mergers and acquisitions, and new product launches in the penetration testing market

The target audiences of the penetration testing market report are given below:

Penetration testing tool providers

Penetration testing service providers

Network solution providers

Network administrators

Application developers

System integrators

Resellers

Managed service providers

Cyber security consulting firms

Scope of the Report

The research report categorizes the penetration testing market to forecast the revenues and analyze the trends in each of the following subsegments:

By Testing Service

• Network penetration testing

• Web application penetration testing

• Mobile application penetration testing

• Social engineering

• Wireless penetration testing

• Others

By Deployment Mode

• Cloud

• On-premises

By Organization Size

• Small and Medium Enterprises (SMEs)

• Large enterprises

By Industry Vertical

• Government and defense

• Banking, Financial Services, and Insurance (BFSI)

• IT and telecom

• Healthcare

• Retail

• Others

By Region

• North America

• Europe

• MEA

• APAC

• Latin America

1 INTRODUCTION 13

1.1 OBJECTIVES OF THE STUDY 13

1.2 MARKET DEFINITION 13

1.3 MARKET SCOPE 13

1.3.1 MARKETS COVERED 14

1.3.2 YEARS CONSIDERED FOR THE STUDY 14

1.4 CURRENCY 15

1.5 LIMITATIONS 15

1.6 STAKEHOLDERS 15

2 RESEARCH METHODOLOGY 16

2.1 RESEARCH DATA 16

2.1.1 SECONDARY DATA 17

2.1.1.1 Key data from secondary sources 17

2.1.2 PRIMARY DATA 17

2.1.2.1 Data from primary sources 18

2.1.2.2 Key industry insights 19

2.1.2.3 Breakdown of primaries 20

2.2 MARKET SIZE ESTIMATION 20

2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 23

2.4 RESEARCH ASSUMPTIONS 24

3 EXECUTIVE SUMMARY 25

4 PREMIUM INSIGHTS 27

4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE PENETRATION TESTING MARKET 27

4.2 PENETRATION TESTING MARKET: DEPLOYMENT MODE 27

4.3 PENETRATION TESTING MARKET, BY REGION AND VERTICAL 28

4.4 PENETRATION TESTING MARKET POTENTIAL 28

4.5 LIFECYCLE ANALYSIS, BY REGION, 2016 29

5 MARKET OVERVIEW 30

5.1 INTRODUCTION 31

5.2 EVOLUTION 31

5.3 MARKET SEGMENTATION 32

5.3.1 BY TESTING SERVICE 32

5.3.2 BY DEPLOYMENT MODE 33

5.3.3 BY ORGANIZATION SIZE 33

5.3.4 BY VERTICAL 34

5.3.5 BY REGION 34

5.4 MARKET DYNAMICS 35

5.4.1 DRIVERS 35

5.4.1.1 Need for protection from various sophisticated cyber attacks 35

5.4.1.2 Increasing number of mobile users and applications 36

5.4.1.3 Need to meet compliance requirements 38

5.4.2 RESTRAINTS 38

5.4.2.1 Lack of interest in running full penetration testing operations 38

5.4.3 OPPORTUNITIES 38

5.4.3.1 Benefits of incorporating security methods during the application development phase 38

5.4.3.2 Evolution of Internet of Things (IoT) 38

5.4.4 CHALLENGES 39

5.4.4.1 Lack of application security expertise 39

6 INDUSTRY TRENDS 40

6.1 INTRODUCTION 40

6.2 VALUE CHAIN ANALYSIS 40

6.3 REGULATORY IMPLICATIONS 41

6.3.1 PAYMENT CARD INDUSTRY DATA SECURITY STANDARD (PCI–DSS) 41

6.3.2 HEALTH INSURANCE PORTABILITY AND ACCOUNTABILITY ACT (HIPAA) 42

6.3.3 FEDERAL INFORMATION SECURITY MANAGEMENT ACT (FISMA) 42

6.3.4 GRAMM-LEACH-BLILEY ACT (GLB ACT) 42

6.3.5 SARBANES-OXLEY ACT (SOX) 42

6.4 INNOVATION SPOTLIGHT 43

7 PENETRATION TESTING MARKET ANALYSIS, BY TESTING SERVICE 44

7.1 INTRODUCTION 45

7.2 NETWORK PENETRATION TESTING 46

7.3 WEB APPLICATION PENETRATION TESTING 47

7.4 MOBILE APPLICATION PENETRATION TESTING 48

7.5 SOCIAL ENGINEERING 49

7.6 WIRELESS PENETRATION TESTING 50

7.7 OTHERS 51

8 PENETRATION TESTING MARKET ANALYSIS, BY DEPLOYMENT MODE 53

8.1 INTRODUCTION 54

8.2 CLOUD 55

8.3 ON-PREMISES 56

9 PENETRATION TESTING MARKET ANALYSIS,  BY ORGANIZATION SIZE 57

9.1 INTRODUCTION 58

9.2 SMALL AND MEDIUM ENTERPRISES 59

9.3 LARGE ENTERPRISES 60

10 PENETRATION TESTING MARKET ANALYSIS, BY VERTICAL 61

10.1 INTRODUCTION 62

10.2 GOVERNMENT AND DEFENSE 63

10.3 BANKING, FINANCIAL SERVICES, AND INSURANCE 64

10.4 IT AND TELECOM 65

10.5 HEALTHCARE 66

10.6 RETAIL 67

10.7 OTHERS 68

11 GEOGRAPHIC ANALYSIS 70

11.1 INTRODUCTION 71

11.2 NORTH AMERICA 73

11.3 EUROPE 76

11.4 ASIA-PACIFIC 79

11.5 MIDDLE EAST AND AFRICA 83

11.6 LATIN AMERICA 85

12 COMPETITIVE LANDSCAPE 88

12.1 OVERVIEW 88

12.2 COMPETITIVE SITUATION AND TRENDS 89

12.2.1 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS 90

12.2.2 MERGERS AND ACQUISITIONS 91

12.2.3 NEW PRODUCT LAUNCHES 92

12.2.4 BUSINESS EXPANSIONS 93

13 COMPANY PROFILES 95

13.1 INTRODUCTION 95

13.2 HEWLETT PACKARD ENTERPRISE (HPE) 96

13.3 INTERNATIONAL BUSINESS MACHINES (IBM) CORPORATION 101

13.4 RAPID7, INC. 105

13.5 QUALYS, INC. 110

13.6 VERACODE, INC. 113

13.7 TRUSTWAVE HOLDINGS, INC. 116

13.8 ACUNETIX 118

13.9 CIGITAL, INC. 120

13.10 WHITEHAT SECURITY, INC. 122

13.11 CHECKMARX 124

*Details might not be captured in case of unlisted companies.

14 KEY INNOVATORS 126

14.1 PORTSWIGGER LTD. 126

14.2 SYNOPSYS, INC. 126

14.3 CONTRAST SECURITY 127

15 APPENDIX 128

15.1 OTHER DEVELOPMENTS 128

15.1.1 OTHER DEVELOPMENTS: PARTNERSHIPS, AGREEMENTS, AND COLLABORATIONS 128

15.1.2 OTHER DEVELOPMENTS: NEW PRODUCT LAUNCHES 130

15.2 INDUSTRY EXCERPTS 131

15.3 DISCUSSION GUIDE 132

15.4 INTRODUCTION RT: REAL-TIME MARKET INTELLIGENCE 135

15.5 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 136

15.6 AVAILABLE CUSTOMIZATIONS 138

15.7 RELATED REPORTS 139


List Of Tables

TABLE 1 PENETRATION TESTING MARKET SIZE AND GROWTH RATE,  

2014–2021 (USD MILLION, Y-O-Y %) 26

TABLE 2 INNOVATION SPOTLIGHT: LATEST APPLICATION SECURITY INNOVATIONS 43

TABLE 3 PENETRATION TESTING MARKET SIZE, BY TESTING SERVICE,

2014–2021 (USD MILLION) 46

TABLE 4 NETWORK PENETRATION TESTING: PENETRATION TESTING MARKET SIZE, 

BY REGION, 2014–2021 (USD MILLION) 47

TABLE 5 WEB APPLICATION PENETRATION TESTING: PENETRATION TESTING MARKET SIZE,  BY REGION, 2014–2021 (USD MILLION) 48

TABLE 6 MOBILE APPLICATION PENETRATION TESTING: PENETRATION TESTING MARKET SIZE,  BY REGION, 2014–2021 (USD MILLION) 49

TABLE 7 SOCIAL ENGINEERING: PENETRATION TESTING MARKET SIZE, BY REGION, 

2014–2021 (USD MILLION) 50

TABLE 8 WIRELESS PENETRATION TESTING: PENETRATION TESTING MARKET SIZE,

BY REGION, 2014–2021 (USD MILLION) 51

TABLE 9 OTHERS: PENETRATION TESTING MARKET SIZE, BY REGION,

2014–2021 (USD MILLION) 52

TABLE 10 PENETRATION TESTING MARKET SIZE, BY DEPLOYMENT MODE, 

2014–2021 (USD MILLION) 54

TABLE 11 CLOUD: PENETRATION TESTING MARKET SIZE, BY REGION,

2014–2021 (USD MILLION) 55

TABLE 12 ON-PREMISES: PENETRATION TESTING MARKET SIZE, BY REGION, 

2014–2021 (USD MILLION) 56

TABLE 13 PENETRATION TESTING MARKET SIZE, BY ORGANIZATION SIZE, 

2014–2021 (USD MILLION) 58

TABLE 14 SMALL AND MEDIUM ENTERPRISES: PENETRATION TESTING MARKET SIZE,

BY REGION, 2014–2021 (USD MILLION) 59

TABLE 15 LARGE ENTERPRISES: PENETRATION TESTING MARKET SIZE, BY REGION, 

2014–2021 (USD MILLION) 60

TABLE 16 PENETRATION TESTING MARKET SIZE, BY VERTICAL, 2014–2021 (USD MILLION) 63

TABLE 17 GOVERNMENT AND DEFENSE: PENETRATION TESTING MARKET SIZE, BY REGION,  2014–2021 (USD MILLION) 64

TABLE 18 BANKING, FINANCIAL SERVICES, AND INSURANCE: PENETRATION TESTING MARKET SIZE, BY REGION, 2014–2021 (USD MILLION) 65

TABLE 19 IT AND TELECOM: PENETRATION TESTING MARKET SIZE, BY REGION, 

2014–2021 (USD MILLION) 66

TABLE 20 HEALTHCARE: PENETRATION TESTING MARKET SIZE, BY REGION, 

2014–2021 (USD MILLION) 67

TABLE 21 RETAIL: PENETRATION TESTING MARKET SIZE, BY REGION,

2014–2021 (USD MILLION) 68

TABLE 22 OTHERS: PENETRATION TESTING MARKET SIZE, BY REGION,

2014–2021 (USD MILLION) 69

TABLE 23 PENETRATION TESTING MARKET SIZE, BY REGION, 2014–2021 (USD MILLION) 72

TABLE 24 NORTH AMERICA: PENETRATION TESTING MARKET SIZE, BY TESTING SERVICE,  2014–2021 (USD MILLION) 74

TABLE 25 NORTH AMERICA: PENETRATION TESTING MARKET SIZE, BY DEPLOYMENT MODE,  2014–2021 (USD MILLION) 75

TABLE 26 NORTH AMERICA: PENETRATION TESTING MARKET SIZE, BY ORGANIZATION SIZE,  2014–2021 (USD MILLION) 75

TABLE 27 NORTH AMERICA: PENETRATION TESTING MARKET SIZE, BY VERTICAL, 

2014–2021 (USD MILLION) 76

TABLE 28 EUROPE: PENETRATION TESTING MARKET SIZE, BY TESTING SERVICE, 

2014–2021 (USD MILLION) 77

TABLE 29 EUROPE: PENETRATION TESTING MARKET SIZE, BY DEPLOYMENT MODE, 

2014–2021 (USD MILLION) 77

TABLE 30 EUROPE: PENETRATION TESTING MARKET SIZE, BY ORGANIZATION SIZE, 

2014–2021 (USD MILLION) 78

TABLE 31 EUROPE: PENETRATION TESTING MARKET SIZE, BY VERTICAL, 

2014–2021 (USD MILLION) 78

TABLE 32 ASIA-PACIFIC: PENETRATION TESTING MARKET SIZE, BY TESTING SERVICE, 

2014–2021 (USD MILLION) 81

TABLE 33 ASIA-PACIFIC: PENETRATION TESTING MARKET SIZE, BY DEPLOYMENT MODE,  2014–2021 (USD MILLION) 81

TABLE 34 ASIA-PACIFIC: PENETRATION TESTING MARKET SIZE, BY ORGANIZATION SIZE,  2014–2021 (USD MILLION) 82

TABLE 35 ASIA-PACIFIC: PENETRATION TESTING MARKET SIZE, BY VERTICAL, 

2014–2021 (USD MILLION) 82

TABLE 36 MIDDLE EAST AND AFRICA: PENETRATION TESTING MARKET SIZE,

BY TESTING SERVICE, 2014–2021 (USD MILLION) 83

TABLE 37 MIDDLE EAST AND AFRICA: PENETRATION TESTING MARKET SIZE,

BY DEPLOYMENT MODE, 2014–2021 (USD MILLION) 84

TABLE 38 MIDDLE EAST AND AFRICA: PENETRATION TESTING MARKET SIZE,

BY ORGANIZATION SIZE, 2014–2021 (USD MILLION) 84

TABLE 39 MIDDLE EAST AND AFRICA: PENETRATION TESTING MARKET SIZE,

BY VERTICAL,  2014–2021 (USD MILLION) 85

TABLE 40 LATIN AMERICA: PENETRATION TESTING MARKET SIZE, BY TESTING SERVICE,  2014–2021 (USD MILLION) 86

TABLE 41 LATIN AMERICA: PENETRATION TESTING MARKET SIZE, BY DEPLOYMENT MODE,  2014–2021 (USD MILLION) 86

TABLE 42 LATIN AMERICA: PENETRATION TESTING MARKET SIZE, BY ORGANIZATION SIZE,  2014–2021 (USD MILLION) 87

TABLE 43 LATIN AMERICA: PENETRATION TESTING MARKET SIZE, BY VERTICAL, 

2014–2021 (USD MILLION) 87

TABLE 44 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS, 2015–2016 90

TABLE 45 MERGERS AND ACQUISITIONS, 2013–2016 91

TABLE 46 NEW PRODUCT LAUNCHES, 2015–2016 92

TABLE 47 BUSINESS EXPANSIONS, 2013–2016 93

TABLE 48 THE COMPANY OFFERS THE FOLLOWING SERVICES IN

THE PENETRATION TESTING MARKET: 98

TABLE 49 THE COMPANY OFFERS THE FOLLOWING SERVICES IN

THE PENETRATION TESTING MARKET: 107

TABLE 50 OTHER DEVELOPMENTS: PARTNERSHIPS, AGREEMENTS, AND COLLABORATIONS, 2013–2015 128


List Of Figures

FIGURE 1 PENETRATION TESTING MARKET: RESEARCH METHODOLOGY 16

FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 21

FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 22

FIGURE 4 MARKET BREAKDOWN AND DATA TRIANGULATION 23

FIGURE 5 NORTH AMERICA HOLDS THE LARGEST MARKET SHARE IN 2016 26

FIGURE 6 PENETRATION TESTING MARKET WILL WITNESS REMARKABLE GROWTH OPPORTUNITIES DUE TO CONTINUOUS EMERGENCE OF NEW TYPES OF CYBER-ATTACKS 27

FIGURE 7 CLOUD-BASED PENETRATION TESTING IS EXPECTED TO CONTRIBUTE THE HIGHEST DURING THE FORECAST PERIOD 27

FIGURE 8 NORTH AMERICA IS EXPECTED TO HOLD THE LARGEST MARKET SHARE IN THE PENETRATION TESTING MARKET 28

FIGURE 9 ASIA-PACIFIC IS EXPECTED TO HAVE THE HIGHEST GROWTH POTENTIAL 28

FIGURE 10 REGIONAL LIFECYCLE: ASIA-PACIFIC IS EXPECTED TO BE IN

THE GROWTH PHASE IN 2016 29

FIGURE 11 EVOLUTION OF THE PENETRATION TESTING MARKET 32

FIGURE 12 PENETRATION TESTING MARKET SEGMENTATION:  BY TESTING SERVICE 32

FIGURE 13 PENETRATION TESTING MARKET SEGMENTATION:  BY DEPLOYMENT MODE 33

FIGURE 14 PENETRATION TESTING MARKET SEGMENTATION:  BY ORGANIZATION SIZE 33

FIGURE 15 PENETRATION TESTING MARKET SEGMENTATION:  BY VERTICAL 34

FIGURE 16 PENETRATION TESTING MARKET SEGMENTATION: BY REGION 34

FIGURE 17 PENETRATION TESTING MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 35

FIGURE 18 NUMBER OF SMARTPHONE SUBSCRIPTIONS, 2015–2021 36

FIGURE 19 NUMBER OF SMARTPHONE APPLICATIONS TILL END OF AUGUST 2016 (APPROX.) 37

FIGURE 20 MOBILE DATA TRAFFIC PER SMARTPHONE, 2015–2021 37

FIGURE 21 GLOBAL FORECAST FOR THE NUMBER OF IOT CONNECTED DEVICES 

(WIRED AND WIRELESS), 2016–2021 39

FIGURE 22 PENETRATION TESTING MARKET: VALUE CHAIN 41

FIGURE 23 WIRELESS PENETRATION TESTING SEGMENT TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 45

FIGURE 24 CLOUD-BASED DEPLOYMENT MODE IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 54

FIGURE 25 SMALL AND MEDIUM ENTERPRISES SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 58

FIGURE 26 BANKING, FINANCIAL SERVICES, AND INSURANCE VERTICAL IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 62

FIGURE 27 ASIA-PACIFIC IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING

THE FORECAST PERIOD 71

FIGURE 28 REGIONAL SNAPSHOT: ASIA-PACIFIC IS THE EMERGING REGION IN THE PENETRATION TESTING MARKET 72

FIGURE 29 NORTH AMERICA: MARKET SNAPSHOT 74

FIGURE 30 ASIA-PACIFIC: MARKET SNAPSHOT 80

FIGURE 31 TOP COMPANIES ADOPTED PARTNERSHIPS/AGREEMENTS/COLLABORATIONS AS THE KEY GROWTH STRATEGY DURING THE PERIOD 2013–2016 88

FIGURE 32 BATTLE FOR MARKET SHARE: NEW PRODUCT LAUNCHES, PARTNERSHIPS, AGREEMENTS, AND COLLABORATIONS ARE THE KEY STRATEGIES OF THE LEADING MARKET PLAYERS 89

FIGURE 33 MARKET EVALUATION FRAMEWORK: SIGNIFICANT NUMBER OF PARTNERSHIPS, AGREEMENTS, AND COLLABORATIONS HAVE FUELLED THE GROWTH OF THE MARKET FROM 2014 TO 2016 94

FIGURE 34 GEOGRAPHIC REVENUE MIX OF TOP PLAYERS 95

FIGURE 35 HEWLETT PACKARD ENTERPRISE: COMPANY SNAPSHOT 97

FIGURE 36 HEWLETT-PACKARD ENTERPRISE: SWOT ANALYSIS 100

FIGURE 37 IBM CORPORATION: COMPANY SNAPSHOT 102

FIGURE 38 IBM CORPORATION: SWOT ANALYSIS 104

FIGURE 39 RAPID7, INC.: COMPANY SNAPSHOT 106

FIGURE 40 RAPID7, INC.: SWOT ANALYSIS 109

FIGURE 41 QUALYS, INC.: COMPANY SNAPSHOT 110

FIGURE 42 QUALYS, INC.: SWOT ANALYSIS 112

FIGURE 43 VERACODE, INC.: SWOT ANALYSIS 115


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Reports Details

Published Date : Aug 2016
No. of Pages :141
Country :Global
Category :Telecommunications
Publisher :MarketsandMarkets
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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