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The Social messaging player LINE is using its core market in APAC to test new revenue-generating services

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LINE produces the leading social messaging app in Japan and is rapidly expanding in East Asia and worldwide, reaching over 181 million users in 4Q 2014. This comment examines LINE growth strategy in APAC, its impact on monetisation and the potential benefits of partnerships with operators in this region.

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The Social media platforms in customer care: integrating tools from multiple vendors

Social media is becoming a valuable way for communications service providers (CSPs) to communicate with their customers, but no single vendor provides all of the social media functions required for

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The Social media is entering the mainstream of CSP customer care operations

Social media has become a major force in consumers lives and represent a preferred channel to communications service providers (CSPs) for an increasing number of customers. CSPs are using Facebook

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Reports Details

Published Date : Mar 2015
Country :Asia-Pacific
Category :Telecommunications
Publisher :Analysys Mason Limited
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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