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The Verizon acquires AOL and takes a step towards its transformation into a digital player

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US-based operator Verizon confirmed its acquisition of AOL, an Internet media and advertising firm, in a transaction worth USD 4.4 billion on 12 May 2015. This comment explores the reasons behind Verizon acquisition and its potential impact on the US mobile market, and the emerging digital economy value chain in mobile advertising.

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Reports Details

Published Date : May 2015
No. of Pages :2
Country :Global
Category :Technology
Publisher :Analysys Mason Limited
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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