Announces that it has a new study on Worldwide webcam markets. The 2009 study has 333 pages, 130 Tables and Figures. Worldwide webcams are poised to achieve significant growth as units become smaller and less expensive broadening the types of applications in which they are used and the variety of devices in which they are included.

Trends in the webcam consumer technology market include leveraging brand identity, providing affordability, permitting ease of installation, and permitting ease of use. Visual appeal has become an aspect of the purchase decision when buying a webcam to go with a desktop.

Industry dynamics impact use of webcams for cell phone platforms, video game consoles, digital music players and home�]entertainment systems. As additional platforms deliver new functionality, increased processing power and growing communications capabilities, demand to increase add�]on, complementary devices connected to these platforms is increasing. The product expertise webcam vendors have developed for the PC platform is being extended to multiple platforms. Expertise provides opportunity for growth and market leverage.

The small office and home networking market is entering a new phase. Consumer electronics are no longer standalone products. The current environment is shifting into a market ripe for integration of data, communication and multimedia devices. Encore strives to explore this trend and continue to offer high performance connectivity devices to the worldwide market.

Logitech is similar to most of the leading market participants in its growth strategy. Success in implementation is the difference between the market share leaders, they all have the vision of innovation for the product lines. Leading vendors sell products to a network of distributors and retail organizations, and to original equipment manufacturers (OEMs).

Microsoft entry into the market has made the competitive environment more intense. Aggressive pricing practices, promotions, and channel marketing on a worldwide basis from Microsoft have had an impact on revenues and margins for all vendors.

Worldwide retail network includes wholesale distributors, consumer electronics retailers, mass merchandisers, specialty electronics stores, computer and telecommunications stores, value�]added resellers and online merchants. The large majority of revenues are derived from sales of products for use by consumers, with sales of products for use by businesses amounting to a small part of revenues.

Markets are competitive and are characterized by short product life cycles, rapidly changing technology, evolving customer demands, and aggressive promotional and pricing practices. In order to remain competitive, continued investment in product research and development is critical to driving innovation.

New and improved products and technologies drive market growth. Logitech is committed to identifying and meeting customer trends with an innovative product portfolio. It seeks to increase the value of the Logitech brand from a competitive, channel partner and consumer experience perspective. Innovation and product quality are helping gain market acceptance and strengthen market leadership.

Architecture Revolution

Architecture allows products to achieve processing speed, signal quality and power consumption performance comparable to that obtained from competing fixed function hardware. Unlike fixed function hardware, which is suitable for single applications such as video processing, products can support a variety of multimedia applications such as audio, video and imaging using a single processor.

This allows achieving levels of integration comparable to those offered by generalpurpose semiconductor devices such as CPUs and baseband processors. Since processors are designed solely for multimedia applications, rather than a broad spectrum of computing tasks, processors avoid the need for the complex control software used by CPUs and baseband processors, and can therefore offer significantly better processing speed, signal quality and power consumption performance.

Value of Innovation

Vendors do research on advanced technologies for webcam software products and services. Delivering breakthrough innovation and high�]value solutions through integrated software platform is key. Meeting customer needs and achieving growth depends on innovation. Vendors continue to lay the foundation for long�]term growth by delivering products and services, creating opportunities for partners, improving customer satisfaction, and improving internal processes.

Microsoft focus is to build on this foundation through ongoing innovation in integrated software platforms; by delivering compelling value propositions to customers; by responding effectively to customer and partner needs; and by continuing to emphasize the importance of product excellence, business efficacy, and accountability.

Cisco Linksys Wireless�]G Direct Internet Home Monitoring Security Camera Works without a PC connection. The Cisco Linksys Wireless�]G Internet home monitoring camera sends live video through the Internet to a web browser anywhere in the world. This compact, self�]contained unit lets you keep track of your home, your kids, your workplace -- whatever's important to you.

Unlike standard "web cams" that require an attached PC, the Internet Home Monitoring Camera contains its own web server, so it can connect directly to a network, either over Wireless�]G (802.11g) networking, or over 10/100 Ethernet cable. Choose either MPEG�]4 or Motion JPEG video compression for a high�]quality, highframe rate, up to 640x480 video stream.

Markets for webcams at $1.8 billion in 2008 are anticipated to reach $3.2 billion by 2015, growing in response to decreases in unit costs and increases. WebCams used in social networking, Internet communications, instant messaging, notebook portable computers, and PCs are proving the technology for video communication. Widespread use in a range of applications proves the feasibility of this technology. The large emerging markets are for video communication and security powered by evolving systems.
 

WEBCAM MARKET EXECUTIVE SUMMARY

WebCam Market Driving Forces
WebCam Image Quality
WebCam Shutter Speed
WebCam Network Speed
WebCam Sensitivity
WebCam Market Shares
WebCam Market Forecasts
Architecture Revolution
Value of Innovation
Cisco Linksys Wireless-G Direct Internet Home
Monitoring Security Camera Works Without PC Connection
1. WEBCAM MARKET DESCRIPTION AND MARKET DYNAMICS
1.1 Trends In The WebCam Consumer Technology Market
1.1.1 WebCam Vendor Competitive Strengths
1.2 Global Presence Issues
1.2.1 Logistics And Supply Chain Infrastructure
1.3 Webcam Wireless Network Monitoring Uses
1.4 WebCam.Com Directory
1.4.1 Personal Cameras Connected To A Home PC
1.4.2 Webcam Pointing At A Scene
1.4.3 WebCams for Promotion; WebCam Toolkit
1.4.4 Home Video Production
1.5 Consumer WebCams
1.5.1 Consumer WebCams Quality Of The Lens
1.5.2 Free Web-calling
1.6 Community Police Scanning
1.7 Entertainment Big Ben, London
1.7.1 Big Ben WebCam
1.8 WebCam View Overlooking
1.9 Camera Types Of Webcams
2. WEBCAM MARKET SHARES AND MARKET FORECASTS
2.1 WebCam Market Driving Forces
2.1.1 WebCam Image Quality
2.1.2 WebCam Shutter Speed
2.1.3 WebCam Network Speed
2.1.4 WebCam Sensitivity
2.2 WebCam Market Shares
2.2.1 WebCam External PC and WebCam Router Based Market Shares
2.2.2 Logitech
2.2.3 Creative Technology
2.2.4 Worldwide Social Networking and Enterprise Externally PC Connected WebCam Market Shares
2.2.5 Microsoft
2.2.6 Philips Webcams
2.2.7 Social Networking and Enterprise Externally Connected PC WebCams
2.2.8 Worldwide Security PC Externally Connected WebCam Market Shares
2.2.9 D-Link
2.2.10 Worldwide Security Non PC, Internet Directly Connected WebCams
2.2.11 Cisco / Linksys
2.3 Notebook OEM Internally PC Connected WebCam Shipments Market Shares
2.3.1 Logitech OEM QuickCam® 3000 for Business
2.3.2 China Manufacturing Hub For PC Cameras
2.3.3 A4Tech
2.4 WebCam Market Forecasts
2.4.1 WebCam Social Networking and Enterprise Market Forecasts
2.4.2 PC External WebCams Used for Security
2.4.3 Router Based Security with Non PC WebCams
2.4.4 OEM Laptop Internal WebCam Market Forecasts
2.4.5 WiMax Fixed Access IP WebCam Security Market
2.4.6 Impact of Economic Downturn
2.4.7 WebCam Applications
2.4.8 WebCam Pan/Tilt/Zoom (PTZ) Security Cameras
2.4.9 WebCam Environment
2.4.10 WebCams for Construction
2.4.11 Live WebCam Weather Services
2.4.12 Live WebCam Quality Control Services
2.4.13 Location Scanning in Communities
2.4.14 Use of WebCams for Games
2.4.15 Use of WebCams for Pornography
2.5 Selected WebCam Prices
2.5.1 High End Web Cam Prices
2.6 WebCam Regional Analysis
2.6.1 Logitech Fiscal Third-Quarter 2008 Revenue
2.6.2 Vimicron Regional Revenue
2.6.3 D-Link Regional Revenue
3. WEBCAM PRODUCT DESCRIPTION
3.1 Logitech
3.1.1 Logitech Premium Webcam Offerings
3.1.2 Logitech Mid-Range Webcams
3.1.3 Logitech Performance Webcams
3.1.4 Logitech Family Of Webcams
3.1.5 Logitech QuickCam® Orbit AF
3.1.6 Logitech Style
3.1.7 Logitech QuickCam® Orbit AF Security Camera
3.1.8 Logitech Indoor Camera Video Security
3.1.9 Logitech WiLife Outdoor Camera
3.2 Microsoft
3.2.1 Microsoft LifeCam VX-1000
3.2.2 Microsoft LifeCam VX-3000
3.2.3 Microsoft LifeCam VX-7000
3.2.4 Microsoft LifeCam VX-5000
3.2.5 Microsoft Notebook Computer LifeCam NX-6000
3.3 Philips
3.3.1 Philips SPC1300
3.4 Creative Technology
3.4.1 Desktop Creative Live! Cam Video IM Webcam
3.4.2 Desktop Creative Live! Cam Video IM Pro Webcam
3.4.3 Desktop Creative Live! Cam Optia Pro Webcam
3.4.4 Creative Technology Notebook WebCams
3.4.5 Creative Technology Laptop Pro Webcam
3.4.6 Creative Live! Cam Notebook Ultra Laptop Webcam
3.5 Cisco / Linksys
3.5.1 Cisco Linksys Wireless PTZ Internet Camera with Audio
3.6 D-Link
3.7 Encore Electronics
3.8 iMirco Electronics
3.9 Relleek Electronics Co. Ltd / Custom Memory Web Cams
3.10 3DV 3-89
3.11 Lorex 3-90
3.11.1 Lorex Color DMC2023 PC Cam -
3.12 Adomax Electranic Technology (Z.Q.) Ltd WebCams
3.13 Omega Technology Inc
3.14 Shenzhen Vigor Electronic & Technology Co.,Ltd
3.15 10moons Technology Development Co., Ltd
3.16 Vimicro International Corporation
3.17 3DV 3D Imaging Camera for Gaming Application
3.18 Samsung Offers New PC Camera CMOS Image Sensor System-on-Chip for Real-time HD Video
3.19 Selected Webcam Vendors
3.19.1 Astak
3.19.2 D-Link
3.19.3 ENCORE
3.19.4 iMicro
3.19.5 Linksys
3.19.6 Logitech
3.19.7 Microsoft
3.19.8 Zonet 3-109
3.19.9 Selected Web Cam Drivers
3.19.10 Selected Webcam Vendors In China
4. WEBCAM TECHNOLOGY
4.1 Web Camera Image Sensor Control Interface
4.1.1 Detailed System Blocks Description
4.2 Sony Image Sensor
4.3 Webcam Application Module
4.4 Proxicast's LAN-Cell Cellular Router For Secure 3G Wireless Video Communications
4.4.1 Micron DigitalClarity Technology
4.5 Micron Technology Image Sensors for the WebCam Market
4.5.1 Micron Sensor Low Power Usage Extends Battery Life
4.5.2 Active-Pixel Image Sensors Flexibility From Random Access to Pixel
4.5.3 Active-Pixel Image Sensors Minimize Artifacts, Smear, Or Blooming For Higher-Quality Images
4.5.4 Smart Camera Function Evolving Technology
4.5.5 24-Bit Colors RGB
4.5.6 Adjusting for the Effect of Light Source
4.5.7 Aperture Correction
4.6 New Modality Makes The Production Of Real Time Mixed Reality Video Possible
4.7 Micro Lenses and Color Filter Arrays
4.7.1 CMOS Image Sensor Portfolio
4.7.2 Analog-to-Digital Conversion
4.8 Telerobotic WebCams
4.9 Speed
4.9.1 Sensitivity
4.10 Network Camera Software for the Enterprise
4.11 GloopIt.com WebCam utility That Adds Virtual 3D Objects
4.12 Video Ringtones
5. WEBCAM COMPANY PROFILES
5.1 A4Tech
5.2 Creative Technology Ltd
5.2.1 Creative's Worldwide Network
5.2.2 Creative Labs Americas
5.2.3 Creative Labs Europe
5.2.4 Creative Labs Asia
5.2.5 Creative Technology Revenue
5.2.6 Creative Technology Q1 FY09 Revenue
5.2.7 Creative Technology Sales, By Geographical Region
5.3 D-Link
5.3.1 D-Link USB-Powered Monitor for Multi-Tasking PC Users
5.3.2 D-Link Revenue
5.3.3 D-Link Regional Revenue
5.3.4 D-Link Product Segment Revenue
5.4 Encore Electronics
5.4.1 iMirco Electronics
5.4.2 iMirco Electronics Products
5.4.3 iMirco Electronics Services
5.5 Logitech International
5.5.1 Logitech international S.A. Is a Swiss Holding Company
5.5.2 Logitech PC Headsets and VoIP Handsets
5.5.3 Logitech Trends in Business
5.5.4 Logitech Trends in OEM sales
5.5.5 Logitech Trends in Retail Seasonality
5.5.6 Logitech Business Strategy
5.5.7 Logitech In the Office Environment
5.5.8 Logitech In the Digital Home Environment
5.5.9 Logitech In the Mobile Environment
5.5.10 Logitech Revenue
5.5.11 Net sales by channel:
5.5.12 Logitech Fiscal Third-Quarter 2008 Revenue
5.5.13 Logitech Ultimate Ears Acquisition
5.6 Micron
5.7 Microsoft
5.8 Philips
5.9 Proxicast
5.10 Relleek Electronics
5.11 Samsung Electronics
5.12 Vimicro International Corporation
5.12.1 Vimicro Third Quarter 2008 Revenue
5.12.2 Vimicro Strategy
5.12.3 Vimicor Architecture Revolution
List of Tables and Figures
Table ES-1
WebCam Market Driving Forces
Table ES-2
Webcam Market Characteristics
Figure ES-3
Worldwide WebCam Shipments Market Shares, 2008