Introduction

Savory Snacks in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2006-10, and forecast to 2015). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Asia-Pacific savory snacks market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The savory snacks market consists of the retail sale of processed snacks, potato chips, nuts & seeds, other savory snacks and popcorn. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2010 annual average exchange rates.

*The Asia-Pacific savory snacks market generated total revenues of $21.6 billion in 2010, representing a compound annual growth rate (CAGR) of 4.8% for the period spanning 2006-2010.

*Processed snacks sales proved the most lucrative for the Asia-Pacific savory snacks market in 2010, generating total revenues of $10.7 billion, equivalent to 49.5% of the market's overall value.

*The performance of the market is forecast to accelerate, with an anticipated CAGR of 5% for the five-year period 2010-2015, which is expected to drive the market to a value of $27.5 billion by the end of 2015.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the savory snacks market in Asia-Pacific

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the savory snacks market in Asia-Pacific

Leading company profiles reveal details of key savory snacks market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Asia-Pacific savory snacks market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Asia-Pacific economy

Key Questions Answered

What was the size of the Asia-Pacific savory snacks market by value in 2010?

What will be the size of the Asia-Pacific savory snacks market in 2015?

What factors are affecting the strength of competition in the Asia-Pacific savory snacks market?

How has the market performed over the last five years?

Who are the top competitiors in Asia-Pacific's savory snacks market?
 

EXECUTIVE SUMMARY 2
MARKET OVERVIEW 6
Market definition 6
Market analysis 6
MARKET DATA 7
Market value 7
Market volume 8
MARKET SEGMENTATION 9
Category segmentation 9
Geography segmentation 11
Market share 12
Market distribution 13
MARKET OUTLOOK 14
Market value forecast 14
Market volume forecast 15
FIVE FORCES ANALYSIS 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
LEADING COMPANIES 22
Pepsico, Inc. 22
CALBEE , Inc. 26
Koikeya Co., Ltd. 29
APPENDIX 30
Methodology 30
Industry associations 31
Related Datamonitor research 31

LIST OF TABLES
Table 1: Asia-Pacific savory snacks market value: $ million, 2006–10 7
Table 2: Asia–Pacific savory snacks market volume: million kg, 2006–10 8
Table 3: Asia-Pacific savory snacks market category segmentation : % share, by value, 2006 - 2010 9
Table 4: Asia-Pacific savory snacks market category segmentation : $million, by value, 2006 - 2010 9
Table 5: Asia-Pacific savory snacks market geography segmentation : $million, by value, 2010 11
Table 6: Asia-Pacific savory snacks market share: % share, by value, 2010 12
Table 7: Asia-Pacific savory snacks market distribution: % share, by value, 2010 13
Table 8: Asia-Pacific savory snacks market value forecast: $ million, 2010–15 14
Table 9: Asia–Pacific savory snacks market volume forecast: million kg, 2010–15 15
Table 10: Pepsico, Inc.: key facts 22
Table 11: Pepsico, Inc.: key financials ($) 23
Table 12: Pepsico, Inc.: key financial ratios 23
Table 13: CALBEE , Inc.: key facts 26
Table 14: CALBEE , Inc.: key financials ($) 26
Table 15: CALBEE , Inc.: key financials (¥) 27
Table 16: CALBEE , Inc.: key financial ratios 27
Table 17: Koikeya Co., Ltd.: key facts 29

LIST OF FIGURES
Figure 1: Asia-Pacific savory snacks market value: $ million, 2006–10 7
Figure 2: Asia–Pacific savory snacks market volume: million kg, 2006–10 8
Figure 3: Asia-Pacific savory snacks market category segmentation : $million, by value, 2006 - 2010 9
Figure 4: Asia-Pacific savory snacks market geography segmentation : % share, by value, 2010 11
Figure 5: Asia-Pacific savory snacks market share: % share, by value, 2010 12
Figure 6: Asia-Pacific savory snacks market distribution: % share, by value, 2010 13
Figure 7: Asia-Pacific savory snacks market value forecast: $ million, 2010–15 14
Figure 8: Asia–Pacific savory snacks market volume forecast: million kg, 2010–15 15
Figure 9: Forces driving competition in the savory snacks market in Asia-Pacific, 2010 16
Figure 10: Drivers of buyer power in the savory snacks market in Asia-Pacific, 2010 17
Figure 11: Drivers of supplier power in the savory snacks market in Asia-Pacific, 2010 18
Figure 12: Factors influencing the likelihood of new entrants in the savory snacks market in Asia-Pacific, 2010 19
Figure 13: Factors influencing the threat of substitutes in the savory snacks market in Asia-Pacific, 2010 20
Figure 14: Drivers of degree of rivalry in the savory snacks market in Asia-Pacific, 2010 21
Figure 15: Pepsico, Inc.: revenues & profitability 24
Figure 16: Pepsico, Inc.: assets & liabilities 24
Figure 17: CALBEE , Inc.: revenues & profitability 27
Figure 18: CALBEE , Inc.: assets & liabilities 28