"Niacin includes niconitic acid and nicotinamide and in China about 95% of niacin is nicotinamide. Niacin is widely used in feed, food and pharmaceutical industry. The key end use field for niacin is feed industry. China is the largest feed production country in the world. China's feed industry is developing steadily with high growth, 8~10% annually. The application of niacin in food and pharmaceutical is also promising in China. The consumption share in food and pharmaceutical industry is rising.

China, as one of the major Niacin suppliers in the world, shares about 37% of the total capacity in the world. About 65% of Chinese niacin output is exported.

This report looks into the development history, production, import/export, consumption, technology innovation and benchmarking of niacin in China. Meanwhile, this report also researches the supply situation and price trend of raw materials involved in niacin production. Based on in-depth investigation, CCM forecasts the production and demand of niacin in China to 2013.

With this report, you can not only find the main players, the raw material supply situation and their price trend, but also the current niacin production technology situation of China’s producers, and their production cost in China.

Niacin trade and consumption are also covered in this report. In these parts, you can find out the main export destinations, and the consumption pattern in China, as well as the main end users.

What’s more, producers in China are profiled with in-depth analysis. "

" Executive summary
Methodology and definition
I Overall situation of niacin (nicotinic acid/nicotinamide)
I-1 Supply & demand situation in China
I-2 Introduction to the global situation
II Production situation
II-1 Situation in the past 5 years
II-2 Current situation
II-2.1 Players
II-2.2 Technology adoption situation
II-2.3 Potential projects
II-3 Forecast on niacin production in next 5 years
III Market situation
III-1 Overall situation of consumption
III-1.1 Consumption in the past 5 years
III-1.2 Current situation
III-2 Feed & feed additive markets
III-3 Food & food additive markets
III-4 Pharmaceutical market
III-5 Other markets
III-6 Prospects, demand forecast to the next 5 years broken down by market segment
IV Import and export analysis
IV-1 Import analysis
IV-2 Export analysis
V Raw Materials supply
V-1 Supply situation
V-2 Price and its trend in the future
VI Technology introduction
VI-1 Chemical route
VI-2 Biological route
VI-3 Electrolytic oxidation
VI-4 Latest technology development and research progress
VI-5 Comparison of major production methods
VII Production cost and profitability analysis
VII-1 Lonza Guangzhou Fine Chemical Co. Ltd.
VII-2 Zhejiang Idea’l Nutrition Science and Development Co. Ltd.
VII-3 Lonza (Switzerland)
VII-4 Discussion on the profitability of niacin in China
VIII Profiles of key producers
VIII-1 Introduction of Active Manufacturers
VIII-1.1 Lonza Guangzhou Fine Chemical Co., Ltd.
VIII-1.15 Hunan Royaer Biology Medicine Co., Ltd.

LIST OF TABLES
Table II-1-1 Nicotinic acid quality standards (GB/T 7300-2006)
Table II-1-2 Nicotinamide quality standards (GB/T 7301-2002)
Table II-2-1 Basic information of active niacin manufacturer in China, 2009
Table II-2-2 Niacin manufacturer having suspended production by May 2009
Table II-2-3 Capacity and output of major niacin manufacturers in China as of May 2009
Table II-2-4 Active niacin production in China by area as of May 2009
Table II-2-5 Information of domestic niacin price of active producers in China as of May 2009 (unit: USD/t)
Table III-1.2-1 Niacin consumption pattern in China, 2004-2008, by volume
Table III-1.2-2 Niacin consumption pattern in China from 2004-2008, by value
Table III-2.1-1 Feed output in China, 1990-2008 (‘000 tonnes)
Table III-2.2-1 Niacin consumption in feed, 2008
Table III-2.2-2 List of some niacin end users in feed industry in China, 2009
Table III-3-1 Recommended dosage of niacin added into different kinds of food
Table III-3-2 Niacin consumption in flour, 2008
Table III-4-1 Dosage of niacin used against different diseases
Table III-4-2 Niacin consumption in multi-vitamin B tablets, 2008
Table III-4-3 Nicotinamide consumption in vitamin K3 (MNB), 2008
Table III-4-4 Nicotinamide consumption in vitamin K3 (MNB), 2008
Table IV-1-1 Import price of niacin, 2008 (Quantity: tonne; Price: USD/kg; Value: USD)
Table IV-1-2 Import origins of niacin to China, 2008 (Quantity: tonne; Price: USD/kg; Value: USD)
Table IV-1-3 Niacin Importers in China, 2008 (Quantity: tonne; Price: USD/kg; Value: USD)
Table IV-2-1 Export price of niacin, 2008 (Quantity: tonne; Price: USD/kg; Value: USD)
Table IV-2-2 Exporters of niacin, 2008 (Quantity: tonne; Price: USD/kg; Value: USD)
Table IV-2-3 Export situation of Chinese manufacturers, 2008 (Quantity: tonne; Price: USD/kg; Value: USD)
Table IV-2-4 Export destinations of niacin, 2008 (Quantity: tonne; Price: USD/kg; Value: USD)
Table V-1-1 3-cyanopyridine manufacturers in China as of May 2009
Table V-1-2 Active manufacturers of 3-picoline in China, 2009
Table V-2-1 Quotation of 3-cyanopyridine in China, May 2009
Table VI-5-1 Comparison of major production methods
Table VII-1 Comparison of three niacin manufacturers
Table VII-1-1 Estimation on nicotinamide’s raw material costs in Lonza Guangzhou, May 2009
Table VII-1-2 Estimation on nicotinamide manufacturing costs in Lonza Guangzhou, May 2009
Table VII-1-3 Estimation on nicotinamide’s total production costs in Lonza Guangzhou, May 2009
Table VII-1-4 Estimation on nicotinamide profit in Lonza Guangzhou, May 2009
Table VII-2-1 Estimation on nicotinamide’s raw material costs in Zhejiang Idea’l Nutrition, May 2009
Table VII-2-2 Estimation on nicotinamide manufacturing cost in Zhejiang Idea’l Nutrition, May 2009-
Table VII-2-3 Estimation on nicotinamide’s total production cost in Zhejiang Idea’l Nutrition, May 2009
Table VII-2-4 Estimation on nicotinamide profit in Zhejiang Idea’l Nutrition, May 2009
Table VII-3-1 Estimation on nicotinic acid’s raw material cost in Lonza (Switzerland), May 2009
Table VII-3-2 Estimation on nicotinamide’s manufacturing cost in Lonza (Switzerland), May 2009
Table VII-3-3 Estimation on nicotinamide’s total production cost in Lonza (Switzerland), May 2009
Table VII-3-4 Estimation on nicotinamide profit in Lonza (Switzerland), May 2009

LIST OF FIGURES
Figure II-1-1 Number of active niacin producers in China, 2004-2008
Figure II-1-2 Estimated capacity and output of niacin in China, 2004-2008
FigureII-1-3 Niacin output value in China, 2004-2008
Figure II-1-4 Estimated output of nicotinic acid and Nicotinamide, 2004-2008
Figure II-1-5 Niacin price change in China, 2004-Apr. 2009
Figure II-2-1 Sales value and volume structure of exported and domestic consumed niacin, 2008
Figure II-2-2 Output value and volume structure of nicotinic acid and nicotinamide in China, 2008
Figure II-2-3 Alkyl pyridine ammoxidation method
Figure II-2-4 Biological method
Figure II-2-5 Cyanopyridine hydrolysis method
Figure II-2-6 Production of feed in China from 2004-2008
Figure II-2-7 China’s GDP growth, 2004-2008
Figure II-2-8 Forecast on niacin output in China, 2009-2013
Figure III-1.1-1 Niacin consumption and output in China, 2004-2008, by volume
Figure III-1.1-2 Niacin consumption and output in China, 2004-2008, by value
Figure III-6.1-1 Forecast of niacin consumption in China, 2009 - 2013
Figure III-6.1-2 Feed output trend in China, 2000-2008
Figure III-6.1-3 Forecast of niacin consumed in feed industry, 2009 - 2013
Figure III-6.1-4 Forecast of niacin consumed in food industry, 2009 - 2013
Figure III-6.1-5 Forecast of niacin consumed in pharmaceutical industry, 2009 - 2013
Figure V-1-1 Share of 3-picoline producers in China, by capacity, as of May 2009
Figure V-2-1 Average price of 3-picoline in China, Oct. 2007-Apr. 2009
Figure VI-1-1 Synthesis route of niacin by KMnO4
Figure VI-1-2 Synthesis route of niacin by HNO3
Figure VI-1-3 Synthesis route of niacin by oxygen (air) oxidation
Figure VI-1-4 Synthesis route of niacin by ammonia oxidation
Figure VI-2-1 Synthesis route of niacin by biological method
Figure VI-3-1 Synthesis route of niacin by electrolytic oxidation
Figure VI-4-1 Enzymes involved in conversion of 3-cyanopyridine to niacin
Figure VII-4-1 Forecast on Lonza Guangzhou’s production cost, market price and net profit margin, 2009-2013